|
|
|
Introduction to SEO: What is SEO?
Tough question, "What is SEO?". As with pretty much all
internet-related terms, concepts and notions, that of "SEO" does
not have a unique definition and it is a blurry concept in most
people's mind. Still, what is SEO? Since there is no...
SEO #3: Getting Listed In Google in Under 24-Hours!
Yesterday you should have read the second course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #3 and reveal how to Get Listed In Google in...
SEO Success: Step Three is Creating Long-Term Popularity
Finally, after the hard-core efforts that are directly related to generating traffic to your website, you next step is to develop a strategy that creates follow-on, long-term traffic. Several methods exist for this Tier III strategy:
- Taking the...
The Tao Of SEO
It is all pretty zen really. Forget your profound metaphors of trees falling in the forest and the sound of single hands clapping. If you are on the web and can’t be found then are you really there at all? Sure your website may well be the design...
Why do Niche Websites Have an Unfair SEO Advantage?
Long gone are the days when experts shouted to us from the hilltops not to build portal websites anymore. Everyone knows you can't build a website about everything and expect to get anywhere. Just like in real life, a jack of all trades is master of...
|
|
| |
|
|
|
|
|
|
SEO Best Practice: Befriend the Directories
Why Directories Are Important
Directories should play a major role in your SEO efforts, well,
at least the big and important ones, for the following reasons:
- Listings within major directories provide "context" to search
engines. For example, if your web site is listed in the Open
Directory Project under the category Pets -> Weird Pets -> Blue
Cats, search engines will assume your web site has something to
do with blue cats. Your web site and pages will be indexed
faster and might have a better ranking in search results for
specific terms (in this case, "blue cats").
- Major directories (such as Yahoo! Directory, ODP, Jayde etc.)
have high page ranks and as long as you obtain a non-reciprocal
listing from them, paid or unpaid, your page rank will benefit
greatly.
- Major directories are often replicated by other web sites
(think of ODP, with hundreds of copies) which means that a
listing somewhere in such a major directory will cause listings
in all replica sites, contributing towards your link popularity
efforts and boosting page ranks.
- The ODP (Open Directory Project) feeds results to Google, AOL,
AltaVista, Lycos, Netscape - once again, a presence in ODP can
get you quite far.
Submitting to Directories
As with most good things in life, you need to make efforts to
get into quality directories. Although detailed instructions on
how to submit your web sites are always provided by the
directories, there are certain aspects to consider before you
start hunting for directories and submit your web sites:
- Start with Yahoo! Directory and the Open Directory Project:
being listed in the two of them is worth more than being listed
in all other directories together! You will find soon enough
that, unfortunately, being listed in these two is the hardest
thing to do: Yahoo requires a $299 annual fee for regular web
sites (only
non-commercial sites qualify for a free listing) and
$600 for adult sites, while ODP is free but you need A LOT of
luck to make your way into it. ODP is so large yet is strictly
human edited, which means the waiting time for a listing can
extend to even years! Make your duty as a SEO worker and submit
your web site, but don't get your hopes too high, unfortunately.
- Religiously follow the submission guidelines provided by
directories: read them as many times as you need to make sure
you will not upset its editors by submitting your site the wrong
way, with inaccuracies, the wrong description style, or to the
wrong category.
- Try to find niche directories if your web site's content is
suitable for that. For example, if your web site covers
Marketing topics, focus your efforts into finding a Marketing directory and
submit your site there: search engines love links from sites
relevant to yours!
- You will probably come across many directories with paid
inclusions: use your common sense to appreciate if it's worth it
or not. A good criteria is to check their Google Page Rank: if
it's at least 3 levels higher than your site's Page Rank, it's
probably worth spending the money for the inclusion fee.
However, do look for directories with a flat, one-time fee
rather than recurring monthly or annual fees: you'll end up
spending less money!
In the end, remember a simple rule: if it's too easy to get into
a directory, it's probably not worth the effort to get into it
in the first case.
About the author:
Otilia is an e-Marketing expert. She owns Marketing Links Directory -
MarketingWHO, and her current SEO clients are Marketing & e-Marketing
Articles and Resources - TeaWithEdge and Colorado Homes |
Denver Real Estate.
|
|
|
|
|
| Search Engine Optimization, Google Optimization - SEO Chat |
| Search Engine Optimization, Google Optimization - SEO Chat. |
| www.seochat.com |
|
| Search engine optimization - Wikipedia, the free encyclopedia |
| Search engine optimization (SEO) is a subset of search engine marketing, and deals with ... The term SEO can also refer to "search engine optimizers", ... |
| en.wikipedia.org |
|
| SEO Home |
| Mentor an SEO Scholar! 8/7/2006. Click here to learn more. ... 55 Exchange Place New York, NY 10005 (212) 979-2040 info@seo-usa.org ... |
| www.seo-ny.org |
|
| Webmaster Help Center - What's an SEO? Does Google recommend ... |
| Ask your SEO firm if it reports every spam abuse that it finds to Google ... Ethical SEO firms report deceptive sites that violate Google's spam guidelines. ... |
| www.google.com |
|
| Aaron Wall's SEO Book.com |
| Aaron Wall offers search engine news, reviews of tools, and an ebook for sale. |
| www.seobook.com |
|
| SEO Today |
| Provides articles and information about the search engine optimization and marketing industry. Latest articles can be sent via email. |
| www.seotoday.com |
|
| SEO: See what people are saying right now on Technorati |
| See all blog posts tagged with SEO on Technorati. ... This page shows everything that has been tagged with SEO. To contribute to this page include this code ... |
| www.technorati.com |
|
| Seo: See what people are saying right now on Technorati |
| See all blog posts tagged with seo on Technorati. ... Professional SEO Marketing Firm www.cherryoneweb.com - Cherryone is a SEO firm that gets results for ... |
| www.technorati.com |
|
| Pages tagged with "seo" on del.icio.us |
| 秋元@サイボウズラボ・プログラマー・ブログ: あのライバルは SEO で抜けるのか? ... L'aggiornamento di un SEO | Articoli Webmarketing | Webmarketing.HTML.it ... |
| del.icio.us |
|
| Seo Administrator - seo tools, seo software, optimization software ... |
| Seo Administrator is an integrated suite of web promotion utilities that cover all aspects of website optimization and promotion. |
| www.seoadministrator.com |
|
| Search Engine Watch: Tips About Internet Search Engines & Search ... |
| Search Engine Watch is the authoritative guide to searching at Internet search engines and search engine registration and ranking issues. |
| searchenginewatch.com |
|
| AddMe, Search Engine Optimization Submission Free Site Promotion ... |
| A leader since 1996, search engine submission, search engine optimization, free search engine submission, site submission, and website promotion. |
| www.addme.com |
|
| What is SEO? - A Word Definition From the Webopedia Computer ... |
| This page describes the term SEO and lists other pages on the Web where you can find additional information. |
| www.webopedia.com |
|
| SEO: Search Engine Optimisation. SEO copyright advice. FREE SEO ... |
| Provides free search engine keyword reports for UK websites and strategies for unlisted websites. |
| www.ihaveawebsite-nowwhat.co.uk |
|
| Search Engine Roundtable ::: The Pulse Of The Search Marketing ... |
| A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major ... |
| www.seroundtable.com |
|
| Search Engine Optimisation Marketing & Pay per Click Advertising ... |
| Offers search engine marketing and paid search engine advertising. Australia. |
| www.foundagency.com.au |
|
| Submit Express - Search Engine Placement, Optimization, SEO Marketing |
| Search engine optimization services with guaranteed Top 10 results. Submit your website URL to 40 major search engines for FREE ! |
| www.submitexpress.com |
|
| SEO Analyzer - SEO Tools - Nashville SEO, SEM, Internet Strategy ... |
| The SEO Analyzer is a FREE tool that uses a sophisticated algorithm that detects how optimized your web design is for search engines. |
| sitening.com |
|
| SEO Company For Search Engine Optimization |
| Weblinx Limited - SEO Company for UK Search Engine Optimization. |
| www.weblinx.biz |
|
| Matt Cutts: Gadgets, Google, and SEO |
| I believe that Google is the only search engine that will confirm to webmasters ... If you pick a bad search engine optimizer (SEO) and they make a ton of ... |
| www.mattcutts.com |
|
|