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Why valid HTML code is crucial to SEO
Valid HTML code is crucial to search engine optimization
Valid HTML code is crucial to search engine optimization Copyright 2005 Marketing Defined. All Rights Reserved
Why valid HTML code is crucial to your web site's search engine optimization efforts and subsequent high rankings:
Many webmasters and newcomers to web page design overlook a crucial aspect of web site promotion: the validity of the HTML code.
What is valid HTML code?
Most web pages are written in HTML.
As for every language, HTML has its own grammar, vocabulary and syntax, and each document written in HTML is supposed to follow these rules.
Like any language, HTML constantly changes. As HTML has become a relative complex language, it's very easy to make mistakes ... and we do know by now the favorable weight the new msn.com beta search engine places on proper coding practise ... see a recent article on msn.com coding requirements
HTML code that is not following the official rules is called invalid HTML code. Why is valid HTML code important to search engine optimization and your whole marketing effort?
Search engines have to parse the HTML code of your web site to find the relevant content. If your HTML code contains errors, search engines might not be able to find the content on the page, and there ends your seo efforts and quest for high rankings of that page.
Search engine crawler programs obey HTML standards. They only can index your web site if it is compliant to the HTML standard. If there's a mistake in your web page code, they might stop crawling your web site and they might lose what they've collected so far because of the error.
Although most major search engines can deal with minor errors in HTML code, a single missing bracket in your
HTML code can be the reason your web page cannot be found in search engines.
If you don't close some tags properly, or if some important tags are missing, search engines might ignore the complete content of that page.
How can you check the validity of your HTML code? Fortunately, there are free services that allow you to check the validity of your HTML code.
The search engine optimization community's guideline HTML validator is the free W3C HTML Validator .
It is the service that checks HTML documents for conformance to W3C HTML and XHTML recommendations and other HTML standards.
To correct the errors outlined by the W3C validator enter the address of your web page at the Netmechanic in-valid HTML repair page where you have the option of automatically fixing the errors on that page. This Netmechanic resource does have a demo evaluation mode which enables self-application of the referenced alterations.
Although not all HTML errors will cause problems for your search engine rankings, some of them can keep web spiders from indexing your web pages and spoil your search engine optimization efforts.
Valid HTML code makes it easier for search engine spiders to index your site so you should make sure that at least the biggest mistakes in your HTML code are corrected. .. run your web pages through the W3C validator, make the recommended alterations and the new MSN.com beta search will love you .. the MSN search engine places a high value on proper coding practise.
Entire article available at:
Marketing Defined:Valid HTML code crucial to SEO
This article may be reproduced in its entirety, with no alterations. The resource boxes, live URL's and Author Bio must be included.
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Search Engine Optimization, Google Optimization - SEO Chat |
Search Engine Optimization, Google Optimization - SEO Chat. |
www.seochat.com |
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Search engine optimization - Wikipedia, the free encyclopedia |
Search engine optimization (SEO) is a subset of search engine marketing, and deals with ... The term SEO can also refer to "search engine optimizers", ... |
en.wikipedia.org |
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SEO Home |
Mentor an SEO Scholar! 8/7/2006. Click here to learn more. ... 55 Exchange Place New York, NY 10005 (212) 979-2040 info@seo-usa.org ... |
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Webmaster Help Center - What's an SEO? Does Google recommend ... |
Ask your SEO firm if it reports every spam abuse that it finds to Google ... Ethical SEO firms report deceptive sites that violate Google's spam guidelines. ... |
www.google.com |
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Aaron Wall's SEO Book.com |
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SEO Today |
Provides articles and information about the search engine optimization and marketing industry. Latest articles can be sent via email. |
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SEO: See what people are saying right now on Technorati |
See all blog posts tagged with SEO on Technorati. ... This page shows everything that has been tagged with SEO. To contribute to this page include this code ... |
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Pages tagged with "seo" on del.icio.us |
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del.icio.us |
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Seo Administrator is an integrated suite of web promotion utilities that cover all aspects of website optimization and promotion. |
www.seoadministrator.com |
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Search Engine Watch: Tips About Internet Search Engines & Search ... |
Search Engine Watch is the authoritative guide to searching at Internet search engines and search engine registration and ranking issues. |
searchenginewatch.com |
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AddMe, Search Engine Optimization Submission Free Site Promotion ... |
A leader since 1996, search engine submission, search engine optimization, free search engine submission, site submission, and website promotion. |
www.addme.com |
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What is SEO? - A Word Definition From the Webopedia Computer ... |
This page describes the term SEO and lists other pages on the Web where you can find additional information. |
www.webopedia.com |
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Provides free search engine keyword reports for UK websites and strategies for unlisted websites. |
www.ihaveawebsite-nowwhat.co.uk |
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Search Engine Roundtable ::: The Pulse Of The Search Marketing ... |
A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major ... |
www.seroundtable.com |
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www.foundagency.com.au |
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Search engine optimization services with guaranteed Top 10 results. Submit your website URL to 40 major search engines for FREE ! |
www.submitexpress.com |
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sitening.com |
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SEO Company For Search Engine Optimization |
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