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Boost Your Website With Expert Content
The word has gotten out on website content. It has never really been a big secret, really: the only effective way to promote a website is by hosting unique, quality content. Search engine optimization and paid inclusions are a waste of time and...
How a Multi-Faceted Approach to Site Promotion Can Secure Your Search Engine Positions
In my last article on site promotion, I talked about why using one site promotion technique is a short-term solution. Now I'm going to illustrate why site promotion is multi-faceted, and show an example of how these techniques can build on one...
How to attract your website First Time Visitiors?
There are 7 tactics which will help you to attract your website First Time visitors: 1.First, let us talk about the online advertisement of your site with Google’s AdWords program and other Pay Per Click ones such as Overture. The catch here, is...
How to Make Sense of Your website's statistics?
In the early days of the Internet it was common to visit a web site and see a counter informing you that "you are the 118,456th visitor to this site", and various webmasters would proudly talk of how many "hits" their sites were getting. Now, things...
The Most Effective Way To Promote Your Site Is Free (Sort Of)
How much does the Number One tool for promoting your Internet business cost? Nothing. It's free. (Sort of.) As many successful and self-proclaimed experts can attest, the Number One way to promote your site is by writing and placing articles for...
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3 Ways To Swarm Your Website With Highly Targeted Traffic For FREE!
Copyright 2005 Andy Murray
Targeted website traffic is the lifeblood of any website looking to generate revenue. While FREE traffic from the search engines seems the most logical way to go, actually staying ahead of the game can be tough. Here are my top 3 ways to send your traffic counter spinning without the headaches.
1. Trading Links With Other Webmasters:
By mutually agreeing with another webmaster to trade link exposure on each others site, you're expanding your market reach significantly. Not only does this generate instant traffic from the link partner, but you'll also BOOST your Google PR and link ranking with other search engines as a bonus.
This helps you rank better in the listings, generating even more FREE traffic, without doing any complicated SEO.
There are some great tools to help you get started trading links. Some of them are even free. I don't recommend them personally because annoying banners or other types of ads compete for the same space, doesn't look very professional.
Alternatives to FREE software worth checking out are...
The ALMIGHTY Zeus - The one I use. Tough to get used to, but an excellent piece of kit. The darn thing learns and just keeps getting smarter the more you use it. (And a FREE trial so you can become a master before you buy)
http://www.cyber-robotics.com
Reciprocal Link Manager - Not as sophisticated as Zeus but much easier to learn if you're pressed for time.
http://reciprocal-manager.com/
Axandra's Arelis - Lots of great reviews for this one and more in the Zeus mould.
http://www.axandra-link-popularity-tool.com/index.htm
2. Writing Articles to Publish Online:
This technique is a very close second to my favourite one which I'll share in just a moment. The amount of exposure you can get from writing a simple article is astounding.
After you've written it up, you submit to the major article directories, then just sit back and watch the traffic stream in.
As an added bonus you start to gain more respect within your industry. Articles have this uncanny knack to create an aura of
expertise around the writer.
You also benefit yet again with search engine ranking, as other webmasters with mailing lists publish your article on their site. Creating yet another link back to you.
Articles are a VERY effective pre-selling technique too.
How much more targeted would a prospect be arriving at your website after reading one of your articles in an email or on another site?
Not only did you get the recommendation from the publisher, but if they enjoy reading your article and get some value from it, you've already broken down one of the main barriers of selling...
TRUST!
Here are some cool resources to get stuck into:
Editorial guidelines:
http://ezinearticles.com/editorial-guidelines.html
Some great "How To" advice:
http://www.promotewitharticles.com/howto.html
And a nice BIG list of directories and announcement lists:
http://www.marketingchick.com/howto/article-marketing.shtml
3. Viral Marketing:
Viral Marketing is defined as “Any advertising that propagates itself the way viruses do”; E.g. When Hotmail users send e-mails, they “infect” the recipients with the tagline at the bottom of their messages.
If you UNLEASH a 'Viral Marketing' campaign, it will just keep on multiplying, spreading your message around the web like wildfire. I absolutely LOVE this method of sending quality traffic to my website for FREE.
Generating free traffic with 'Viral Marketing' is easily the most rewarding use of your time. Taking good steps to craft the right offer and layout of your 'Viral Marketing' message is essential. But get it right, and not only will a truck-load of qualified visitors come to your website, but an air of respect and expertise is generated around you and your business.
Andy Murray is a marketer and publisher writing informative reports to help grow your online business. Get his latest offering "Unleash Your Viral Marketing Potential" for FREE by simply following this link:
http://www.zerohourmarketing.com/Viral-Marketing-Report.htm
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