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The Most Beneficial and Most Under-Used Web Site Promotion Tool
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Web Site Promotion 101

So, you've designed a compelling Web site that you're eager to show the world. Every day you add fresh content and tweak your pages to make them prettier, more informative and faster to download. It's gonna pay off, you tell yourself, as you upload several new pages to your Web Host's server.

Midway in the afternoon, you stop what you're doing to check your traffic reports...You're excited and eager to confirm just how successful your Web site is. Waiting for your site statistics to finish downloading, your glee turns to dread when you learn that only two people visited your Web site all day.

What's a disillusioned Webmaster to do?

Here are a couple of "musts" to add to your to-do list to help you get started marketing yourself and your Web site.

SUBMITTING TO SEARCH ENGINES

Search engines are by far the most popular way to find information on the Web. Getting your site listed, however, is a chore, and it is oftentimes frustrating because results are not quick to see.

Although there are automated services that promise to get you listed on thousands of Web directories and free-for-all (FFA) links pages, it is recommended that you manually submit your site to the top search engines.

Be forewarned that it takes weeks (sometimes even months!) to get listed.

Set up a tickler file to do site submissions on a monthly basis. Resist the temptation to submit more often, because your hard work will go up in a puff of smoke if your URL gets banned for spamming the Search Engines.

The following list is not all inclusive, but it is a good place to start with your Search Engine submissions.

Free Submissions
----------------

Ah-ha
http://www.ah-ha.com/list/list_addurl.asp

AllTheWeb
http://www.alltheweb.com/add_url.php

AltaVista
http://addurl.altavista.com/sites/addurl/newurl

Ask Jeeves
E-mail: mailto:url@askjeeves.com

Direct Hit
http://www.directhit.com/util/addurl.html

Dogpile
http://www.dogpile.com /help/addurl

Google
http://www.google.com/addurl.html

Hotbot
http://hotbot.lycos.com/addurl.asp

Lycos
http://home.lycos.com/addasite.html

MSN Search
http://listings.looksmart.com/info/msn_free_submit.jhtml

National Directory
http://www.nationaldirectory.com/addurl/

Northern Light
http://www.northernlight.com/docs/regurl_help.html

Open Directory Project
http://dmoz.org/add.html

Scrub The Web
http://www.scrubtheweb.com/addurl.html

Voila
http://www.voila.fr/Informations/Moteur_guide/submit.html

WhatUSeek
http://www.whatuseek.com/addurl.shtml

Paid


Placement
--------------

Excite
http://www.excite.com/info/add_url

Inktomi
http://www.positiontech.com/inktomi/enroll.cfm

Iwon
http://search.iwon.com/commerce/submitasite.jsp

Looksmart
http://submit.looksmart.com/info.jhtml?synd=US&chan=lshomeft

Netscape
http://digitalwork.netscape.com/onlinead/registersite/

Yahoo!
http://docs.yahoo.com/info/suggest/

Pay-per-click
-------------

7Search.com
http://www.payperranking.com/

ePilot.com
http://www.epilot.com/backoffice/AdvertiserCenter3/default.asp

Espotting.com
http://www.espotting.com/advertisers/list_yoursite.asp

FindWhat.com
http://www.findwhat.com/content/promote.asp

goClick.com
http://www.goclick.com/register.mod

Kanoodle.com
https://safe.kanoodle.com/client_services/listings/

Overture
http://www.overture.com/d/about/advertisers/

For those of you who want to try an automated service, I highly recommend Add Me! and ABS Easy Submit .

LINK EXCHANGES

With more than 3.2 billion Web pages competing against yours, you can't rely solely on Search Engines for site promotion.

In my experience, the second most important marketing strategy is establishing link exchanges. In analyzing my visitor stats, it is clearly apparent that the majority of my traffic comes from the reciprocal linking partnerships I have established with Web sites that complement mine.

How do you go about establishing a linking partnership?

When I come across (or am referred to) an excellent online resource, I add it to my "Related Links" page, and, if it's appropriate, I contact the Webmaster to see whether they might be interested in swapping links with me. More times than not, the response is positive.

Since relevant, high-quality links coming to your site from other sites is increasingly important in getting good Search Engine rankings, I recommend that you put establishing linking partnerships high on your marketing to do list.

For more information about link exchanges, check out LinkLeads.com . LinkLeads is a targeted search engine/portal of Web sites seeking reciprocal linking partners. Membership is free. Getting results is relatively easy.

Although this list is far from comprehensive, these two tasks are an important starting point in your online marketing strategy.

Like building a Web site, promoting it to the world is hard work, but I guarantee your sense of accomplishment will be well worth the effort when you start to see results. More importantly, visitors!

About the Author

Copyright (c) 2000-2001 by Joanne Glasspoole. Joanne Glasspoole is the editor/publisher of CYBER QUEST. Each issue is jam packed with original reports, news briefs, cool Webmaster tools, and more. To subscribe, send email to mailto:Majordomo@lists.kdv.com with "subscribe cyberquest" in the body of your message. Visit Joanne's web site at http://www.glasspoole.com

 

AddMe, Search Engine Optimization Submission Free Site Promotion ...
A leader since 1996, search engine submission, search engine optimization, free search engine submission, site submission, and website promotion.
www.addme.com
 
Promotion World: Free search engine submission and web site promotion
Promotion World is a site for free search engine promotion, full of tips and tricks to help webmasters promote their sites for free!
www.promotionworld.com
 
Free website promotion tutorial - A Promotion Guide
*Web site promotion mistakes. Other methods *Banner ads *Click exchange programs *Web page design *FFA pages *Increase traffic with return visitors ...
www.apromotionguide.com
 
Traffic Packages: Website Optimization, Search Engine Submission ...
1 2 3 Submit PRO - Website Traffic Packages - annual search engine submission services plus free site HTML code optimization!
websitesubmit.hypermart.net
 
Search Engine Optimization, Website Submission and Free ...
We offer search engine optimization and site promotion tips as well as tools and resources useful for better placement / positioning in search engines. ...
www.addpro.com
 
Free Web Submission: Free Search Engine Submission and Site Promotion
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freewebsubmission.com
 
FastSubmit - The Web's free search engine submission & website ...
web site promotion : website promotion : submit site : submit url : search engine submission search engine promotion : search engine marketing : search ...
www.evrsoft.com
 
@Submit!- Free URL Registrations-Web Site Promotion/FREE Add URL ...
FREE URL submissions to more than 6 major directories and search engines! New-Million Pixel Ads now available. FREE WebSite promotion tips and much more!
www.uswebsites.com
 
Search Engine Optimization and Search Engine Marketing
Offers submission services, tools and information related to web site marketing. Located in Naaldwijk, Holland.
www.1-hit.com
 
Web Site Promotion Guide
The Smart Webby Website Promotion Guide is a collection of articles, tips, guidelines and resources on how to promote your website and increase website ...
www.smartwebby.com
 
Web Site Promotion Guide - Web Developer's Journal
Tips on Web page design and development, HTML, graphics, scripting, favicon, development tools, Java, sql basics, building web sites, and much more for ...
www.webdevelopersjournal.com
 
FirstFound UK - search engine consultants
UK based search engine consultants offering optimisation, submission and monitoring services. Free reports offered showing how your web site is ranked by ...
www.firstfound.co.uk
 
Site Promotion.ca - Website Marketing Resources, Tips and Services ...
Sitepromotion. ... SitePromotion.ca · Search Engine Optimization · PayPerClick · Email Marketing · Offline Promotion · General Tips ...
www.sitepromotion.ca
 
IBP: website promotion software, search engine submission software ...
IBP is a suite of more than 15 professional website promotion software tools for search engine submission, search engine optimization, link popularity and ...
www.axandra-web-site-promotion-software-tool.com
 
Web Site Promotion, Marketing and Link Popularity
Offers web design plus optimization, submittal, monthly maintenance and link popularity services.
www.1-sun-web-site-promotion.com
 
BigNoseBird.Com's Site Promotion Page
How to try and promote your site on the web. ... PICK A PAGE AND, =========================, Home, =========================, Squawk: Recent News ...
bignosebird.com
 
Politics and Technology: Site Promotion Checklist
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Dotster : Other Products : Local Site Promotion
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Ranks.nl SEO Consultancy and Web site Promotion Tools
Priority search engine submissions and website promotion tools.
www.ranks.nl
 
 

 
Content Menu
  • 10 best places to promote your site

  • 10 best ways to promote your site

  • 10 concerns to have before creating a members only web site

  • 10 easy steps to a user friendly website

  • 10 highly effective ways to increase website traffic and promote your website for free

  • 10 reasons to put rss on your site

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  • 10 ways to market your web site and have it market you

  • 1 simple seo strategy to get more visitors to your site from google

  • 25 ways to promote your site online and off

  • 29 ways to drive traffic to your website and keep them coming back

  • 3 5 reasons marketing your own website will never work

  • 3 free ways to promote your web site

  • 3 great website promotion ideas which works best for you

  • 3 instant traffic techniques for mini sites

  • 3 marketing mistakes web site designers make when selling their services

  • 3 steps to creating your own ezine to increase web site traffic

  • 3 steps to getting hundreds of backlinks to your website absolutely free

  • 3 super tips to build promote and profit more from your website

  • 3 ways to swarm your website with highly targeted traffic for free

  • 42 questions for achieving optimal website writing results

  • 4 rock solid reasons for building your own website

  • 50 quick biz tips for creating a successful website business

  • 5 cheap ways to promote your website offline

  • 5 easy steps to redirect other peoples traffic to your website instantly for almost free

  • 5 effective ways to promote your website for free online

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  • 5 top proven ways of driving traffic to your website as practiced and used by successful internet marketer around the world

  • 5 ways to get more out of your favorite coupon website

  • 5 ways to get more traffic to your site

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  • 6 powerful ways to promote your site offline

  • 6 reasons why a website is crucial to your business

  • 7 essential steps to web site promotion

  • 7 great web site promotion strategies

  • 7 traffic generating sites you never heard of but you should be using now

  • 7 ways to drive traffic to your website

  • 7 ways to promote your website locally

  • 8 proven methods to get one way links for your website

  • 8 reasons why people dont visit your mlm web site

  • 8 steps for getting free traffic to your website

  • 8 tips for designing a great website

  • 8 ways to build a really bad web site for search engines

  • 8 ways to promote new content on your website

  • accepting credit cards on your website

  • adding content to your site every day

  • add 500 targeted keywords to your site in three minutes

  • affiliate marketing how to get started building profitable websites

  • affiliate marketing programs that can add value without costs to web sites

  • affiliate marketing without a website can it be done

  • analyzing website traffic

  • analyzing your website traffic data

  • an action plan for marketing your web site part 1

  • an action plan for marketing your web site part 2

  • an easy way to include rss in a web site

  • appropriate website promotion methods

  • are you content with your web content five major website improvements to get you more traffic

  • aspiring webmasters want to know what makes a website grow

  • auto pilot link building strategy for content sites

  • avoid being scammed by website traffic retailers

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  • a network of web sites is not enough

  • a successful ecommerce website part 1

  • a theme based website part 1 what is it

  • a theme based website part 4 how to build the site

  • a theme based website part 5 promoting the site

  • basic steps to a great business website

  • basic website promotion for the novice

  • best ways to promote your website for free

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  • building affiliate marketing websites the easy way

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  • building an algorithm proof site part three

  • building ecommerce websites that work part 1

  • building ecommerce websites that work part 3

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  • choosing products for your website

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  • complete web site optimization for search engines part1

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  • complete web site optimization for search engines part 1

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  • directory submission a significant aspect for website promotion

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  • increase web site sales with a seo proposal part 1

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  • is google having a tough time with their website limit

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  • is your site ready for the coming rss revolution

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  • is your websites copy up to the mark

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  • is your website doomed for failure before youve built it

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  • keyword density and how to use it to keep traffic flowing to your site

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