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6 Steps To Laying Out Your Competitive Strategy
Why do so many companies languish and watch as their business turns into a zero profit zone, while others seem to thrive?
When you look at your business, whether it’s a new venture or a company with a long history, can you answer the...
Reviving Dead Clients
Most consultants I’ve talked to don’t spend any time trying to recover inactive clients and it’s a big mistake. We tend to magnify the problem we had or just want to move on, but sometimes a simple apology and offering to make things right will...
Turn An Arts And Crafts Hobby Into A Business
Are you searching for a quick way to make an extra income?
Why not turn that Cooking Interest, Comic Book Collecting, or Your Retro Clothing Collection Into A Home Based Business Venture!
Most people enjoy hobbies they have pursued...
Turn your Business’ New Year Resolutions in PR Revolutions
As eyes look forward to a new business year, many small business owners and entrepreneurs are hoping that this upcoming year will be the one that catapults them into success. But according to Shannon Cherry, APR, businesses often overlook a key...
What Every Small Business Owner Should Know About Seeing The Creative Side of Customer Complaints
Customer Service is a blessing and a curse; a blessing to the customer and a curse to you, the employee. At least so it seems. As the Chief Customer Service Officer (CCSO) for your business, you are faced with a never-ending barrage of...
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Multiple Sources of Income
It is a common say today that there is now job security whatsoever - that is true fact worldwide - US, Europe (see what is happening in Germany), Australia or any other developed country.
What basically happens is that globalization causes our jobs to be relocated to countries which have cheaper labor. For example, many programmer jobs are being moved to India, Russia, Estonia etc... where labor might cost only ten percent of its cost in a developed country.
So - its time to forget the golden watch and the dream of easy sweet retirement at 65. And as far as that is concerned things are getting even more complicated since we tend to live longer years but have less children - who is going to pay for our pensions?
Governments are already in the process of changing the laws and we could reasonably expect the official retirement age to be raised to 67 and perhaps 70 in the next few years. Also the social benefits system of some countries is in dire straits with too many claims by the impoverished and a too small contribution of the middle working class.
Robert Kayosaki in his book Rich Dad Poor Dad has pointed out that we live in an age where we must ensure that we have Multiple Sources of Income. He correctly
identified four ways of earning money:
- Employment (i.e. a normal tradional 'job')
- Self Employment (working for yourself)
- Business (having a 'system' that makes money)
- Investment (earning money of accumulated capital)
Kayosaki argues that an individual seeking financial freedom should try to position himself in both nos. (3) and (4), which is exactly what the rich do - they either own a business (its management can be outsourced at a cost to a professional manager) , or invest surplus capital in other people's business - and both these do not require an individual to work (i.e. trade time for money).
The point is basically to be free from being wholly dependent of an employer.
A wise man does not work for money, but lets money work for him.
Liron Rose (MBA) has been in the Internet Marketing scene since 1999. He served as the Business Development Manager of Suntrader Interactive, a full service interactive agency based in Canada, and as the Online Marketing Manager for Zootec Innovations, a start-up company in the gaming arena. http://www.rainbowmaster.com
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| United States Small Business Administration |
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