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Cartoon Animation - An Evolving Art Form
The past 150 years has seen tremendous strides in technological and scientific research and invention. Who would have ever imagined that men would walk on the moon or that open heart surgery could be performed with robotic assistance? Still, with...
Increase in Customer Sales = Increase in Customer Service
One of the most popular questions asked in online business forums or even by my customers and subscribers is this :
“How the hell can I increase my sales?”
or
“I’ve got tons of visitors but nobody seems to be buying anything? What...
Razzle Dazzle Them
Once upon a time not so long ago, there was a little boy who went to the market to try to sell his wares. He wasn’t having any luck. “Who will buy my sweet red roses? Two blooms for a penny,” he sang out hauntingly.
A young man came...
Top Things You Must Realize When Searching
For the uninitiated, searching for web pages can seem a slow, obscure process. Unless you have a high-speed Internet connection, web pages may seem to take days to load. And the searching itself – you have to admit it looks weird typing in bunches...
TROUBLESHOOTING Microsoft Word
Basically, there are five things you need to understand in order to troubleshoot and fix most of your Word problems. 1. Word stores most of its format settings in a global template called normal.dot. 2. Word has a Startup folder, which holds...
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FOLLOW-UPS WITH AUTORESPONDERS
Anyone who gets involved in marketing products on the
internet will know that follow-up is VERY VERY important.
Most sales occur after the 3rd, 4th, or 5th follow up, and
doing this manually can become very time consuming.
If your site suddenly gets a high ranking in the search
engines or you put out an advert, you will have to be
prepared to deal with the traffic and to reply to your
enquiries.
Now you will need to follow up 3 or 4 or even more times in
most cases before a prospect becomes a customer. It makes
sense to use different emails in each follow up, and each
time describe some extra advantages of your product that
you have left out in previous emails. This can become very
confusing if you have new enquiries each day. You will have
to send each of your follow-up emails to a different group.
You will have to keep track of which follow-ups were sent
to which groups.
There is software available that allows you to personalize
your messages by merging your emails with your recipients
names. You have to add the names and addresses to your
groups, but after this, it can send out your message to
everyone in a particular group, and filter out certain
addresses if you want. This can be useful if you want to
avoid sending a message to those who may have already
received it in a previous mailing.
However even with such software there is still quite a lot
of work to be done. Email addresses have to be collected
and added to your mailing groups, and you have to keep logs
of who has received a particular message. You also have to
make your own record of which messages have been sent and
to who so as not to send the same message to the same group
twice. If your follow-ups have to be done at specified
intervals after your initial enquiry, you have to make sure
you remember to run your mail program on those days.
The answer is to use autoresponders to do your follow-ups,
and leave a minimum of work for you to do once a prospect
has become a serious lead or even a customer. An
autoresponder allows you to set up your follow-ups to go
out at various intervals after the initial enquiry. You can
set different messages up on the autoresponder and specify
when each message should be sent after receiving the
enquiry. To see how they work send a blank email to
mailto:wsc@quicktell.net and you will receive a series of emails
with my 5-day website success course.
It is often a good idea to set up two or more
autoresponders to handle the initial
enquiry. The first
autoresponder will be in reply to your ad, and will give
some details about your product or service. It will also
ask the recipient to reply to a second autoresponder if
s/he wants more information. The second autoresponder can
include some advantages that you only hinted at in the
first reply, and then follow up with the remaining
messages. This has aroused your prospects' interest and is
part of the sales process.
In one of your follow up messages you will need to make a
call for action. If you don't ask your prospects to buy,
the chances are they won't. One of the best ways to do this
is to let them know that for a limited time they will
receive a certain discount or that the offer will only be
available at a certain price for a limited period.
Some people argue that autoresponders don't allow you to
deal with each prospect individually. However it is easy
enough to set your autoresponder to personalise the replies
to address your prospects with their first name for
example. You set up your autoresponder so that if a
prospect replies to the message, the email will come to
your own email address and you will be able to reply
personally.
If your business revolves around sending and receiving a
lot of email, autoresponders are an essential tool.
1) They drastically reduce the amount of work.
2) They reduce the possibility of making mistakes sending
out the wrong reply or to the wrong address.
3) They do not rely on a person being at work at a certain
time to send out email.
4) They allow you to make follow-ups efficiently.
5) They give you more time to concentrate on promotion and
marketing.
If you are hosting your website on a full-service web host,
the chances are they will provide you with an
autoresponder. However you don't need a website to have an
autoresponder. You can use an autoresponder service. If
your business needs more than one autoresponder or
autoresponders that send out more than one reply at
intervals, we have listed some good services here:
http://www.thewebseye.com/autoresponders.htm .
Autoresponders have already become an essential marketing
tool, and their use is likely to increase as more and more
businesses realise the necessity to automate.
About the Author
Richard Igoe - http://www.TheWebsEYE.com. Get his latest Free Website
Success Course by sending a blank email to
mailto:wsc@quicktell.net and find out whether you have the
6 essentials of a successful site!
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| Tucows Downloads - Download Freeware and Shareware Software |
| Download freeware, shareware, and demos. Maintains over 45000 software titles that are tested, rated, reviewed and ready to download. |
| www.tucows.com |
|
| Free Software Downloads and Software Reviews - Download.com |
| Download shareware, freeware and Demo software for PC, Mac, Linux, and Handhelds categorized into categories, plus software reviews. |
| www.download.com |
|
| Computer software - Wikipedia, the free encyclopedia |
| This includes application software such as a word processor, which enables a ... Application software is often purchased separately from computer hardware. ... |
| en.wikipedia.org |
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| Shareware.com - Search for shareware programs and free software ... |
| Search for shareware programs from more than a dozen downloadable software directories. |
| www.shareware.com |
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| Jumbo: Free & Shareware MP3 files, Games, Screen Savers & Computer ... |
| Source of free and shareware computer programs and utilities for PC and Mac. Evaluate software and read product reviews. Download games and screen savers. |
| www.jumbo.com |
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| Computer Software in the Yahoo! Directory |
| Browse categories featuring sites devoted to computer software, including shareware and freeware download sites, operating systems, desktop customization, ... |
| dir.yahoo.com |
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| IEEE Software |
| IEEE Computer Society's magazine covering all aspects of software, including software engineering. |
| www.computer.org |
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| Free Downloads on ZDNet | Shareware, Trialware, Evaluation Software |
| ZDNet's Software Directory is the Web's largest library of software downloads. Covering software for Windows, Mac, and Mobile systems, ZDNet's Software ... |
| downloads.zdnet.com |
|
| FSF - The Free Software Foundation |
| Free software is a matter of liberty not price. Think of "free" as in "free speech". |
| www.fsf.org |
|
| Apple - Software |
| Software products for your digital life. ... The perfect addition for professional review. QuickTime Broadcaster. Encoding software for live events. ... |
| www.apple.com |
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| Open Directory - Computers: Software |
| In Partnership with AOL Search. about dmoz | report abuse/spam | help. the entire directory, only in Computers/Software. Top: Computers: Software (38471) ... |
| dmoz.org |
|
| freshmeat.net: Welcome to freshmeat.net |
| About: The Web browser is probably the most frequently used software today, ... Web professionals can use the software for functional testing and regression ... |
| freshmeat.net |
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| Software - GNU Project - Free Software Foundation (FSF) |
| Listing of the GNU software packages. |
| www.gnu.org |
|
| Sun Software |
| Get enterprise-class software--Solaris 10 OS, the Java Enterprise System, ... Sun Java StorageTek Software reduces cost and complexity with a single, ... |
| www.sun.com |
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| Internet Real Estate.com -- owns and operates a portfolio of the ... |
| SOFTWARE.COM · SWEEPSTAKES.COM · PHONE.COM PODCAST.COM ... Software.com | Sweepstakes.com | Phone.com | Podcast.com | Shop.com | Safety.com ... |
| www.internetrealestate.com |
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| Joel on Software |
| A weblog by Joel Spolsky, a programmer working in New York City, about software and software companies. |
| www.joelonsoftware.com |
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| Amazon.com Software: Computer & video games, business, accounting ... |
| Online shopping for computer & video games, business & office productivity software, software from Microsoft, Apple, Adobe & more; accounting, antivirus, ... |
| www.amazon.com |
|
| IBM Software - Home Page |
| IBM home page for all of its software products, including Lotus and Tivoli, with keyword search, category browse and AZ product names. |
| www.ibm.com |
|
| Opera web browser: Homepage |
| Copyright © 2006 Opera Software ASA. All rights reserved. Skip navigation. Opera Software ... Copyright Opera Software ASA . All rights reserved. ... |
| www.opera.com |
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| Google Directory - Computers > Software |
| Search only in Software Search the Web ... Software Categorized by Letter: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z ... |
| www.google.com |
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