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Get your Multimedia CBT, Educational CD, Educational Software
Educational products - ---------------------- • English Learning Programme (ELP): Specially designed for students, business people, housewives, executives, professionals, and anybody who wants to read, write, speak, and understand English...
Hall of Shame - The Bad Boys of UCE
The majority of Unsolicited Commercial Email (UCE), or “spam” is sent by a relatively small group of dedicated professional spammers. The Register of Known Spam Operations (ROKSO) indicates that 80% of all spam comes from just 200 known spam...
Know How DNS Works
Domain name Servers (DNS) are an important but invisible part of the internet, and form one of the largest databases on it. Each machine on an internet is assigned a unique address, called an IP address, which is 32 bit number and is expressed...
Understanding the Software Layers of a Computer
---------------------------------------------------------- Permission is granted for the below article to forward, reprint, distribute, use for ezine, newsletter, website, offer as free bonus or part of a product for sale as long as no changes are...
Web Conferencing: Finding a Service Provider that Meets Your Needs
With the vast amount of service providers that are available today, it's not always easy to find the one that best fills the bill for your particular web conferencing needs . Each one claims to be the biggest, best or least expensive, and all...
 
Stop Whining About Google

Stop Whining About Google !

Blame Game
Nearly anyone and everyone involved with search engine
optimization and Internet marketing is aware of the famous
"Florida" update by Google that caused many commercial sites
to lose their Google ranking and position.

Industry experts speculated as to why Google made such
radical changes to their algorithm. Those sites that no
longer ranked well for popular search terms had to take
drastic steps in order to salvage the holiday purchasing
season. Many noted the timing and thought perhaps Google was
attempting to capitalize on the Google Adwords Pay-Per-Click
advertising program. Others simply whined that though their
site contained commercial material, it also contains
valuable content and was unfairly penalized.

What many failed to acknowledge is that Google has every
right to make algorithm changes and if they choose to drop
sites that lack relevance, it is their business. Listings in
Google's main search directory are free. Many have profited
from Google's ability to send traffic for years. Google
doesn't owe anyone, anything, least of all an explanation of
their algorithm changes. Businesses that rely on Google's
free listings as their sole source of web traffic lack good
sense. Google, being an independent company, reserves the
right to run their business as their management sees fit. If
you are unhappy with Google stop using them for searches.

If the results that Google serve lack relevant listings,
then find another engine to use!


It has happened before and
it will happen again. It is the law of supply and demand. If
Google is unable to provide relevant content that searchers
demand, Google will become irrelevant. Look at the how the
search engine landscape has changed over the past few years:
AltaVista is no longer the leader, Infoseek no longer exists
and others are barely resemble what they once were.

As for the commercial sites who have been battered by the
Florida update here are some suggestions:

- make your site relevant!
- submit to other search engines (MSN, Inktomi, Lycos
etc..)
- pay for traffic (pay-per-click and pay-for-inclusion)
- develop traffic from alternative sites
- rely on traditional methods of advertising
- promote your website in your signature line in newsgroups
- promote your website on your business cards or on
mailings
- participate in industry specific directories
- participate in vertical market pay-per-click the return on
investment tends to be *much* higher though the traffic is
significantly less

The bottom line is become proactive rather than reactive,
stop whining about Google and find alternate sources of web
traffic.


About the Author

About the Author:
Sharon Housley manages marketing for NotePage, Inc. http://www.notepage.net a company specializing in alphanumeric paging, SMS and wireless messaging software solutions. Other sites by Sharon can be found at
http://www.softwaremarketingresource.com , and
http://www.small-business-software.net



 

Tucows Downloads - Download Freeware and Shareware Software
Download freeware, shareware, and demos. Maintains over 45000 software titles that are tested, rated, reviewed and ready to download.
www.tucows.com
 
Free Software Downloads and Software Reviews - Download.com
Download shareware, freeware and Demo software for PC, Mac, Linux, and Handhelds categorized into categories, plus software reviews.
www.download.com
 
Computer software - Wikipedia, the free encyclopedia
This includes application software such as a word processor, which enables a ... Application software is often purchased separately from computer hardware. ...
en.wikipedia.org
 
Shareware.com - Search for shareware programs and free software ...
Search for shareware programs from more than a dozen downloadable software directories.
www.shareware.com
 
Jumbo: Free & Shareware MP3 files, Games, Screen Savers & Computer ...
Source of free and shareware computer programs and utilities for PC and Mac. Evaluate software and read product reviews. Download games and screen savers.
www.jumbo.com
 
Computer Software in the Yahoo! Directory
Browse categories featuring sites devoted to computer software, including shareware and freeware download sites, operating systems, desktop customization, ...
dir.yahoo.com
 
IEEE Software
IEEE Computer Society's magazine covering all aspects of software, including software engineering.
www.computer.org
 
Free Downloads on ZDNet | Shareware, Trialware, Evaluation Software
ZDNet's Software Directory is the Web's largest library of software downloads. Covering software for Windows, Mac, and Mobile systems, ZDNet's Software ...
downloads.zdnet.com
 
FSF - The Free Software Foundation
Free software is a matter of liberty not price. Think of "free" as in "free speech".
www.fsf.org
 
Apple - Software
Software products for your digital life. ... The perfect addition for professional review. QuickTime Broadcaster. Encoding software for live events. ...
www.apple.com
 
Open Directory - Computers: Software
In Partnership with AOL Search. about dmoz | report abuse/spam | help. the entire directory, only in Computers/Software. Top: Computers: Software (38471) ...
dmoz.org
 
freshmeat.net: Welcome to freshmeat.net
About: The Web browser is probably the most frequently used software today, ... Web professionals can use the software for functional testing and regression ...
freshmeat.net
 
Software - GNU Project - Free Software Foundation (FSF)
Listing of the GNU software packages.
www.gnu.org
 
Sun Software
Get enterprise-class software--Solaris 10 OS, the Java Enterprise System, ... Sun Java StorageTek Software reduces cost and complexity with a single, ...
www.sun.com
 
Internet Real Estate.com -- owns and operates a portfolio of the ...
SOFTWARE.COM · SWEEPSTAKES.COM · PHONE.COM PODCAST.COM ... Software.com | Sweepstakes.com | Phone.com | Podcast.com | Shop.com | Safety.com ...
www.internetrealestate.com
 
Joel on Software
A weblog by Joel Spolsky, a programmer working in New York City, about software and software companies.
www.joelonsoftware.com
 
Amazon.com Software: Computer & video games, business, accounting ...
Online shopping for computer & video games, business & office productivity software, software from Microsoft, Apple, Adobe & more; accounting, antivirus, ...
www.amazon.com
 
IBM Software - Home Page
IBM home page for all of its software products, including Lotus and Tivoli, with keyword search, category browse and AZ product names.
www.ibm.com
 
Opera web browser: Homepage
Copyright © 2006 Opera Software ASA. All rights reserved. Skip navigation. Opera Software ... Copyright Opera Software ASA . All rights reserved. ...
www.opera.com
 
Google Directory - Computers > Software
Search only in Software Search the Web ... Software Categorized by Letter: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z ...
www.google.com
 
 

 
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