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Are You Losing Sales Because Of Your Email Link?
Copyright © 2004 Steve Shaw I don't know about you, but I get dozens of emails daily with completely blank subject lines. The vast majority contain viruses or spam messages, and due to an overloaded inbox and the impracticality of going through...
"Are You Submitting Your Articles...?"
You have permission to publish this article in its entirety, electronically or in print, free of charge, as long as Robert Leggett's byline is included. A courtesy copy of your publication would be appreciated. ARTICLE WORD COUNT: [686] KEY WORDS:...
How To Write Your Own Profitable eBook
With so many info products covering all kinds of topics available online today, you might be thinking is it really possible to write your own unique eBook at all. It is possible and real trick is to find new problems and turn them into...
Is There A Future For Spam?
Copyright 2005 Niall Roche Will you always be buried underneath a mountain of spam? Is there any light at the end of the tunnel? With the current flood of spam to your inbox and ever more devious practices on the part of spammers you'd be forgiven...
Message Board and Forum Advertising
Message boards and forums are a great way to advertise your site, service or product for free. However, there are a few things you should remember when posting. Choose an appropriate site . I know this really goes without saying but there are...
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Independent Back Linking Network
The Basics
Link popularity is something all websites need to meet the
ranking criteria for most major search engines. While quantity
is important, so is the quality and the reputation of the link.
Running a linking campaign is a tedious but important process.
There are many back linking pitfalls and with Google's Jagger
Update we will certainly see some serious shifts in the SERP's.
What is an Independent Back Linking Network?
An Independent Back Linking Network, or IBLN, is a relatively
new term and it does have a bad connotation. Conceptually, it
seems, linking sites together is what the World Wide Web is all
about. As the information on the Internet amasses, rules needed
to put in place to control relevancy. Then people started to
break the rules. We call them spammers, or black-hatters; people
who exploit the criteria to work in their favour. When this
becomes out of control the search engines must react in order to
produce quality results.
An Independent Back Linking Network occurs when sites sit within
the same IP range, specifically sharing the same C-class, then
all back link together excessively. If two websites have the
same C-class, it means that the first three parts of the IP
address are the same. For example, 211.68.11.76 and 211.68.11.75
have the same C-class. On the other hand, 211.68.22.76 and
211.68.32.75 have different a C-class because the third set of
numbers is different.
Most website owners have no control over the IP address or
C-class they are allocated for their websites. Search engines
may identify and penalise clusters of
websites linking to each
other from the same IP Block or C-class. This may be because
this kind of back linking looks unnatural and also looks like it
is done for the sake of increasing link popularity and search
engine rank rather than relevancy. This theory, however, has not
been proven yet and no major search engine has spoken about this
clearly.
How is an Independent Back Linking Network created?
AAA Web Designs develops and hosts websites that happen to be
in the same industry - it is their specialty. There are more
than 500 sites created that use IP addresses within the same
range and all of them share the same C-Class. All of the sites
are also back linked together because they are complimentary to
each other. These sites also have a link back to the website
(again, within a complimentary industry) that is AAA Web Designs
biggest client.
AAA Web Design inadvertently created an Independent Back
Linking Network and guess what? AAA's biggest client is now
banned on Yahoo! The real problem is, while AAA was trying to
"do the right thing" many optimisers are not by creating this
type of independent back linking network. Taken a step further,
what if the site you have hosted is sharing the C-class of an IP
block that has a banned site?
About the author:
Amye has spent 15 years in the IT industry and has been working
in the Search Engine Optimization field for four years -
enjoying every minute! See SEO Fever for full article on Independent Back Linking Network with
examples.
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