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Disco Stu's Top Tips to help Students Save Money
The biggie, of course, is GO HOME. You can eat free there. And Mum will probably do the laundry (if you crawl / look pathetic enough). It pays to save up your laundry till the trip is worthwhile - you can even take in laundry from your richer...
Increase Traffic to Your Blog from Search Engines - The Top 5 Tips
Blogs already have optimized site architecture. Most are set up with a clear navigation, where every page is set up to link back to the other main pages. They also have the inherent potential to be well-linked. If you haven’t already submitted...
Ten Top Tips to Free-For-All Success
"Ten Top Tips For FFA Success" ============================ by Paul Sadler I think I might be in the minority. I actually have a fair degree of successs with promoting to leads supplied by Free-For-All (FFA) networks. Everyone who has tried,...
Top 10 Tips for Safely Handling and Using Gas Cylinders
Not every one needs to know that fluorine will violently ignite
many substances, that silane burns on contact with air, or that
ammonia will decompose thermally into twice its volume. But if
you work with specialty gases, this information is...
Wireless Meditation: Top Five Tips for Wherever-Whenever Mindfulness
The problem with meditation is attachment. We get in the habit of needing our altar, favorite cushion, incense, CD, certain time of day, necessary length of time, or particular style of sitting. If we can’t do it the “right” way, we tend to skip...
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Top 10 Tips to Promote Your Books Through Flyers
A good, inexpensive way to promote your books is a flyer. What makes one
flyer so much better than another? Use these tips to make yours stand out
from the crowd.
1. Include your front cover. People want to see what your book looks like.
Color is great, but not necessary. Make sure your colored book cover copies
well in black and white. It's far cheaper to print in black and white.
2. Hook your prospective buyers in the top line. For instance, read about SEX
as it really is! Give your audience a reason to buy--Show those benefits!
3. Include some juicy excerpts. Buyers want to see a sample of your writing.
4. Include your picture with a brief biography near it. People want to see
what the author looks like. Place it on the right side if possible.
5. Add praise from others. This is the most important way to market. The
praise doesn't have to be from famous people. One author added a testimonial
from a convict!
6. Put ordering information on a coupon at the flyer's bottom. Include ISBN
number, Web site URL, and
discount information.
7. Make it easy to buy. Say you accept credit cards, checks or money orders.
Include your 800 number.
8. Give your buyers all the ways to stay in touch with you-street address,
e-mail, Web Site, local phone and fax number, and 800 number.
9. Carry at least 25 flyers with you in a folder. Give one to every person
you meet. Remember the "law of seven." After seven exposures, you have a
buyer!
10. Use the backside of the flyer. Multiply buying results with more
testimonials on the back. Include a longer excerpt from your book.
Your flyer is an extension of your book, and one of the least expensive ways
to market with print. Print hundreds, even thousands so your book buying
public can easily purchase your book.
About the Author
Judy Cullins: author, publisher, book coach
_Ten Non-techie Ways to Market Your Book Online_
_Write Your eBook or Other Short Book-Fast!_
http://www.bookcoaching.com/products.shtml
Subscribe to FREE ezine "The Book Coach Says..."
Email: Judy@bookcoaching.com
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