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A Theme-Based Website, Part 2- Choose A Theme And Sub-Topics
In part 1, I said that a theme-based website is a site based on a single theme or concept. Every page of the site concentrates on a single topic that is related to the theme. Each page delivers great content on it's topic. We know this type of site...
Design Website For Pre-Selling
How do your feel when salespersons knock at your door at odd times trying to sell something you are not interested in? I feel pity for these people who have to toil from house to house facing rejection at most of the places. And yet they wear a...
Is your website innovative? Increase Your Business Over Night!
Is your website innovative? Increase Your Business Over Night! By: Martin Lemieux While studying online for IT investment opportunities, I found that one main factor was constant. All of the biggest money makers have eye-catching, simple,...
Products for a successful web business
There are F words in business. We have seen many small businesses on the internet flourish and fulfil their dream, but sadly we have seen some flounder and fail because they had the wrong product. To be successful in a new business: Choose...
Top 10 Design Issues According To Web Marketing!
When it comes to designing your site, there are 2 ways you can ultimately go. a) Designing for yourself and no one else, b) Designing to fit web marketing and customer attracting methods. Here are the top 10 issues you should always consider: 1)...
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10 Ways to Increase your Website’s traffic
1. Trade links with other websites. Websites that are related are best, simply because the user is more likely to be interested in the related link. For example, if someone was looking around a web design site, they are more likely to be interested in a web hosting links than a sausage appreciation society website. However, any link is good (as long as it isn’t with a subject you don’t want to be affiliated with, i.e. adult websites). It also has the added advantage of increasing search engine rank.
Websites to help with this would be:
www.gotlinks.com, which is an automated link exchange.
www.linkmarket.net, which is semi automated link exchange.
www.honestlinks.com, which helps you build a successful link page.
2. Sign up with a banner exchanges or traffic exchanges. They provide you with a way of reaching an audience, although the audience may not be interested in your website’s subject. I would never pay for this service, but as it’s free is worth the effort.
Websites to help with this are:
www.bpath.com offer free banner exchange.
www.trafficswarm.com offer free and paid for traffic exchange.
3. Offer an RSS feed. When people read it, they will be reminded of your website. Also, they provide you with inward links to your website, which search engines like. Search engines also like websites that offer an RSS feed.
Websites to help are:
www.w3schools.com has tutorials to help publish an RSS feed.
www.syndic8.com Will publish your RSS feed, with over 300,000 other feeds listed.
www.daypop.com Will also publish your RSS feed, with over 50 000 other feeds listed. Www.Newsisfree.com Again, will also publish your RSS feed, with over 18 000 other feeds listed.
4. Form an online community. It could be an online message board, e-mail discussion list or chat room. When people get involved in your community they will regularly return to communicate with others. They are hard to start up, but will pay off.
Websites to help are:
www.sparklit.com offers free forums
www.bravenet.com offers free and paid message boards etc
www.tinit.co.uk offers free message boards and chat rooms for your site
5. Write articles and submit them to article submission sites. They advertise your
site, and provide you with inward links. Remember to include a link to your website in the ‘About the Author’ section.
Websites to help are:
www.goarticles.com will list your articles
www.articledepot.co.uk will also list your articles
6. Give away an electronic online freebie, and allow your users to distribute it. This will increase your ad exposure and attract people to your website. It may cost you or you may be able to persuade a company to let you have it free. Also, list it on a freebies site.
Websites to help are:
www.thefreesite.com will list your freebie
www.freebiedot.com will also list your freebie.
7. Join a forum, and include a link to your site in your signature. Also, when ever someone asks for advise on selecting a service, recommend your website (if it is relevant).
8. Partner with another website offering a similar service. For example, on the Big Wow site, we have a page advertising our partner who offers web design services. In return, they recommend us to their clients. This costs nothing on both parts, but is very effective.
9. Advertise your business on Google Adwords, Yahoo Overture, or Bpath Bidvertiser. These are effective, but you do have to pay for them. They can be subsidised by displaying the adverts on your site as well.
Websites to help are:
https://adwords.google.co.uk/select/Login?sourceid=AWO&subid=UK-ET-ADS&hl=en_GB is for Google Adwords
http://searchmarketing.yahoo.com/ is for Yahoo Overture
http://www.bidvertiser.com/bdv/bidvertiser/bdv_publisher.dbm?bdv_aff_id=13 is for Bpath Bidvertiser.
http://services.google.com/marketing/links/UK-OA-EDR To get £20 off your first Adwords account
10. Be included in newsletters. Again, this is expensive but effective. You could be an advert, or in an interview.
Websites to help are:
www.sitepronews.com- large newsletter offering a range of ways of advertising
www.bravenet.com can be included in their many mailings.
About the Author
Tim Shaw is director of (Big Wow Web Hosting), a cheap and reliable web host. He has written several books and ebooks on web hosting, and has had many years experience in computers, the web and web hosting.
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