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Accepting Payments Online: An ECommerce Web Site Overview
There are a seemingly infinite number of choices and configurations to accepting payments online. Choices range from almost total "do it yourself" programming to turnkey packages. You can accept online payments from an ECommerce Web site in two...
Do Not Build A Website Until You Have Researched Your Keywords
Imagine that you have a $25,000 marketing budget for your online weight loss herbal supplement business. Should you invest it in trying to build a site to rank #1 in Google for "weight loss?" NO. What would be the point? To get tons of traffic?...
Increase Your Website Traffic in 10 Foolproof Steps
Increasing website traffic is certainly your goal if you have a website. However, creating web pages that attract visitors is significantly different than simply building an attractive website. You need to make sure you put as much effort or more...
Quick Sure Traffic, Smart Visitor Containment And Higher Web Profits Starting Now
How do you quickly generate a massive flow of traffic, and make more money out of that traffic? It's very simple really. All you need is a calculator, a few hundred dollars, and your server's log files. Mix that up and you are on to some good web...
What Customers Expect from Your Web Site
Copyright 2005 Jennifer McGroary Customers and potential customers visit your web site with expectations, and it is crucial for you to cater to them in order to have your business thrive. Local customers already familiar with you might be...
 
Pre-Packaged Web Sites: Don't Settle for Second Best

So you've just joined a new affiliate program. You've researched
it backwards and forwards to make sure it's a good deal. You've
gotten all your necessary information and you've been provided
with the template for your affiliate's web site. You're ready to
go, right? Well, not necessarily.

"What do you mean?" you ask. "Have I joined the wrong program?
Have I fallen for a scam?"

No, of course not. You're a smart, intuitive business person,
and I'm sure you've found a great deal. It's just that prefab
web site I'm a little worried about.

Now I'm not saying that affiliate web sites are all bad. Some
are fine, even excellent, and they're especially helpful for
someone who has no web savvy. You can set up the affiliate site
with little or no hassle in a matter of minutes and you're ready
to go. Where the problem lies is in the total lack of
individuality of these sites. If you go with the provided web
site template, you're going to look just like everyone else in
the program. Why will someone choose you over 100 other people
with exactly the same claims and information, packaged in exactly
the same way? If you really want to make sales and bring in more
affiliates, (isn't that the whole point of the program?) you need
to stand out.

So go that extra mile and make sure that your sales are head and
shoulders above the other affiliates in your program. Set up your
own unique web


site.

"Wait, I don't know anything about web sites. I'll have to hire
someone to do it. Isn't that expensive?"

Not at all. In the last few years, competition among web
designers has become fierce, and hence driven prices down. You
can get a pretty good job done for very little money if you just
comparison shop a bit. You might even find a web design student
who needs portfolio material and is willing to set up your site
for free.

Setting up your own site frees you to do exactly as you see fit.
Emphasize a different angle of the program, use better graphics,
and use a different title to trigger different keyword searches.
Make sure your site is attractive, clean and professional
looking. Of course you should link back to your affiliate
program, (otherwise how will you get paid?) but if you are
a member of more than one program, you should consider having a
banner ad which links to your other sites, and vice-versa. This
way you can really increase your business from all sides.

The key to getting ahead in the affiliate world is to stand out
from the crowd. With that in mind, using a pre-packaged web site
just doesn't make sense. Take the time and money to create a
unique site. When your sales start to improve, you'll be glad
you did.

About the Author

Keegan Michaels helps people get ahead in the affiliate marketing
world. Read all his super effective tips at:
http://AffiliateTeacher.com

 

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Current style in web design
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