|
|
|
A Review of WebPosition Gold v2.0 BETA (Part 1)
FirstPlace Software, creators of the popular web site marketing software WebPosition Gold, recently announced the forthcoming release of the long-awaited version 2 of their product. WPG v2.0 is already available in Beta format (see link below) and...
Designing a Website So the Search Engines Will Like You
Before you go and spend big money on a professional website designer, or start designing yourself, read through this article and make sure that you or your designer knows how to design a website that the search engines will like. Being a web...
Email Marketing for Website Owners
When you own a website, you can do a lot more with it besides being up and running on the Internet. One powerful website “add-on” is the ability to collect the email addresses of visitors to your site, and “stay in touch” with current and...
Top 10 Design Issues According To Web Marketing!
When it comes to designing your site, there are 2 ways you can ultimately go. a) Designing for yourself and no one else, b) Designing to fit web marketing and customer attracting methods. Here are the top 10 issues you should always consider: 1)...
What is your real goal: web positioning with top results or the ability to attract more qualified traffic to your website?
If placing your website within the top search engine results, entering certain keywords in Google, Yahoo, MSN Search, or Alta Vista, has become your daily obsession, stop for a moment and reflect. Is achieving top search results with selected...
|
|
| |
|
|
|
|
|
|
The “secret weapon” of successful web marketing is…
Copyright 2005 Liz Micik
Impulse shopping in the checkout lane may be what drives grocery store profits, but chances are it doesn't do a thing for your business. Your customers are far more likely to need up to nine contacts from you before they trust you enough to buy from you.
Nine!
That's up sharply from when I entered the marketing field lo those many years ago, and you should expect that number to continue rising over your career too. The good news is that there are some very simple steps you can take to eliminate some of those contacts, or at least shorten the time span from initial contact to first sale.
The first step is to acknowledge that we've created our own monster in our efforts to build our businesses. On average, we’re bombarded by more than 3,000 sales and marketing messages everyday. That's 3,000 times a day someone waves something in our face, or shouts something in our ear in an effort to get us to buy this, do that, and spend the rest now.
Next, think about how you react to this daily assault. As consumers (for ourselves or our company), we’ve all gotten very good at tuning ads out online. It's a basic survival tactic.
Like warriors on a dawn patrol in enemy territory, we'll jump from a site two seconds after we land there if we catch a glimpse of an annoying animated gif whosits or doodad in the corner of the page. We use weapons like search engines, popup blockers, personal portal homepages and newsreaders to filter out all but the information we want to see right now.
But we do more than try to avoid them. We sneer at blinking yellow “security alerts” that offer to eliminate adware deposited on our computer when someone clicks on something like a blinking yellow security alert message. We roll our eyes at Hollywood style hype. And our response to claims of “new and improved” anything is a yawned, “yeah, right.”
We’ve become jaded, cynical, distrustful, and focused on nothing but fending off all distractions between us and the information we’re online to retrieve. Is it any wonder we arrive at the end of our day exhausted, with cramped hands, hunched shoulders and clenched jaws?
Now switch hats quickly and look at this from your perspective as a business promoting
yourself online. Any way you can help a battle weary consumer get more value out of your website and emails will help you earn their business, right?
Obviously, giving them a clearly marked path from landing point to information source wrapped in an appealing design is something you must do. But that alone may not be enough to win their dollars. You still have to win their attention and their respect before they’ll set foot on that path.
Fortunately there is a very simple, affordable way you can do it. With no shouting.
Today’s streaming video tools allow you to easily provide visitors with a brief personal message that does more than command instant attention. A simple greeting that you create and manage yourself opens the door to a genuine conversation. All the technical barriers of the web fall away in the face of it and your visitor learns what he needs to know about you in seconds.
How? Your expressions, your gestures, your smile, and your tone of voice, hold more power to attract attention, convey a deeper meaning to your message and convince people of your sincerity than anything else you can do. Scientists have proven that up to 93% of what we learn and remember from a conversation comes from these unspoken, and unwritten clues.
Your human visitors absorb and process all that complicated information a matter of seconds in an attempt to answer one question. They’re looking for the consistency between your words and your non verbal message that will tell them whether or not they can trust you and believe what you say has value to them.
That makes you the very best tool you have to increase your credibility. If you’re feeling too shy to step in front of the camera consider this. As a consumer, you wouldn’t dream of turning off your spam filters and popup blockers, or opening every attachment that came your way.
As a businessman using the Internet to generate leads or sales for your company, can you really afford to leave your big gun at home?
About the Author
Liz Micik turns your video learning curve into a fast and easy profit curve in her newest book, “Cue the Director: 10 Simple Steps to Online Video Success.” Visit www.powerpresenters.com to have free weekly video tips emailed to you.
|
|
|
|
|
| Web Design - HTML XML - Web Development - Web Site Design |
| Web Design and HTML are all about creating a great Web site. Use Web development and Web site design to build Web sites that customers return to over and ... |
| webdesign.about.com |
|
| Open Source Web Design - Download free web design templates. |
| Free web designs submitted by web designers behind the open source movement. |
| www.oswd.org |
|
| Web Design Library — One-stop resource for web designers |
| Web Design Library offers professional free web design tutorials, articles, news, software reviews, websites showcase, interviews, free web design stuff, ... |
| www.webdesign.org |
|
| Webdesign Professional WebSite Design by Web Design Auckland New ... |
| Web Design build professional websites for clients all around the world. |
| www.webdesign.co.nz |
|
| Top Ten Mistakes in Web Design (Jakob Nielsen's Alertbox) |
| The ten most egregious offenses against users. Web design disasters and HTML horrors are legion, though many usability atrocities are less common than they ... |
| www.useit.com |
|
| HTML Help by The Web Design Group |
| HTMLHelp.com is maintained by the Web Design Group to provide Web authoring reference material, tips, and answers to frequently asked questions. |
| www.htmlhelp.com |
|
| Open Web Design - Download Free Web Design Templates |
| Open Web Design is a community of designers and site owners sharing free web design templates as well as web design information. ... |
| www.openwebdesign.org |
|
| Pages tagged with "webdesign" on del.icio.us |
| All items tagged webdesign ??? view popular ... 24 ways to impress your friends with web design · save this. This years advent calendar. ... |
| del.icio.us |
|
| Popular pages tagged with "webdesign" on del.icio.us |
| Popular items tagged webdesign ??? view all ... Open Source Web Design - // Home \\ · save this. first posted by cda on 2004-02-07 ... saved by 11694 people ... |
| del.icio.us |
|
| RAGE Software: More Info on RAGE WebDesign |
| For over 6 years RAGE WebDesign has been the HTML editor and web development tool of choice for thousands of Mac users. There is no other tool available ... |
| www.ragesw.com |
|
| Web Pages That Suck learn usability and good Web design by looking ... |
| Web Pages That Suck -- learn good Web design by looking at bad design. |
| www.webpagesthatsuck.com |
|
| Web Design from Scratch - Free web design course - basics, layout ... |
| A guide on essential skills for designing effective web sites. |
| www.webdesignfromscratch.com |
|
| Current style in web design |
| Current best practice in graphic design for the web, kind of boiled down into an edible form. |
| www.webdesignfromscratch.com |
|
| Web design - Wikipedia, the free encyclopedia |
| As the Web and web design progressed, the markup language used to make it, known as Hypertext Mark-up Language or HTML, became more complex and flexible. ... |
| en.wikipedia.org |
|
| UK Web Design Association - the Web Standards Organisation in the UK |
| The UK Web Design Association is a not-for-profit organisation - established to encourage and promote industry standards within the British web design ... |
| www.ukwda.org |
|
| WebDesignHelper.co.uk - Web Templates, Vertical & Horizontal Menus ... |
| FREE design help for all. Free page templates, Free vertical & horizontal menus and table templates. Tutorials, Graphics and java plus so much more ! |
| www.webdesignhelper.co.uk |
|
| Web Page Design for Designers |
| Web Page Design for Designers Web Design Archive. The cumulation of over eight years of articles, reviews and information about the graphic design of ... |
| www.wpdfd.com |
|
| WebDesign-L.com |
| Email list for web designers and developers, both professional and amateur. |
| www.webdesign-l.com |
|
| PageResource.com- by The Web Design Resource |
| Design your own web site with HTML! Includes an HTML tutorial, javascript tutorial, tips, tricks, and links to numerous web design resources and other html ... |
| www.pageresource.com |
|
| beautifully : : webdesign - links |
| Beautifully-webdesign.net, annuaire de liens autour du web design, mise à jour quotidienne. |
| www.beautifully-webdesign.net |
|
|