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Creative Offline Website Marketing Techniques
Although the vast majority of website traffic is the direct result of search engines, there are many offline marketing techniques that can be used to draw customers to your website. The examples listed below are but a few ways in which you can...
Do You Really Need A Website?
Having a website is the one form of marketing your business that just keeps on giving! But how do you know if you need a website?
Well, with the amount of information that is available with just a few keystrokes or clicks of the mouse, why...
Making Better Web Graphics that grab your attention and load FAST.
AG Graphics Making Better Web Graphics that grab your attention and load FAST. Volume 1, Issue 1 October 1, 2004 You are subscribed to - Making Better Web Graphics that grab your attention and load FAST. If you wish to be removed, you can find...
Search Engine Optimization and Web Site Usability
Build a Web site and the people will come.
Ha! If it were only that easy! The Web is the one sales environment where the customer has total empowerment. They have all the resources (i.e., your competitors) just a mouse-click away.
Not only...
Web Accessibility: The Basics
What is web accessibility & why is it important? Web accessibility is about making your website accessible to all Internet users (both disabled and non-disabled), regardless of what browsing technology they're using. In addition to complying with...
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How to Choose a Website Design Company
The internet is full of web design companies pleading for your business. They all look great! Not sure which company to select? By following these simple steps, you'll be able to select the perfect designer for your business.
1. The search for a web designer. Unless you really feel that face to face meetings are a priority, there is really no reason why you can't hire a web designer outside your local area. Most people turn to search engines on the internet for their search.
2. The designer's portfolio. Once you stumble on a website that catches your interest, look for samples of their work. Freelancer or business, anyone who claims to be a web designer has design portfolio. Because taste is a personal choice, it's possible you won't "like" all of the examples in the designers portfolio. But even if you don't like the particular colors or theme they used for a particular client, look further into the design. Ask yourself these questions:
- Are there designs clean and crisp?
- Does the overall design have a professional appearance?
- Is the navigation clear and easy to use?
- How Is their language, grammar and spelling usage?
3. Check references. If you think the designer can do a good job for you, check their references. You'll find contact information for past clients in the designer's portfolio. They can give you their real life experience with the design company.
4. Selecting a web designer. If your comfortable with the references and like the examples in the portfolio contact the design company to discuss
the requirements of your project. By corresponding with the designer via email of telephone, you'll learn a lot about how responsive and flexible they are. If you're working with a timeline and/or a budget, explain this and be sure they can accommodate your needs. Keep in mind that not every web design company has the capabilities to do what you need. Be sure to make your requirements clear up front so you don't get stuck with extra charges or delays.
5. Getting pricing for your website. Request web design quotes from your favorite companies. Make sure bids are comparable. One company may include website maintenance in the package and one may not. Some of these "extras" can be very valuable. Check item by item to be sure you know what your paying for.
6. Partnership. Engaging with a web design company should be a partnership. Let them work for you by offering useful information about your business and the image you want to portray. Participation on your part will contribute to an overall successful design that will meet or exceed your expectations.
Even though some of these steps seem obvious, its often easy to overlook the simplest things when we have a lot to do. We hope These steps will help you on your quest to find the perfect web design company.
About the Author
Cindy Kelly is the developer of TheWebDecorators.com, a website design company that offers affordable website design services to small businesses.
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