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2 Ways to Really Connect With Your Customer in Your Copywriting
Copyright © 2005 by Bruce Carlson One of the least talked-about areas in copywriting education is voice. This is probably because it’s tough to set general rules for something that’s so personal to each of us. After all, the same things go into...
Can You Really Sell Your Writing Output On Radio?
I had never given the matter much thought in the past but after an experience I enjoyed lately, I am now rather of the opinion that you can. It happened this way… Coinciding with the launch of my latest book ‘Your Retirement Masterplan’ (How To...
"How To Get Started With A Career In Copywriting"
Careers in copywriting are booming. Could it be that the new and ever growing market on the Internet has helped to fuel this demand? You can bet your sweet keyword that it has! With so many businesses looking to the internet for their freelance...
Marketing for Writers When Writing Just Isn't Enough
Many writers write for the experience. Others dream of having a number one best seller. Both are wonderful reasons for writing. What many fail to realize is that these two do not have to be mutually exclusive. With a little research, you can...
Your Writing Anxiety - 10 Ways to Bring Relief
Anxiety, apprehension, cold feet, consternation, dismay, distress, dread, fear, fright, horror, nervousness, panic, scare, strain, stress, tension, terror, trepidation, unease or uneasiness: whatever it's called, you've got it.
And the reason...
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A FEW THOUGHTS ON WRITING INTERNATIONAL ENGLISH
Here is my "dime's worth" (see learning "American English" , or at least your expressions already) on the subject of writing for an international audience on the world wide web. The Web offers you an opportunity, unique in history, to speak directly to millions of potential customers. Some commentators advise that if you want to be listened to, speak to them "in their language". I only partially agree (but then, I'm always breaking the rules!)...
When I write articles for "the international market" of the net, I don't target particular countries and try to adapt my writing style. I've found that people around the world don't seem to mind the fact that I may use "funny" words or spelling - small details, like "s's" instead of "z's", color or colour...as long as the grammar is reasonably correct. I just try to write in my "natural style" - one in which I feel comfortable (seeing I was brought up in South Africa with British English) and suggest you writers do the same.
Incidentally, I put this short note at the end of all my articles...
"PS: Dear Americans, please excuse my British English spelling. Very Colonial! I just write and use my
own style and spelling, one that I'm accustomed to (sounds funny that ending sentence in a "preppie"). I am quite happy for these articles to be used and distributed by other electronic and other magazines. If they help others out there in any way, then I'm happy."
To sum up... My advice is just find your "natural style" by writing as you speak- as practice writing in your "natural style" breeds confidence. Then submit your articles to ezines and announcement lists, like Article Announce, Free Content and Publish In Yours. I find this marketing method by far the most effective means of getting traffic to our various sites (and one thing then leads to another)... and best of all it costs nothing, but a little time and effort!
Make sure your layout is good (not one of my strong points!), as this greatly enhances your prospects of getting published.
Hope this may help you readers "out there in cyberspace".
Happy writing and
Just GO FOR IT
Craig Lock
About the Author
Craig Lock My various books* may be viewed at: http://www.nzenterprise.com/writer/books.html and http://www.novelty-gift.com/
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