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Article Writing - Why Bother?
There are thousands of articles to be read on the World Wide Web, and many more are being added everyday. If you take the time to do more than skim them, you will find that many articles are about similar things. Why would you take the time out of...
Improve Your Trade Show Results By Writing Articles
It is well-known among internet marketers that writing and distributing articles is one of the best and least expensive ways to promote products and services to a very wide audience. If you are involved in trade show or event marketing, you can use...
Web Copywriting for International Markets
So your website is beautifully written, the keywords are all in
place and everything seems just fine. But hang on, half or more
of potential customers will probably never find you - and many
of those that do could find your web copywriting...
Writing about 'writing'.
Writing about ‘Writing’! By Liana Metal What am I going to write about? Which topic is the best? Who is going to be interested in my article? You can ask yourself endless questions on ‘what’ is going to be the subject of your article. Don’t...
Writing Articles To Start Internet Business
To start internet business on a limited budget - which many
people do - requires some serious thinking about the value of
writing articles.
The temptation might be to lace an article with spider-friendly
phrases in the hope that this will...
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Framing Your Story: Writing Tips for Online Marketing
The Art Of Self Promotion
One of the keys to small business success is the ability to develop, write, edit and design your own marketing material. In order to accomplish this goal a small business owner must learn the essential art of self-promotion. The Internet has opened many doors for small business owners and entrepreneurs to market themselves for little or no cost through online writing and publishing. To take advantage of this easy and affordable marketing opportunity all you need is time to research and skills to help you express yourself. Writing skills can be honed with creativity, planning and practice. Building your skill in this area helps create a more focused marketing campaign and increased confidence in your sales approach. Once focus and confidence are infused into your marketing scheme it can generate more leads, more sales and more exposure to your identified consumers.
Framing A Story
The Internet world is a place where small business entrepreneurs can be published and feature their expertise, problem solving techniques and personal success stories. This can generate networking contacts and qualified leads. Writing a story is like building a home. The most important part of the house is the foundation and the framework. The framework must be strong and solid. The rest of the article is shaped by your individual voice, humor, insight, educational content and clarity. Framing a story is the first step to writing an article that will stand out and catch the audience’s attention. There are three basic frames to consider. Choose carefully according to the marketing goals you have set and the consumer audience you want to attract.
Frame #1 A Chronological Sequence
Framing a story with a chronological sequence is a standard in writing. Simply create a beginning, middle and end. The impression you leave with a reader is largely based on the opening and closing, so be certain these two areas are strong, clear and exciting. A powerful beginning is what catches a reader’s attention. The middle of an article should provide the reader with a reason to continue. This is essential in online writing projects since Internet readers generally have a shorter attention span. The end should cause the reader to remember your name and the information you have provided. Don’t be afraid to take risks! The more original the article content is the more attractive your article will be for potential customers. Summarize your article in the beginning and end with fresh perspectives and angles. Don’t be too repetitive and make sure your article includes something the reader can take away.
Frame #2 Cinematic
Appeal
In this framework you write the article as if it is a film. Be creative and use the voice of a narrator to set the scenes visually for the reader. Use descriptive language and reach out for all of the reader’s senses. The reader must imagine this framework unfolding on screen. They must smell, touch, taste, hear, and especially feel what you are saying. Write to make an emotional connection or make the audience stand in someone else’s shoes. This will capture the reader’s imagination and create a relationship between the reader and the subject. They will walk away feeling as if they have just had an experience instead of just a good read. This is the framework that can be used to teach someone about another place or another culture. This will also arouse interest in the subject you are writing about. It can increase awareness and stir up passion.
Frame #3 Talking to a Loved One
This framework is handled as if you are telling a story to your mother or your best friend. It must be simple, open, and honest. The reader should feel as though they know you. An article framed in this way is perfect for telling your own personal story and sharing who you really are. It can create a feeling of intimacy and works best if you show some vulnerability and sensitivity. Comfort, familiarity and flow should emerge. This writing style is like giving a gift or letting someone in, trust is vital. When you speak to a close friend or relative you learn things about yourself. While framing the story in this manner you make the reader feel they are learning a lesson as well.
Believe In Your Own Abilities
Writing is an ability anyone can cultivate. It simply takes the practice, time and creativity. These are the same tools necessary to market yourself and your company well. Intentionally choose which voice will best reach your target audience. Know exactly what type of writing the online publication or web site is looking for. Most web sites, e-zines and online publications offer writer’s guidelines for review. Let another friend or family member hear the story. Read it out loud or give them a copy to look over. A second set of eyes is the best way to edit or critique the work. If necessary, hire a professional writer to ghost write if you don’t have time. A well-written article can boost your reputation and credibility.
About the Author
Sarah Benoit is co-owner of Sidhe Communications in Asheville, North Carolina. She specializes in business writing, market research and event planning and promotion. Ms. Benoit also participates in local business support, art, performance and metaphysical studies projects.
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Guide to Academic Writing Article - Management - University of ... |
University of Canterbury-- Te Whare Wananga o Waitaha. UC Home | Courses | Departments | Library | Teaching | Research | Students | Contacts | Search ... |
www.mang.canterbury.ac.nz |
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Writing the Empirical Journal Article |
File Format: PDF/Adobe Acrobat - View as HTML |
Your browser may not have a PDF reader available. Google recommends visiting our text version of this document. |
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Writing article about audio systems and need enthusiasts to ... |
Yahoo! Autos Custom Forums - Writing article about audio systems and need enthusiasts to interview - I'm looking for enthusiasts willing to be interv. |
forums.custom.autos.yahoo.com |
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Writing article about audio systems and need enthusiasts to ... |
Yahoo! Autos Custom Forums - Writing article about audio systems and need enthusiasts to interview - hey buddy i got a premmie system in my car i have a. |
forums.custom.autos.yahoo.com |
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Writing Article About G2 - Seeking Input | Gallery |
Writing Article About G2 - Seeking Input. steveohm. Joined: 2005-10-28 Posts: 2. Posted: Mon, 2006-01-16 08:16. Hey there,. I'm writing a how-to article for ... |
gallery.menalto.com |
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(5.30) Not a directory writing article file -- throttling |
(5.30) Not a directory writing article file -- throttling. This typically means that in the spool there is a directory in the spool that thinks it is a file ... |
www.faqs.org |
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(7.25) Server throttled No space left on device writing article file |
(7.25) Server throttled No space left on device writing article file. If df still shows you plenty of space then look if you have enough inodes free. ... |
www.faqs.org |
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10 Ideas for Writing Article/Blog Online - lifehack.org |
10 Ideas for Writing Article/Blog Online. Ever wrote some articles online and they have hundreds of people bookmarking and linking, on the other hand others ... |
www.lifehack.org |
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Writing article reviews |
Writing article reviews. What is an article review? Reading and noting; Writing the first draft; Revising and redrafting; Using feedback ... |
www.unisanet.unisa.edu.au |
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"The 'Mane' Event" (Shotgun Writing - Article #3) by Barbra L ... |
try your own tag:. "The 'Mane' Event" (Shotgun Writing - Article #3) ... Shotgun Writing (Article #3) (11.22-28.06). Palominos. . . golden-colored horses ... |
www.gather.com |
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Muslim Man Kicked Out Of Mosque For Writing Article Criticizing Al ... |
Muslim Man Kicked Out Of Mosque For Writing Article Criticizing Al Qaeda ... Muslim Man Kicked Out Of Mosque For Writing Article Criticizing Al Qaeda ... |
tailrank.com |
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Muslim Man Kicked Out Of Mosque For Writing Article Criticizing Al ... |
Hat tip to Atlas Shrugs . Yes, you read that correctly. He criticized Al Qaeda, so he got kicked out of his Mosque. And, this is no small Mosque. |
tailrank.com |
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Articles About Freelance Writing Index |
Freelance Writing Article Index. Getting Started · How To, Tips & Samples · Getting the Writing Done · Rewriting & Editing · Your Writing as a Business ... |
www.aboutfreelancewriting.com |
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Todays-Woman - Short Story Writing: Article 1 - Introduction |
Short Story Writing: Article 1 - Introduction Date: Tuesday, September 26 @ 22:01:33 CDT Topic: Writing Advice. Author:Ian Mackean ... |
www.todays-woman.net |
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SEL: Presentation + Writing Article for SMS |
Presentation + Writing Article for SMS. I have a presentation to prepare for, plus I'm writing an article for the Search Marketing Standard. ... |
www.searchenginelowdown.com |
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Writing article introductions HOWTO (English) - ArchWiki |
Writing article overviews HOWTO (English). Writing article introductions HOWTO (English). Effective use of headers HOWTO (English). Related articles ... |
wiki.archlinux.org |
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Writing article overviews HOWTO (English) - ArchWiki |
Writing article overviews HOWTO (English). From ArchWiki. This article discusses article overview writing techniques. Article overviews are short textual ... |
wiki.archlinux.org |
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Seeking a guide to the quality of web writing : Article : Nature |
Nature is the international weekly journal of science: a magazine style journal that publishes full-length research papers in all disciplines of science, ... |
www.nature.com |
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Resume Writing Article - Resume Falsification |
Resume Writing Article - Resume falsification: Would you lie on your resume? |
www.resume-resource.com |
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Resume Writing Article - Now What? How to Ensure Your Resume ... |
Resume writing article: How to ensure you resume produces top results. |
www.resume-resource.com |
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