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7 Reasons You Should be Writing Articles
You have probably heard that writing articles is a very successful internet marketing technique. But why is this so? Here are 7 reasons why writing articles really works: 1. Writing articles is free marketing. You write your article and post it to...
Dreading the Writing Assignment? Outlines to the Rescue
Writing technical articles is a challenge. There you sit, surrounded by reams of research, notes and interviews. Where do you start?
Remember 5th grade English? You start with an outline.
Outlining has fallen on hard times lately. Mind...
Keeping your readers interested when writing non-fiction
Writing non-fiction might be the easiest of all writings, but it’s not always the easiest to keep your readers interested. When writing non-fiction the best thing to do is research, even when the story is about you, research. Readers are generally...
The Secret Ingredient to Your Writing
Okay, so what do you need to succeed in your writing career? To keep it simple, I would say just five things – the first four are obvious enough but the last one may shock (and comfort) you. Let's go through them in order: Technical ability This...
Writing Benefit-Driven Web Copy – 4 Steps to More Sales
You've identified the benefits you offer your customers, but how do you turn a list of benefits into engaging web copy which converts visitors into customers? Recently I wrote an article explaining how to identify the benefits you offer your...
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What Is Persuasive Copywriting And How Can It Help Your Business?
Persuasive copywriting is what draws the attention of prospective customers. They see your product and are drawn it. But what makes this happen? What words can win a customer over without having them laugh at overstatements and hype? Persuasive copywriting is the style of writing that every business needs in order to get customers to purchase something.
Online, there is a large market for individuals who can write in a persuasive style. Sure, everyone has their own specific style, but the only thing that truly matters is sales. Unless the words draw the customer in and help them to make a purchase, the words are wasted. If the customer has a dollar to spend, he will spend it on your website or on another. The words that are on that page are what will make the ultimate decision as to whether the customer stays or goes. It is that simple.
But what makes the sale to the potential buyer? This information changes with the specific product. And, in all cases, it is up to the writer to determine the best method for getting the attention and securing the sale. It is not up to the business owner to do this, but up to their writer to know the right words to use.
For those who are looking
for a career in copywriting, they will need to prove themselves time and time again. Just because it sounds good does not mean that it is the most beneficial to the website. The freelance position is often the most sought after since many businesses like to have a one on one relationship with their writers. This helps them to establish the text that they feel is most beneficial.
The good news is that those who are effective at what they do will likely have business come back to them time and time again. Once a comfortable relationship is established, freelance workers can count on having more business come their way. The power of the word is the most important qualification to these individuals.
For those looking to begin their career, they will need to possess truly powerful words - persuasive copywriting words.
About the Author
Visit http://www.FreelanceWritingResource.com for more Articles, Resources, News and Advice about Freelance Copywriting. Copyright © FreelanceWritingResource.com. All rights reserved. This article may be reprinted in full so long as the resource box and the live links are included intact.
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