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Advertising the Kanoodle Way
Another great tool for advertising is http://www.kanoodle.com. At Kanoodle.com you can sign up and get $5 free towards you advertising cost. You can then request for Kanoodle to review your submission and create a list for you with the keywords that...
Advertising Your Home Business on a Budget
When you are starting out in a new home business and no one
knows who you are, one of the greatest challenges you will face
is how to drum up new business.
If there were not people in your community or marketplace that
you knew who needed...
Market Testing The Key to Advertising Success
Copyright 2005 Cutts Group, llc Market testing is the key to increasing the effectiveness of your advertising campaign. If you’re like me, just the word testing makes your shoulders slump and a groan escape your lips. Hey, it’s really not that...
Organic "Natural" Search Engine Optimization versus Pay-Per-Click Search Engine Advertising
When you purchase visitors or “clicks” from a search engine, this is called “pay-per-click” (PPC) search engine advertising (or PPCSE). Pay-Per-Click Search Engine Advertising allows you to quickly get top search engine placement by “bidding”...
The Power of Reverse Advertising
Copyright 2005 OneForce Marketing How many times have you heard that posting on FFA sites are a complete waste of time? Are FFA sites really a complete waste of time? ...Yes they are! Then why do millions of people still post on FFA pages every...
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Advertising Ideas for office cleaning business
Advertising Ideas for office cleaning business
Even if you have built an ultra efficient state-of-the-art home office, polished your image with the finest of Armani suits, equipped yourself with the newest cell phone, PDA and laptop, and drafted the most exemplary of business plans, you are not going to go anywhere in the business world without some entities to do business with.
"how to secure cleaning contracts" Establishing your clientele can be the most time consuming and intellectually challenging part of the office cleaning business or any other business. There are many issues and approaches to consider, and like many other challenges in life, there is no one single way to go about it. Everyone will have their own methods for acquiring business that will work well for them, but most businesspeople will agree that taking a multi-tiered or multi-pronged approach is the best way to go about it. That is, don’t “put all your eggs in one basket”, so to speak, when approaching the cleaning business advertising issue. To be successful, you will need to do “a little bit of this” and a “little bit of that” as they say.
Here are a few ideas to get you started:
Although it can be costly in some forms, advertising is perhaps the most common form of marketing and self-promotion. Television ads and full-page spreads in mainstream publications will most likely be out of your reach (unless Donald Trump is funding your consultancy), but there
are plenty of other more affordable options out there. Like we have mentioned before, it is all about getting more “bang for your buck”, so it will be in your best interest to maximize on your advertising dollar. Advertising in local magazines or the local newspaper can be cost effective when addressing certain demographics. Purchasing a short prime time spot on the radio is another method, but costs several orders of magnitude more than print to get across its message. When done properly, radio can be an awesome advertising vehicle, I also call this "The next step in advertising".
Perhaps the most significant “bang for your buck” outlet for your advertising dollar is the web. Web sites are very affordable (even free if you know what you are doing). A web site is an excellent method of advertising because you can attract many entities on a global scale (a little search engine optimization can garner 1000s of page views a day) and you can reach the widest audience possible (potentially, anyone with an internet connection). Be sure to print up a healthy portion of business card and in addition to land-line telephone, mobile phone and fax numbers make sure the URL (uniform resource locator) for your web site is displayed prominently on the front of the card.
About the Author
khali S. - http://www.office-cleaning-business.com Learn How To Start & promote Your own office cleaning business, Free mini-course "How To start Cleaning Business"
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