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Don't neglect the power of repetition
If you adopt the problem-solving approach to copywriting that I
advocate, you quickly realize many of your readers frame their
problems in a variety of ways. Sometimes, the problem remains
unarticulated, just below the surface of their conscious...
How to Get Your Prospects to Do Exactly What You Want by Tormenting Their Brains
Have you ever watched a television drama that drew you deeply in and then ended suddenly with a cliffhanger? How did you feel? Was your adrenaline pumping? Could you wait to find out what happened next? Did you feel discomfort? If you answered...
How to Harness the Real Power of the P.S.
Should your sales letter contain a P.S.? If you aren’t using one, you’re probably leaving money on the table. So the short answer is “yes.” A well written P.S. (for “post script,” literally meaning “after writing”) following your signature is your...
Web Copy – How Much is Enough?
Web Copy How Much is Enough? By Glenn Murray * These days, theres widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, its commonly accepted that web copy is a...
Wild Bill's Top 30 Copy Writing Principles!
1. The Right Product for the Right Target Group: Make sure that you are promoting a product that is useful and/or desirable to the audience you are targeting. 2. Use Attention Getting Headlines: You web site will have or should have much...
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New Year's Resolutions for Writers
Whether you're an experienced writer looking to boost your
career or a complete novice desperate to break into the world of
freelance writing, there's a good chance that you'll be using
the New Year as the excuse you need to start a whole new writing
regime.
New year is a good time for freelance writers. It's a time of
chance, when staff writers start looking for new jobs (leaving
editors desperate for freelance contributions), and editors
start thinking about new directions for their publications (and
hence need new freelance writers to help them out).
If you're determined to make this year the year that your
writing career really takes off, here are some of the
resolutions you should be making.
1. I will write every day
Freelance writing is a job, just like any other, and that means
you have to do it every day (weekends and holidays excepted).
Make writing a habit by sitting down at your keyboard at the
same time every day, and don't allow yourself to leave until
you've got some words down on paper. Start taking your writing
seriously, and other people will take it seriously too.
2. I will set goals for my writing
It doesn't really matter what your goals are. Maybe you want to
finish that novel you've been "working on" for the past three
years, or perhaps you want to get a feature published in a
national newspaper or magazine. It's important to have goals to
give yourself something to work towards, to motivate yourself,
and to measure your success. Make goals for each week, each
month or each year - just make them.
3. I will get a website to showcase my writing
If you're really serious about your freelance writing career,
you need a website, it's as simple as that. A writer's website
allows you to find new clients, display your portfolio,
and
present a more professional image to the world. Who wouldn't
want that?
4. I will try different types of writing
Sometimes when you're good at something, it's hard to move away
from it and try something else. If you're used to writing
articles for the web, for example, you may not even consider
trying to write and sell a short story. You should. By trying
out new types of writing, you'll not only have fun, you could
also discover something else that you're good at. If you're a
novelist, then, try writing some non-fiction: if you're a
business writer, try a short story. You might even like it.
5. I will find new markets for my writing
If you've kept resolutions one to four, you should by now have a
whole lot of new writing just waiting to find markets. Now you
have to try and sell it. Make a resolution to spend a part of
each day or week finding and querying new markets for your
writing. Let this become as much of a habit as writing every
day, and sooner or later you'll start to see results.
6. I will make new contacts
In the world of freelance writing, contacts are everything. Make
the effort to write down the names and contact details of all of
the editors, employers and other useful contacts you come across
in the course of your writing. These people are your ticket to
freelance writing success: keep in touch with them and the next
time they need a freelance writer, they'll be the ones getting
in touch with you.
About the author:
Amber McNaught is a freelance writer and the owner of
www.WritingWorld.org, an online community for
freelance writers and freelance writing jobs.
Amber also co-owns website
design and copywriting firm, Hot Igloo Productions Ltd.
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Copywriting . Net |
Copywriting . Net. The Internet's copywriting service center for Web and print marketing communications. |
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Copywriting - Wikipedia, the free encyclopedia |
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Copywriting courses. Become a copywriter. |
Copywriting courses for copywriters; plus tips on buying copy and hiring a copywriter. |
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How to dramatically improve response from your Advertising, Internet marketing, Direct Mail and Web pages with powerful copywriting. |
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Copywriting |
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Copywriting Secrets - Master Copywriter - Killer Copy Writing |
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Text Wizard® Copywriting - UK freelance copywriter, scriptwriter ... |
Plain English with fizz: copywriting that stays on brand and on your mind. UK copywriter. |
www.textwizard.com |
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Getting Real: Copywriting is interface design - Signal vs. Noise ... |
Copywriting isn’t something to be left to the guy on your team who writes long ... So, I’m considering adding copywriting to my list of responsibilities, ... |
www.37signals.com |
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Amazon.com: Persuasive Online Copywriting: How to Take Your Words ... |
Amazon.com: Persuasive Online Copywriting: How to Take Your Words to the Bank: Books: Bryan Eisenberg,Jeffrey Eisenberg,Lisa T. Davis by Bryan Eisenberg ... |
www.amazon.com |
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Michele PW |
Watch your business soar when you put the power of great copywriting, results-driven marketing solutions and amazing creativity to work for your business. |
www.writingusa.com |
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Pages tagged with "copywriting" on del.icio.us |
Good Copywriting: A blog about copywriting on the web ... Copywriting tips for online marketing success from Copyblogger · save this. copywriting blog ... |
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Online Copywriting: Subscribe to the Excess Voice Newsletter |
Online Copywriting: Nick Usborne's Excess Voice newsletter includes dozens of articles and a comprehensive list of resources and reviews for writers of ... |
www.excessvoice.com |
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Linda Westphal, Freelance Advertising Copywriter |
Experienced copywriter for direct marketing articles, and advertising tips. Citrus Heights, California. |
www.lindawestphal.com |
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Copywriting: Projects on Elance |
Copywriting, Between $250 and $500, 7, 11/29/2006 1:45 AM ... Copywriting, Prefer not to disclose, 0, 12/1/2006 2:41 PM, 6 d, 22 h+, Authentication Status ... |
www.elance.com |
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