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Creativity Management – Measurement, benchmarking and Improvement
Contrary to common perception, creativity can be made tangible, measurable and useable. In terms of measurement, benchmarking and improvement, the first step is to decide on definitions, the second is to decide on methods of measurement and finally,...
Is Sponsorship Right For My Company?
Trade shows are a bonaza of sponsorship opportunities. Talk with any show organizer, and they’ll be more than happy to explain how you can make sure your company’s name and logo are plastered all over the arena, on the program guide, over the...
Presentation Paranoia
“The human brain starts working the moment you are born and never stops until you stand up to speak in public.” (Sir George Jessel) Have you had this feeling before? Rest assured you are not alone. You might be one of the many who would rate your...
The Ultimate Career Builder
THE ULTIMATE CAREER BUILDER. See full color web version at: http://www.SeniorManagementServices.com/pvt-105-career-builder.html Last week, I discussed "Success is no Accident." My message was that according to research, most businesses fail...
Wearing Your Politics on Your Sleeve
As the election season heats up, progressively minded entrepreneurs are combining their politics, creativity, and business savvy in an all-out effort to defeat George W. Bush in 2004.
"Vote for Anyone but Bush 2004," says one slogan. "Not my...
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Creativity Is Essential For Online Success
Do you have a strategy that ensures your online business stands out from the crowd?
If your answer to the above is NO then you need to address this issue, because if you don’t, it is unlikely that your online presence will even be noticed.
With there being so much competition in every field on the internet it is essential that you offer your target market something different than your competitors.
By distinguishing your product or service you immediately position your business apart from the masses of your competition and therefore your chances of capturing your target market are greatly enhanced.
But how do you do this, you may ask when there is apparently no other way to package your business other than the tried and tested way?
Well, in my opinion, this is the time to be creative and think & do things differently.
If you employ a creative thought process when it comes to packaging and presenting your product or service the chances are you will get close to the top of the pile instead of languishing hidden down with the masses of similar type businesses.
However, the thought of having to come up with new ideas is pretty scary although all of us have at least one or two creative cells lurking in our brains somewhere.
If you have ever used an implement for a purpose other than that for which it was intended, demonstrates a certain degree of creativity. So if you have ever done this you may have an aptitude for thinking outside of the box which is certainly a valuable asset for any businessman.
As an online entrepreneur selling widgets your creative strategy should be to communicate the features and benefits of these widgets in a
uniquely aggressive but charming manner to captivate your site visitor’s interest.
To do this you need to make a list of all the ways you can think of to deliver such a message and combine them with existing ideas to stimulate your creative thinking.
Try and perform this process in a relaxed environment as this is the most conducive way to coming up with brilliant ideas. Remember where Archimedes discovered the theory of relativity…in the bath, whereafter he ran outside in the nude shouting “eureka!”
Once you have decided on a creative concept you can use it for a long time and milk it for all the mileage you can get out of it. This means that, as most of us aren’t blessed with the same degree of creative variety as the top Ad Agency executives are, you won’t be pressured into coming up with a new strategy every so often.
Online businesses have one of the most popular and fastest growing mediums to show off their products and services and those that take full advantage of this medium by creative positioning will the success they deserve.
A well executed concept and strategy is vital for internet success and longevity.
About the Author: The author, Mark Bellinger is a successful businessman and creator of the following websites:
http://www.income.za.net
http://www.internetbusiness.co.za
http://www.onlinesynergy.za.net
Source: www.isnare.com
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Creativity - Wikipedia, the free encyclopedia |
Creativity (or creativeness) is a mental process involving the generation of ... Wallas considered creativity to be a legacy of the evolutionary process, ... |
en.wikipedia.org |
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Creativity For Life |
An exploration of creativity in everyday life, with articles, quotes, reviews and other creative resources to awaken creativity in daily life. |
www.creativityforlife.com |
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AdCritic.com: Commercial Ads |
FROM CREATIVITY: Emerging Directors, Unite In the time it took to write this, three new directors popped up. Here are twenty to get acquainted with. ... |
www.adcritic.com |
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National Curriculum in Action - Creativity - |
Ordering Creativity packs: print and video materials. This website gives practical ideas on how to promote pupils' creative thinking and behaviour. ... |
www.ncaction.org.uk |
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Ten Steps for Boosting Your Creativity |
Experiments performed by the JPB Creative Laboratory show that watching TV causes your ... a weekly report on creativity, ideas, innovation and invention ... |
www.jpb.com |
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Category:Creativity Techniques - Mycoted |
This is a general category of Creativity and Innovation Techniques, ... I like to think of these creativity techniques as tools in a toolbox in much the ... |
www.mycoted.com |
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Creativity at Work: The interplay of business, art and science |
A resource for training and development in creativity and innovation in organizations. Has a newsletter, and some articles and essays by 'Corporate ... |
www.creativityatwork.com |
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Crayola Creativity Central |
Crayola Creativity Central offers kids arts and crafts ideas for rainy day fun. We also have coloring books and pages, art and craft projects, games, ... |
www.crayola.com |
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Pages tagged with "creativity" on del.icio.us |
All items tagged creativity ??? view popular ... Perspective for Creative Leaders · save this. by aromay to creativity business management ... 1 hour ago ... |
del.icio.us |
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Creativity Web - Resources for Creativity and Innovation |
Creativity Web Home Page Resources for Creativity and Innovation ... The Creative Process · Multiple Intelligences · Idea Recording · Your Creative Space ... |
members.optusnet.com.au |
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gapingvoid: "cartoons drawn on the back of business cards": how to ... |
So you want to be more creative, in art, in business, whatever. ... Companies that squelch creativity can no longer compete with companies that champion ... |
www.gapingvoid.com |
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Creativity Quotes | Creativity Quotations | Creativity Sayings ... |
Quotes on Creativity - part of a larger collection of Wisdom Quotes to challenge and inspire. Find Creativity quotations and links to quotes on other ... |
www.wisdomquotes.com |
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Ideas by Creativity Pool |
A free database with new ideas and possible inventions. Add your own, or bring an existing idea to life. |
www.creativitypool.com |
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CREATIVITY |
Creative problem solving depends on using the right tools, tricks, ... Search for the latest books on Creativity (or anything else) in the Quantum Books ... |
www.quantumbooks.com |
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Creativity Tools, Creative Solutions & Creative Problem Solving ... |
This page explains a wide range of techniques which can help you generate creative solutions to your problems. |
www.mindtools.com |
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The 6 Myths Of Creativity |
A new study will change how you generate ideas and decide who's really creative in your company. |
www.fastcompany.com |
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CreativeClass.org |
Richard Florida's "The Rise of the Creative Class" examines creativity and its effects on economic development. |
www.creativeclass.org |
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TIP: Concepts |
The relationship between creativity and intelligence has been always been a central concern of psychology ( Guilford , 1950). Much effort has been devoted ... |
tip.psychology.org |
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American Creativity Association (ACA) |
An incorporated non-profit organization promoting personal and professional creativity. Association membership is represented by four multidisciplinary ... |
www.amcreativityassoc.org |
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CREAX - Portal for creativity and innovation |
A resource for links on creativity and innovation on the web. A selection of 690 links is divided into 67 categories for the visitors convenience. |
www.creax.net |
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