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Informative Articles

Agility = Sustainability
High Engagement, it’s not your standard employee motivation. - All organizations today are faced with intense competition and rapidly changing markets, customers, products, delivery, systems and services. The rate of change is outpacing our ability...
Are You A Creative "Meathead"?
Remember Archie Bunker's description of what a Meathead was on All in the Family? Dead, from the neck up! When it comes to creaivity, innnovation, coming up with ideas that magically turn into money - are you alive? Ever wonder how some of the...
Creative Innovation in just 60 seconds!
Einstein once defined insanity as "doing the same thing over and over and expecting different results." But how do we start learning new techniques of doing things? How do we start to think differently and make the most of...
Creative People - How to Handle A Bad Client
A client with a creative business called me one day and asked the following question. It's a question I get asked frequently, so rather than write an entire article, I decided just to tell you exactly what I told her. Kirstin -- Do you have a...
Spousal Support
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Home Business Success Secret: Earn Money..Don't Make It!

I can remember the first trip my husband and I went on – all expenses paid – direct sales company I worked for. It was an all expense paid stay in Athens, Greece, and a cruise of the Greek Islands. Still ranks as one of the best trips I’ve ever had.

“Wow, I’m so thrilled I won this trip.”, I told a colleague.

“Debbi, you did not WIN this trip. You earned it.”

That came to mind today as I was reading an article in Jeffrey Gitomer’s newsletter. A real estate agent was writing in because he was having challenges with all the flat-rate agencies out there. Jeffrey related several problems he saw in the guy’s thinking, but then made a profound statement.

“Quit making money and start earning it.”

You see, a lot of people think that’s the same thing. And that’s why they continue to struggle in their home business or with their home based business opportunity.

Most anyone can make money, but it takes a little more creativity and gumption to earn it. Here are a few things that come to mind…which do you do?

Making money by blasting your email list with any piece of junk that has a high commission?

Or earning money by evaluating products first and recommending only those which will help your prospects and customers?

Making money by hard selling the top buy-in of your home based business opportunity (after all, that’s how you earn the


big up front $$)?

Or earning money by recommending what’s right for that person and their family? Maybe even recommending a different company if that would fit their criteria better?

Making money by spamming forums and message boards with your “deal”?

Or earning money by offering suggestions, being helpful, and being seen as the “go to” person? ….always leaving a signature file, of course!

Making money by quickly throwing together an inferior product because you know that there are enough naive people who won’t recognize that?

Or earning money by providing something of value….even to those who don’t recognize the value yet.

People tend to shy away from the concept of earning money. After all, it requires work. (Just look at the examples above and you can see what I mean).

And, the world isn’t fair….some people who concentrate on making money will get more than those earning money. So, it’s a decision each person must make for him/herself.

Look at the long term value of making money vs. earning money. And look “inside” to see which feels best.


About the Author

Debbi Bressler is the Editor of The Home Business Review Magazine and has been an entrepreneur, consultant, coach and speaker since 1990. Visit Debbi's site at http://the-home-business-review.com or get her Success Pack at mailto:successpack@getresponse.com

 

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