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Do you have a picture of YOUR customer?
I was recently working with a retail client and was discussing their merchandise strategy with their display manager. I asked the person about two products on the same display and who would buy them. The display manager mentioned that one of the...
Generating Publicity: Will The Media Be Interested In My Product/Business?
When it comes to launching a new business or product, some marketing consultants might say that EVERY product is appropriate for a publicity or media exposure campaign. That is true to a degree, but as a PR/publicity professional and former...
Ten Customer Service Secrets to Win Back Customers
Recently I was facilitating an Outstanding Customer Service program and broke for lunch. Knowing that the restaurants in the area had much to desire as far as service I gave the students an extra fifteen minutes for lunch. Sure enough a group of...
Top 10 ways to Increase Sales, Boost Profits and Generate Leads
If you're not familiar with travel vacation vouchers packages, here's how they work. YOU simply give a FR'EE vacation voucher package to your valued customers, clients or prospects, for purchasing or trying your product or service. This...
What is Network Marketing?
Network Marketing, Multi-level Marketing, MLM, Relationship Marketing... These are buzzwords we've all come across over and over again - but what exactly do they mean? How do you market a relationship or a network - and would you want to? And how...
 
How to Win the Hearts of your Customers and Friends

Those of us doing business over the internet have to become especially adept at our listening and speaking skills since we don't have the luxury of talking with our customers face to face. It's especially important to give those on the phone extra attention - listening to their voice, because that is the only thing you have to go on, to sense their emotion. You can't observe their body language or their eyes like you can in person. They have the same limitations in listening to us. A great method to use when talking on the phone to come across as being really interested is to raise your eyebrows and smile as you talk. It will give you voice a lift. Try it on one your friends. It really works. It makes you sound very cheerful, etc. The thing is, they can't see you either, so you have to work a bit harder to let them know that you're really with them. They can't see you smile, so they have to hear the warmth of your heart through your voice. If you practice, it'll start to come naturally to you.

Another very important tip is to realize the value of remembering and using the name of the individual in whom you are engaged in conversation. I can't stress this enough. People


love their name and love to hear their name - and the fact that you remember it means more than you know. We sell personalized cards because we know that people like to see their name in print, plus it looks more professional to have it printed. But hearing one's own name is music to one's ears. Always be listening closely to catch the name and somehow make a mental note, or even quickly write it down so you won't forget it. We have a tendency to be so concerned about impressing others with what we are going to say or how we are going to respond to them, that the name escapes us. Big mistake. It's not easy, but is of paramount importance. Also try to find out something you can ask them about that they would enjoy sharing with you.

For a complete report including 8 simple things you can do, any one of which will boost your relationships - personally and professionally, you can download it at: www.designcrafters.com - wait for the popover.

About the Author

Debby Sibert is the president of Design Crafters, a thriving internet business specializing in Personalized Christmas cards and invitations. They attribute most of their success to their dynamic customer service.

 

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