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Communicating for Profits and Customer Satisfaction
The President of a 200+ store division of a major retailer learned of a serious communication problem and commented that 'this was to be expected in large organizations'. Well, that clears everything up. Many retail executives don't believe that...
Convert Leads Into Customers, And Customers Into Super-customers!
A simple definition of marketing is "the getting and keeping of
customers." To sell your product or service, you must have
customers. To increase your revenues, you must have customers,
and you must turn those customers into repeat...
Small Business Q & A: Writing The Book On Great Customer Service
Q: One of the big chain bookstores recently opened up near my small book store. Already I can see my business starting to decline. Is there anything I can do to compete with the bigger store or should I just accept the inevitable? -- Peter Q. A:...
Training Your Customer Service Organization
According to a new survey carried out by Alliance & where ID_NUM=9270; Leicester, one in five small business owners view tax as their greatest concern. The Chancellor has announced in his last budget that companies with profits below 10,000...
Why Communication Skills Don't Work In Customer Service
Every time my firm conducts communication skills training, we know someone is going to object.
“That doesn't work. Everybody's heard of active listening. You can't use that stuff anymore.”
And we have to admit, there's a lot of truth in...
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How to Win the Hearts of your Customers and Friends
Those of us doing business over the internet have to become especially adept at our listening and speaking skills since we don't have the luxury of talking with our customers face to face. It's especially important to give those on the phone extra attention - listening to their voice, because that is the only thing you have to go on, to sense their emotion. You can't observe their body language or their eyes like you can in person. They have the same limitations in listening to us. A great method to use when talking on the phone to come across as being really interested is to raise your eyebrows and smile as you talk. It will give you voice a lift. Try it on one your friends. It really works. It makes you sound very cheerful, etc. The thing is, they can't see you either, so you have to work a bit harder to let them know that you're really with them. They can't see you smile, so they have to hear the warmth of your heart through your voice. If you practice, it'll start to come naturally to you.
Another very important tip is to realize the value of remembering and using the name of the individual in whom you are engaged in conversation. I can't stress this enough. People
love their name and love to hear their name - and the fact that you remember it means more than you know. We sell personalized cards because we know that people like to see their name in print, plus it looks more professional to have it printed. But hearing one's own name is music to one's ears. Always be listening closely to catch the name and somehow make a mental note, or even quickly write it down so you won't forget it. We have a tendency to be so concerned about impressing others with what we are going to say or how we are going to respond to them, that the name escapes us. Big mistake. It's not easy, but is of paramount importance. Also try to find out something you can ask them about that they would enjoy sharing with you.
For a complete report including 8 simple things you can do, any one of which will boost your relationships - personally and professionally, you can download it at: www.designcrafters.com - wait for the popover.
About the Author
Debby Sibert is the president of Design Crafters, a thriving internet business specializing in Personalized Christmas cards and invitations. They attribute most of their success to their dynamic customer service.
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