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How a Customer Relationship Manager for MS Office Can Turn Your Small Business into a Productivity Powerhouse
The number one reason small businesses fail is due to lack of
experience. "Lack of Experience" in the industry the
entrepreneur enters and in management, as well. The fact of the
matter is small business owners nearly tear their hair out...
How to Build Customer Relationships
Copyright 2005 Jennifer McGroary
Building a lasting relationship with your customers is a vital
marketing strategy in ensuring the existence of your business.
Making your customers unhappy even once can impact their
likelihood of ever...
It's Still About Customer Service
My shopping experience lately has been amazing, and not in the good sense. Most of the time when I walk in a store one of four things happens: (1)I can tell who the salespeople are because they’re walking around with headsets on talking to one...
Managers Who Leave PR to Others
You’re a business, non-profit or association manager who needs to achieve your organizational objectives on schedule. Since public relations should be helping you do just that, why leave it wholly in the hands of others?
In your own best...
Network Marketing - Its All About Customers
Copyright © 2003 Priya Shah
Leadership, Visualization, Goal-setting, blah, blah...
All network marketers have heard that jargon at one time or another. But you know what? It's just that - Jargon.
When you share with your team, the lessons...
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How To Win Your Customer Sevice Battle
Millions of people, just like you, end up with a customer service problem that they just can't seem to get resolved. No matter what they do. Even though you are in the right, even though you are being treated improperly. You may needle and wheedle them, bellow and battle, but your problem still ends up unresolved. Sound familiar? If so, here's a proven, effective FREE technique you can use that can help you get immediate corrective action for those ongoing unresolved frustrating, sometimes nightmarish consumer problems such as billing errors, disputes, complaints, defective products and other consumer rights issues.
What are your consumer rights? A product or service offered by a reputable company should function properly. And, as a consumer and a customer, you should be treated fairly and properly. And customer service is supposed to help you when that doesn't happen. The vast majority of legitimate organizations that depend on consumer buying for their sales and profits are willing and committed to stand behind their products and services and are willing and committed to "make it right" when a problem happens. But sometimes they aren't. Or they are unaware of a problem. Or their customer service is not capable or properly trained or properly authorized to resolve even the most obvious problem. And you get stuck in a battle with customer service, a seemingly dead-end with no resolution, a consumer nightmare! It happens. And when it does, here's what you can do ...
First, take a deep breath. Relax. Your customer service battle may soon be over.
Note: regarding exercising your consumer rights and winning the customer service battle; in order to be effective you need to act sanely and rationally, have a VALID claim, and expect a REASONABLE solution.
The Rule of 3
Make sure you have first followed what I call the "Rule of 3"; if possible always give the customer service department three (3) chances to resolve your problem. Also, if you haven't been able to get anywhere with the normal standard customer service rep you should ask (nicely and firmly) for a supervisor; sometimes a supervisor can simply and easily resolve your problem. Sometimes not. But do give Customer Service 3 chances and, above all, be courteous!
If, after exhausting the limits of both customer service and yourself, your problem is not resolved proceed with the following technique ...
The Ultimate Email
To end the battle quickly and victoriously you will compose and send a unique and special email. The Ultimate Email. If you want your problem resolved once and for all just follow these steps ...
1) organize the most pertinent facts relating to your problem. Facts ... not feelings.
2) in a blank email set forth your unresolved problem. Here you state that you have been unsuccessful in getting your problem resolved via customer service. Be professional. State it clearly. No more than 1-2 short paragraphs.
3) the next few paragraphs are where you state the problem. Here you state the most
pertinent FACTS of what the problem is, the nature of the problem, why and how it's a problem for you. Keep it short (3-5 short paragraphs).
4) next comes the ending paragraph where you tell them what you want. State what you think is a REASONABLE solution and a REASONABLE timeframe.
5) at the bottom of the email put your name, phone number, and if applicable, the order number or customer service case number etc.
6) next, you get the email address of the organization's CEO or president or director or whoever is ultimately running the organization ... the #1 big boss. Why? Because apparently no one else in his organization seems to be able, or willing, to resolve your problem ... so now we are going to bring it to the attention of the top dog! Yes, this does work and yes, if you are a customer you deserve to get your problem resolved. Contacting the person at the very top of the company is the secret way of getting your unresolved problem resolved. And, sometimes, it's the ONLY way. The Ultimate Email. You can do this! I don't care how big the organization is, somebody is running it and is ultimately responsible. That's whose email address you want. With a little hunting this can often be found on their website, under About the Organization or Executives, etc. If you cannot find the email address of the head honcho then CALL the main number of the organization (unless it's out of the country; then the phone call may be too costly). Ask for the Office of the President. They should connect you. If asked why simply state that you "have to email him some important documents". Do NOT go into a whole story, do NOT get sidetracked, just get the head person's email address and get off the phone.
7) address the Ultimate Email to the CEO, president, or whomever runs the organization.
8) send the Ultimate Email.
After you have sent your Ultimate Email, standby for action! It is not unusual for a legitimate organization to respond reasonably quickly so be prepared. And don't be surprised if you get an immediate resolution of your problem. I have used the Ultimate Email technique and have had remarkable success, resolving many different and difficult types of consumer problems, both common and rare, with organizations ranging from small local businesses to giant multi-national Fortune 500 companies. Though the Ultimate Email is a very powerful and effective technique remember that you only have one chance to use it; if you don't do it right the first time you can't redo it and and re-email it to a CEO.
Bottom line, have you had enough "customer service"? Do you want your problem resolved? If you are still battling customer service and still not getting your problem resolved ... it's time for the Ultimate Email!
About the Author
Andrew Lawrence is a former Wall St professional, has been an avid consumer for over 30 years, and rarely loses a customer service battle. Willing to help others win their customer service battle he now offers his expertise online, at http://destinyfinders.com/help.html
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Customer Service Group: Resources for improved customer service ... |
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ICS: Institute of Customer Service |
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International Customer Service Association |
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Help | IndyStar.com |
Customer Service • Terms of Service • Send feedback about IndyStar.com • Subscribe Now • Jobs with us. Use of this site signifies your agreement to the ... |
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