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A Great Way to Start An Online Business
You want to start an online business,but you realize that you don't have a product,a web site, or prior experience. You now ask yourself, where do I start? Start with affiliate programs. What is an affiliate program? An affiliate program is a...
"Best Affiliate Program For The Newbie: Identifying An Affiliate Program That Matches Your USP"
When a newbie begins an online business, the temptation can be high to join most any affiliate program they see in the hopes of making extra money. Given the amount of products and services that newbies get presented with, and since newbies have a...
How DO Spammers Get Your Email Address?
As much as I try to stem the seemingly endless flow of spam, the crap just keeps arriving my Inbox. For example, this week I received "New affiliate programs from 2004-02-10 to 2004-02-14 :: Subscription from http://WeAreBlahBlahBlah.net". ...
TEN answers that turn Your visitor in to Your Customer.
You know... Before purchasing your product a person comes to your order page minimum of 7 times? Nodody buys a product or service in their first visit. People search, compare, estimate, test... They look for affordable and good product that...
The 3 secrets to successfully analyzing your marketing
"The 3 secrets to successfully analyzing your marketing campaign" By Shaan Yuhas - February 17, 2003 It used to be that just getting traffic to your website was success. Today that just isn't the case. To survive on the internet, marketers have...
 
Wacky Test Marketing: Part 3

Once again I used my wacky test marketing strategy to announce a new project and
once again it worked - but on this occasion I had another motive about which I will tell you more in a moment.

Downloads and confirmed sales are lower than last time around but this does not dismay me because I am addressing a looser, less well defined niche.

What did please me though was confirmation that my reasoning for engaging in a second wacky test marketing run was justified.

You see both of these projects have an inherent element of website optimization about them; a strategy I have been working on for some considerable time; a strategy I have put to the test in small ways but never tried out before in full measure.

I wasn’t so much concerned with consumer reaction to the second project as I was with the reaction of the search engine spiders to the optimization of my website.

Here is how matters have panned out so far with regard to major SE positioning.

More importantly both sets of results were obtained within hours of submitting the URLs.

PROJECT NO.2

Yahoo! No.2 out of 4,500,000 competitive pages
AltaVista No.2 out of 4,460,000 competitive pages
All The Web No.2 out of 4,040,000 competitive pages
MSN No.1 out of 0,786,970 competitive pages

As apposed to…

PROJECT NO.1

Yahoo! No.1 out of 8,570,000 competitive pages
AltaVista No.1 out of 6,493,000 competitive pages
All The Web No.1


out of 7,040,000 competitive pages
MSN No.1 out of 0,804,114 competitive pages

Clearly Google is not impressed with my website optimization strategy and also you might reasonably remark that it appears to be going backwards on the other SEs listed – but hey, I would settle for any ranking between 1 and 10 anytime, and let Google go…

Will I try for a hat trick with my wacky marketing?

I might – but I would be more interested to learn if anyone else is prepared to give it a go.

If so, here is what to do:

1. Set up a temporary website for a product you have yet to develop
2. Concentrate on the sales pitch
3. Rack up new end consumer benefits that emerge as you write
4. Put your mind into freefall on product development
5. Include a form instead of a price link on your page
6. Ask viewers what they think of your embryo innovation
7. Give them price options
8. Give them something free for participating in your survey
9. Ask them to join your newsletter
10. Send them a thank-you email for helping you out

If you do decide on some wacky marketing, please let me know the results.

You can contact me via the website in the resource box.

Jim Green is an online enthusiast and bestselling author with an ever-growing string of traditionally published niche non-fiction hard copy titles to his credit. View his second test marketing experiment at this website: http://websiteoptimization.howtoproducts-xl.com

 

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Email Marketing Solutions from Constant Contact
Email marketing software that makes it easy to create professional HTML email campaigns with no tech skills. Sign up for a 60-Day FREE trial.
www.constantcontact.com
 
Constant Contact Learning Center – Email Marketing Resources
Articles on email marketing best practices, including tips on building an email list, writing email newsletters, and tracking email campaigns.
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Email Marketing | Email Campaigns
Online resource for Bulk Email Marketing Services, Email Address List, Email Marketing Campaigns, Email List Builder, Permission Email Marketing, ...
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Email Marketing Reports
Hundreds of articles and reviews on email marketing and advertising.
www.email-marketing-reports.com
 
MailWorkZ Email Marketing Products and Services
Full suite of email marketing products and online services. Create effective campaigns, manage deliverability, evaluate and track results.
www.mailworkz.com
 
Email Marketing, Internet Marketing Tool, Bulk Email Marketing ...
Email marketing, internet marketing tool and bulk email marketing strategies from StreamSend.
www.streamsend.com
 
Email Marketing - About Email
Email is a very powerful marketing tool. In spite of spammers abusing the medium, email can still be used and is still valued by users for timely, ...
email.about.com
 
Email Marketing Software - Email Marketing Solutions - Lyris
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www.lyris.com
 
Direct email Marketing
eFuse.com is a virtual primer for creating great web sites-offering information, inspiration, assistance and entertainment.
www.efuse.com
 
Topica: Online Marketing and Sales Solution
Email Marketing Solutions - Topica's Direct Email Marketing Solution boosts lead generation, increases conversion rates, and shortens the online sales cycle ...
www.topica.com
 
Pure ))) Email Marketing and Email Advertising
Provides web-based email marketing solutions to improve brand awareness and advertising communications.
www.pure360.com
 
Email Marketing Software & Services from Email Marketing Solutions UK
Email Marketing Solutions UK: Private label, multi-user mailing list management and email marketing software solution for designers and marketers.
www.emailtools.co.uk
 
Email Marketing Software from Bronto
Email marketing software for managing lists and sending newsletters, surveys and other communications.
bronto.com
 
IntelliContact - We Simplify Email Marketing
IntelliContact is more than email marketing. It represents the future of ... "We Simplify Email Marketing" and "Intelligent Email Marketing Software" are ...
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Email marketing | Business Link
How to use email to promote your business in a constructive way that stays clear of anti-spam rules.
www.businesslink.gov.uk
 
Email Marketing Software: Direct Email Marketing from Listrak
Email marketing provider, Listrak is a permission-based application that provides an easy and affordable method of managing, sending and tracking the ...
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Mass email marketing software for email newsletters, email merge ...
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Email Marketing Software & Services from Emailcenter UK
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