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Effective Advertising through Ezines
Everyone knows there's a world of information and services on the Internet. So what does that mean for your business? Do other businesses or consumers that are looking for a service or product that your business offers discover your service? The...
I want my own domain!
Choosing domain names, or web addresses is a major thing when you want to do business online. Whilst a great, or even halfway decent domain name may not guarantee success, it can most definitely have an impact on just about all aspects of your...
Merchandising on the Web and Off
Now that I have several new products coming out in succession, I've been thinking a lot about how best to feature them at my Web site. My thoughts have turned to how supermarkets and department stores highlight certain products, and I've found...
Payment Processing Basics
© 2004, John Calder http://www.TheEzine.net If you want to sell your own products online, you will need to choose a means for your customers to pay you. Otherwise, you won't be in business very long! If you have regular office hours and employees,...
Three Big Barriers To Small Business Marketing Success
When you feel like you’re always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a “not seeing the forest for the trees”...
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Build Your Brand Name Online
Nothing helps you make sales like owning your own established brand name. Many times, when you ask someone why they bought from a particular company, their reply is, "I've heard of them."
Work to make your name familiar to people in your industry. If you have a medium to large company, make your company name well known. If you are working solo, you're best bet is to make YOUR name a household word.
You don't need millions of advertising dollars to do this. In fact, advertising can run a distant second to the simple methods I'm about to tell you.
Start by learning all you can about your industry and the products and services you sell. More than low price, people like to buy from someone they can trust to lead them toward a good value.
You can build your image as a trusted expert by participating in online discussion groups. Check popular sites, e-commerce providers, and newsgroups for discussions on your subject. When someone asks a question, offer an answer along with links to places where they can get more information.
You won't reach a great many prospects this way, but you CAN make an impression on other leaders in your business. You will soon find they recommend you as an expert to others.
Get a web site that is packed with good information. It is important that your site looks professional. Find sites whose look you like. Find out who designed them. Get their designer to build a graphics template for your site. This can include
a logo, a background, and navigation graphics. You can easily add your own copy, even use one of the handy online web building systems available (see our acclaimed system at Bizland.com).
Get your web site listed high on search engines. With tens of millions of people using major search engines daily, a prominent listing on even one can send an avalanche of traffic to your site.
Use Web Position Gold to build doorway pages and check the inexpensive shareware selection continuously updated at Tucows.com. You can get personalized search engine help from experts at WebMarketingNow.com and FirstPlaceRanking.com.
Write a one page article each month and send it to newsletter editors and appropriate discussion groups. People automatically respect an author as an expert. With so many ezines looking for content, writing your own articles is easy free promotion.
There are a lot of substandard articles floating around. You can get a jump on the competition by finding a professional editor to help you write and/or polish your article. You can find low-cost help at CheapEditing.com.
More than anything else, be consistent. Customers and prospects notice when your name and good information turn up time and again, year after year.
About the Author
Kevin Nunley provides marketing advice, copywriting, and promotional packages. See all his tips to help your business or career at http://DrNunley.com Reach Kevin at kevin@drnunley.com, or 801-328-9006.
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| Ezine Article Submission - Submit Your Best Articles For Massive ... |
| EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
| ezinearticles.com |
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| The Ezine Directory |
| The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
| www.ezine-dir.com |
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| e-zine-list: John Labovitz's e-zine-list |
| I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
| www.meer.net |
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| BME: Body Modification Ezine - The biggest and best online bod-mod ... |
| Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
| www.bmezine.com |
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| Ezine Publishers & Email Marketers Promote Their New Email ... |
| Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
| new-list.com |
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| Ezine - Wikipedia, the free encyclopedia |
| Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
| en.wikipedia.org |
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| News & Ezine Strategies For Email Newsletter Publishers ... |
| EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
| emailuniverse.com |
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| Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
| Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
| www.bestezines.com |
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| Ezine Directory |
| Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
| www.ezinelisting.com |
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| Browser based email list management, ezine hosting, and campaign ... |
| Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
| www.ezinedirector.com |
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| Splendid E-zine |
| Splendid: Daily music reviews, articles, interviews and more. |
| www.splendidezine.com |
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| OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
| Monthly magazine with reviews, articles, and discussion forums. |
| www.os2ezine.com |
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| E-ZineZ - The Handbook of Ezine Publishing |
| An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
| www.e-zinez.com |
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| EzineUniversity - Free Online Training for Ezine Publishers |
| EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
| www.ezineuniversity.com |
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| Ezines |
| E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
| www.web-source.net |
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| My Favorite Ezines - The Family Friendly Ezine and Email ... |
| The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
| www.myfavoriteezines.com |
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| Tattoos.Com Ezine Front Page |
| Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
| tattoos.com |
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| Welcome To Ezine.Com! |
| Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
| www.ezine.com |
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| Ezine Information |
| What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
| www.dtguide.com |
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| Asian American Movement Ezine |
| Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
| www.aamovement.net |
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