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10 Effective Ways To Gain More New Ezine Subscribers
1. Swap ads with other ezine publishers.
Swap sponsor, feature, classified or solo ads with publishers who have subscribers targeted to be interested in what your ezine covers.
This will provide both you and the other publisher with a...
Building Relationships Through Your Ezine
Having a business on the internet is different than having a traditional marketing or sales business. When you operate a business from a store, one of the traditional ways of establishing relationships with your customers is the meet and greet...
How to Get More Traffic Than You Can Use
How to Get the Traffic You Need (c) 2005 Jeremy M. Hoover http://hoovermarketing.info/ Traffic-generation is a hot topic for marketers. In particular, “free traffic” seems to be the desire of most. But many sources of “free” traffic are not really...
Test, Test and Re-test
We could all take a lesson from children. As they are growing up, and learning right from wrong, they are constantly testing to see what they can do, and what is not acceptable. I see hundreds of ads everyday on the web, and while there are some...
Winning the Game: Your Strategic Marketing Plan
If you want your small business to compete with the "big boys" you should have a "strategic marketing plan." A strategic marketing plan basically spells out how you will use your available resources to meet your company's stated goals and...
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Help Repoorters "Beat the Clock" and They'll Help You "Beat the Drum"
Imagine that you had lunch with an important client or prospect. You thought you had plenty of time, but the client/prospect got chatty, the restaurant was jammed and service was slow.
It's now about 1:45 and you're due back at the office for an important 2:00 o'clock meeting. You can't afford to be late. If you hit the traffic lights just right, you'll walk into the conference room right on time.
But you don't hit the first couple of lights just right, and you're starting to sweat.
Then at 1:55, half a mile from the office, you see the blocking arms coming down just as you're pulling up to a the train crossing. A freight train lumbers into view.
Now you're really sweating about being late.
Ever had that feeling? Not fun, huh?
That's the feeling most people in the news business live with. Not just once in a while either.
Every day.
Unless you've been through it, you can't imagine the gut-wrenching and hand-wringing that goes on as a deadline approaches and you're battling to get your column written, your radio report ready, or your TV live shot on the air.
There are constant challenges --
Journalistic: Is my information accurate? Have I confirmed it? Is there anything important I'm leaving out? Will my competition have something I don't?
Human: there are other people screwing up their jobs all around you, but you still have to get yours done as if everything and everyone performed flawlessly.
Technical: Computers crash, cameras and tape recorders don't work, tires go flat. Technological advances in newsgathering have been breathtaking since I got into the business in. But one thing hasn't changed: Murphy's Law.
Throw all these
challenges together, and simply doing your job everyday can get fairly uncomfortable.
For an interesting insight into what I mean here, go to
http://www.get-free-publicity.com/ford.html
It's the story of a near-disaster I experienced shortly after I had done an interview with former President Gerald Ford.
I'm not asking for sympathy here. If you're in the business, you know that's how it is and you accept it. It's part of the job description. It 'comes with the territory.'
I'm describing it to you, however, so you know the normal mental state, the mindset of the people you'll be dealing with when you're trying to get free publicity for yourself or your business.
And the mindset is 'get to the point, tell me what I need to know, and don't waste my time with anything unnecessary.'
When I was doing a weeknight sportscast at KMOL TV in San Antonio, I used to hang a sign on my office door every night at 'crunch time,' which was 60 minutes or so before I went on the air.
The sign read:
'If it's important, say it fast. If it's not, say it later.'
As you send your press releases to people in the media, keep that in mind. Nothing will hurt your chances of getting publicity from them as much as wasting their time with non- essential stuff.
Help them 'beat the clock,' and they'll be more likely to help you 'beat the drum' by giving you thousands of dollars worth of coverage -- and free publicity.
About the Author
During his 31 year broadcasting career, George's TV Reports have appeared on ABC, NBC, CBS, ESPN George offers a free 7-day mini course to anyone who subscribes to his free weekly ezine, Register at http://www.publicitygoldmine.com/ea
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e-zine-list: John Labovitz's e-zine-list |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
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Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
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Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
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www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
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www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
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www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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