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Are You Using a Chess or Checkers Small Business Marketing Strategy?
Until the day I learned to play chess I loved playing checkers. Both games require a strategy that maximizes a player’s ability to capture her opponents pieces without first losing her own. Checkers was fun. But the complexities of chess lead to...
But, What If I'm Not A Writer?
"Ah...but you are...lil grasshoppa...you just need to to apply yourself!" Ok, perhaps I was pushing the limit just a bit. As I was writing this, I had a picture come to my mind of a movie I once saw, I don't remember the name of it, but a young boy...
How To Take Your Ezine From Free To Fee Without Losing Any Subscribers!
The safest way would be to keep giving your ezine away for free and just charge for premium content and services. You can still easily grow your opt-in subscriber base. You won't have to just rely on advertising and affiliate program revenue. Then...
It's In The Mail - Direct Mail is Alive and Kicking!
Compared to a lot of companies in our field we do a lot of direct mail – postcards, sales letters, promotions, announcements, lead generation. Between client business and ours, we’re averaging one campaign every two weeks; about 1500 pieces per...
The Biggest Promotion Mistake
Whether you run an online or off-line mail order business one thing all businesses need are customers. So how do you go about getting customers? Well in the snail mail order business you could run ads in business opportunity magazines, or you...
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How To Boost Your Affiliate Sales With Free Articles
Free Articles continue to be one of the most effective ways of quickly generating traffic and sales, without paying for advertising.
But how can you use free articles to promote an affiliate link? Putting your affiliate link in your Resource Box is not going to work, for a number of reasons:
- people can easily remove your affiliate ID and just visit the main website of the affiliate program (you get no commission)
- an affiliate link makes you look like just another beginner, instead of an expert with something unique to offer
So how do you use articles to promote affiliate products? Here are some strategies:
(1) Turn your website into a 'Marketing Resources Directory'
On your website display book covers and provide brief reviews for a range of eBooks or software that deal with web marketing.
You could divide your directory into categories: Web Marketing (general), Affiliate Programs, Search Engine Positioning, Email Marketing, Copywriting, Ezine Publishing, etc.
In your Resource Box at the bottom of your article you could say: John Doe shows webmasters how to succeed in online business. Visit his collection of marketing resources at: http://www.yourdomain.com
(2) Write a Free Report
Write a free report on web marketing and turn it into an exe format free eBook.
Your free report might have 5 or 6 chapters, each chapter dealing with a different aspect of web marketing (Affiliate Programs, Search Engine Positioning, Email Marketing, Copywriting,
Ezine Publishing etc).
In each chapter you would include recommendations (and your affiliate link) for eBooks or software that deal with that topic.
Your Resource Box could say: John Doe shows webmasters how to succeed in online business. Download his free report, 'Web Marketing In 5 Easy Steps': http://www.yourdomain.com/free_report.html
(3) Customize the affiliate links in Free eBooks
Most web marketers produce free or trial versions of their eBooks, and in many cases the order links in these free eBooks can be customized with your affiliate link.
You could build a directory of these free eBooks, each customized with your affiliate link.
The Resource Box at the bottom of your article might read: John Doe shows webmasters how to succeed in online business. Visit his collection of free eBooks today: http://www.yourdomain.com
(4) Use your Resource Box to get new subscribers to your Newsletter and then promote your affiliate programs in your Newsletter.
This is the strategy most people use. But promoting your affiliate links in a weekly Newsletter is a subtle art - the best way to learn is to join the Newsletters of marketers who specialize in this and study their techniques.
(c) 2002 by Michael Southon
About the Author
Michael Southon has been writing for the Internet for over 3 years. He has shown hundreds of webmasters how to use this simple technique to get massive free publicity and dramatically increase traffic and sales. Click here to find out more: http://www.ezine-writer.com
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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