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How to Promote Your Small Business Without Spending a Fortune!
Through starting my own small businesses, I have learnt that what the marketing books tell you is not necessarily always appropriate for your business idea.
Let me illustrate by highlighting some of my mistakes!
MISTAKE NO. 1: Don’t get...
Promoting Your Web Sites in the Dirt World
© 2004, John Calder http://www.TheEzine.net Internet entrepreneurs are familiar with all the ways you can promote your web sites and your business online. Writing articles, paid advertising, posting to forums, cross-promoting, JVs with others, etc....
Put a prospect questionnaire on your website and increase sales!
Before reading this article, visit http://www.dreamcruises4u.com You'll notice several things about this site: 1) It's incredibly attractive and well laid out. 2) It's got an eye-popping flash header at the top collecting e-mail addresses for the...
The Most Profitable Internet Marketing Strategy Ever
So what's the most profitable internet marketing strategy you can apply to your business right now and start profiting from it for years to come? It's having your own responsive mailing list. Here's how it works: You CAN start today by collecting...
Three Powerful Ways to Create a Must-Read Ezine
Publishing an ezine is the ideal way to reach your target market. How far your reach extends depends on the type of experience you create for your readers. By giving your subscribers a value-laden, benefit-rich experience you can create an...
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Interviews With Successful Ezine Publishers - Jan Tallent-Dandridge
Jan Tallent-Dandridge is publisher of Rim Digest, a marketing and small business ezine with informative articles, helpful tips, fun info and lots of freebies that goes out three days a week: on Monday, Thursday and Saturday. Interested potential subscribers can see it here: http://www.rimdigest.com or write to subscribe at mailto:jtd@rimdigest.com?subject=subscribeKenH
KH: How important has publishing an ezine been to your business?
JTD: For this particular business, it was 100% necessary as my real *JOB* IS my ezine. My main income stream is from ad sales so it is imperative to keep the ezine going. My secondary business, digital products, relies on mentions in my newsletter as well as other forms of promotions.
KH: How long have you been running an ezine and how many subscribers do you have?
JTD: It will be three years on Feb. 10 of 2003 and I have over 31,000 subscribers. There are weeks I will pass 32,000 and then lose up to 500 with bounces and closed accounts, etc.
KH: Do you submit your ezine to directories and/or announcement lists and if so how effective has this been in gaining new subscribers to your publication?
JTD: Rim Digest is listed with most of the main directories and I am sure this helps a lot with gaining subscribers. I also use software to remind the directories and update my listings whenever major changes are made, such as when I added the extra day to my publishing schedule when a nice number of my subs asked me to.
KH: Do you write and use your own articles to promote your ezine? How valuable has writing articles been in promoting your ezine?
JTD: I do not write nearly as many as I should; I have about 25 articles published. I always try them out on my publishing friends for feedback before I even use them in my own ezine. I do know that this is the best and
quickest FREE form of promotion there is!
KH: What methods do you use to promote your products or services within your ezine?
JTD: I use testimonials for products I sell for others or do some recommendations as a trade for the same in another's ezine. I only promote things I know are worthwhile and almost always use or own myself.
For my OWN products that I have resell rights for or are mine exclusively, I almost always offer a discount or a *bribe* to my subscribers plus I have *reader only specials* quite often.
KH: How do you go about preparing your ezine for publication?
JTD: I use edit pad and clipmate, my 2 best friends for editing. I take the previous issue and replace the things that need to be replaced such as new ads, the date, new articles, etc., and use the old issue as a template for the new one.
I collect articles and file them in a folder FOR that issue and the same with the ads and new offers I am going to make. When I get ready to do an issue I open the old issue in edit pad, open the folder for that date in my mail center and work away.
KH: Any advice to future ezine publishers? Things to look out for or things to concentrate on when publishing an ezine?
JTD: Yes! Do NOT try to beat all records for the largest list in the quickest amount of time. Build a slow and loyal readership and concentrate on good content. There are thousands of other ezines out there and you want to make yours stand out from the rest. Be YOURSELF! Let some of your personality shine through and do not follow every so-called *expert*.
About the Author
Article by Ken Hill. Want To Publish Your Own E-zine? Don't Know Where To Start? Create as many e-mail lists as you want with unlimited, mailing list capable autoresponders. FREE 30 day trial. http://www.netpromarketer.com/autoresponders.html
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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