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  Saturday, April 05, 2025

Informative Articles

Advertising Costs Getting Too High? Start Your Own Ad Co-op!
Everyone knows that advertising is essential to growing a business. One problem that small business owners have always faced is the high cost of marketing. Most, however don't realize that there is an effective way to reduce the cost of your...
Balancing Your Promotions
Promotion of your online business may take a variety of directions. Some will bring more success than others. Every one is important to consider when you are trying to open the door to visitors to your site. This article discusses...
FREE ADVERTISING FOR EZINE OWNERS
Add Swapping for free with other new letters and ezines. Add swapping is a great way to be seen on the net. I hope you will have a better understanding of the need and the importance of good advertising by the end of this article. It's helped us to...
Personalizing Your Emails? An Amazing Technique That Doubles Your Click Throughs And Profits
Are you publishing an ezine or offering an email course? Are you talking with your subscriber through your ezine or email course? If so what are you calling them? "Hello John"? or "Hello friend"? or "Hello"? If you want to feel the...
Remembrances Count
How do you feel when someone remembers your birthday? Your Anniversary? It could even be a first month card from your girlfriend or boyfriend. We've been dating for 30 days! Wow! Maybe just a close friend sends you a special card on a special day....
 
Interviews With Successful Ezine Publishers - Renee Kennedy

Renee Kennedy is the editor of The NutriCounter Update, a light-hearted ezine that provides one fresh article on a topic related to weight loss, diet, nutrition and weight management. To subscribe, visit http://www.nutricounter.com/subscribe.htm

KH: How important has publishing an ezine been to your business?

RK: I think that it's important to attract and maintain customers in every way that you can. I always think of the "Rule of 7." It takes about 7 impressions before a customer will buy. I don't know where this rule came from, but it sure seems to be true.

The more ways that you can reach people, the more likely you are to sell to them. Having an ezine is just one way to advertise and let people know that your products or services exist. It is also one of the most inexpensive ways to reach customers and potential customers.

KH: How long have you been running an ezine and how many subscribers do you have?

RK: I ran a marketing ezine for my own business for 4 years. For the last six months, I've been the editor of a health ezine called "NutriCounter Update." The health ezine now has over 6,000 subscribers.

KH: Can you tell me more about the "NutriCounter?" What does it do? Who does it benefit?

RK: The NutriCounter is a nutritional calculator that helps people keep track of their nutritional intake. People can use it for any type of diet including diets for weight loss, weight gain, diabetes, hypoglycemia, and heart disease.

Good health is always contingent on a healthy diet and the NutriCounter can help people monitor their diet and let them know when they've exceeded or met their individual nutritional goals for the day.

KH: Do you write and use your own articles to promote your ezine? How valuable has writing articles been in promoting your ezine?

RK: Yes, we write one original article each month for our monthly publication. It's valuable to get and keep subscribers ... but it's also an excellent way to spread our URL around.

Once we've written an article and published it in the newsletter, we send the article out to several Free Content lists and sites. These articles always get picked up by several sites or ezines. We use an author's resource box to direct readers back to our site.

KH: What methods do you use to promote


your products or services within your ezine?

RK: The "Editor's Remarks" section of the newsletter is the most powerful section. That is the section that everyone reads if they are going to read anything. So, if we have an important offering, we always endorse it in the Editor's Remarks section. We've used many different ways to get people to buy.

Some examples are:

-- contests
-- buy one get one free or buy one get one at a reduced price
-- coupons
-- discounts (i.e., 10% discount only by clicking on this link).

KH: How do you go about preparing your ezine for publication?

RK: First, we research and write an article - trying to keep it between 800 to 1000 words. While that's going on, I write the Editor's Remarks section which will usually revolve around the article topic. Then I put the content into a premade template. I edit the whole ezine about 3-5 times. Then I send it off to our Associate Editor for editing. Finally, the Editor in Chief gets to edit it. It goes through at least three sets of eyes before it gets sent out.

KH: Any advice to future ezine publishers? Things to look out for or things to concentrate on when publishing an ezine?

RK: Provide original content specific to a niche group - don't try to be everything to everyone, concentrate on providing information that you're an expert on.

Be personable and reach out to your audience. If you can touch the audience you will have a high retention rate. People don't just want information, they want to know who's talking to them, they want the information to get a little personal.

Examine the ezines that you stay subscribed to. Ask yourself why you like those particular ezines or newsletters. In other words, read a lot - don't get wrapped up in your own stuff, get out there and see what other people are doing.

The beauty of an ezine is that you have the ability to try different things ... contests, ad swaps, discounts, coupons, HTML. Don't be afraid to try different things and see what works for your niche.


About the Author

Article by Ken Hill. Want To Publish Your Own E-zine? Don't Know Where To Start? Create as many e-mail lists as you want with unlimited, mailing list capable autoresponders. FREE 30 day trial. http://www.netpromarketer.com/autoresponders.html

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to create your ezine ad campaign part 1 evaluating ezines

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  • how to profit when your product isnt selling

  • how to promote your business a 10 step guide for beginners

  • how to promote your small business without spending a fortune

  • how to promote your web site by writing articles

  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

  • how to publish your own highly demand ezine

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  • how to test your ads in ezines before you spend a dime

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  • how to turn a hamburger into a profitable business

  • how to use articles to boost your online presence

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  • how to use ezines to make sales

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  • how to use your google api key as your secret weapon part two

  • how to write and craft your online classified ads

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  • how well do you know your prospects take this 10 point quiz to find out

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  • hunting for niches

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  • if your sales need a shot of adrenaline maybe your easy street needs a bump

  • if you want to submit your urls to ffa pages

  • importance of marketing offline

  • improve email deliverability 15 tips for successful email marketing

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  • im not sexy

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  • increase your book sales when a book for sale is no longer a book for sale

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  • index

  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

  • insights to advertising

  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

  • internet advertising options

  • internet business doomed by grand theft

  • internet marketing avoid blind sheep mentality

  • internet marketing idea publish an ezine

  • internet marketing in the future

  • internet marketing is confusing isnt it

  • internet marketing i dont know everything neither do you

  • internet marketing or whats that you say

  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

  • internet marketing success the easy way

  • internet promotion ezines

  • internet promotion off line site promotion

  • internet success is it only a dream

  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

  • interviews with successful ezine publishers jan wallen

  • interviews with successful ezine publishers pamela geiss

  • interviews with successful ezine publishers paul becker

  • interviews with successful ezine publishers renee kennedy

  • interviews with successful ezine publishers thomas olin

  • interviews with well known ezine writers 3 shelley lowery

  • interview with an ezine marketing pro alexandria k brown

  • interview with ezine publisher terry telford

  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

  • is ezine advertising still worth

  • is internet classified advertising dead

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  • is running a membership site right for you

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  • is there a spy in your computer

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  • its time for show and sell

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  • its up to you

  • it pays to ask listen and then act

  • ive got an article to submit now what do i do with it 6 tips

  • i dont want to publish my own ezine thats my final answer

  • i want my ad in now not later

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  • i want to be an online marketer

  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

  • joint venture 101 the quickest way to build your ebusiness

  • joint venture 101 the quickest way to build your ebusiness part 1

  • join me im a failure too

  • jump starting a new ezine

  • just give them what they want

  • just one small slice of media publicity

  • kaizen in online marketing

  • keeping your sub affiliates from quitting

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  • keep winning those customers that youve already won

  • key your internet ads

  • knock knock aka internet marketing application for non internet businesses

  • know these five audiences to write a top selling book

  • know thyself and thy business

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  • list host nightmares

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  • little guys and big guys

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  • little red riding hood went walking in the ezine woods alone

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  • loose as in goose

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  • low budget advertising top 10 list

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  • mail orders success guide

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  • making money with niche products

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  • mama i aint spending another dime

  • marketing

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  • marketing a professional practice free by writing

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  • marketing basics gather it all up

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  • merchandising on the web and off

  • mind set that helps you get new clients

  • mini persuaders six steps to successful classified ads

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  • misspelled words make you money

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  • mlm success the true cost of not taking action in your home business

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  • most commonly asked questions about ezine publishing

  • most effective and most inexpensive ad

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  • mr geez is back in business wanna know how

  • my cybernet life story the life and trials of an internet junkie

  • my dumbest marketing blunder and how you can avoid it

  • my experiences of internet marketing with no knowledge and a very limited budget

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  • networked markets are democratic structured markets are republican

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  • net marketing a passion or an obsession

  • newbies guide to writing and submitting ezine articles

  • newsletters a great way to build business relationships

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  • new ideas for using autoresponders to supercharge your marketing efforts and create powerful customer relations

  • new the nets 1st and 100 automatic ezinebroadcasting service

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  • niche marketing finding jv partners

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  • niche markets and mini sites profits the war has begun

  • nine power words to punch up your ads

  • not all vinyl banners are created equal

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  • not sure if your online advertisement is working

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  • novice increases web traffic building a substanial business

  • no marketing budget no problem

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  • no web site required an easy profitable e mail marketing tactic for offline businesses

  • offer a free download or report to your visitors

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  • offline advertising tips

  • offline marketing part 1 drawings

  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

  • oh the tangled webs we weave when we forget what to practice

  • ok people lets get real

  • old and new contents for your ezines newsletter

  • one american city defies the rule

  • one hour marketing solution

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  • online marketing five fun ideas that increase traffic

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  • online promotion beats traditional seven one part 2

  • on your honor 3 steps to building the e trust factor

  • open the door to more business with your ideas

  • opt in email and ezine advertising still more effective than rss blogs and ppc

  • organize for creativity

  • part 1 easy steps to creating your very own ezine

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

  • personalizing your emails an amazing technique that doubles your click throughs and profits

  • personal profile of the week bob osgoodby

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  • pitching tips to land major media placements

  • planning and creating your e zines content

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  • politicians are like car sales people

  • popping up for profitable results

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

  • postcard marketing your small business

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  • push vs pull advertising

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