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Do You Play Hit and Miss With Your Marketing?
Too many online marketers use a "hit and miss" marketing approach. By that I mean placing some ads here and there in the hopes of selling something. And it's the worst possible way to do business. Why? Because you probably *won't* do much, if any,...
Ezine Advertising Strategy Exposed
In my opinion, Electronic Magazine (Ezine) advertising is the greatest, untapped source of online advertising available today. The reason: Ezine Advertising (EA) matches your product or idea to people with similar interests. Example: who...
Top 7 e-Publishing Tips
I write these tips as a reminder to myself, as well as trying to give you a little insight into the wonderful world of newsletter publishing. Each of these tips below are items that I have already learned the hard way and sometimes still forget....
Want to broadcast the benefits of your product or service to the world? Get on the radio
The radio commercial is often overlooked by businesses trying to sell their products or services, both locally and globally. The reason: a radio commercial is thought to be expensive and difficult to produce. This is simply not true. Dollar for...
Why are you throwing your money away?
Almost everyday without fail, I come across someone on the internet who drastically underestimates the value of his already existing assets and who simply does not know how to make the most money possible in the shortest amount of time. I have...
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Publicity! Exclusive, Powerful and It's Free!
Publicity! Exclusive, Powerful and It's Free! Copyright 2002 Livvie Matthews Publicity is more valuable than paid advertising. Here is an opportunity to share your knowledge, experience and your expertise and in return you receive free publicity! The Internet has produced a generation of people with an insatiable appetite for information. Information on every conceivable subject. As a result, no subject has been left unaddressed. This drive for information has web masters and ezine editors looking for quality information to post on their web sites and in their ezines opening the door for you to share your expertise and in the process gain recognition. In comparing publicity to advertising, the biggest benefit of publicity is the credibility you receive. Credibility that you couldn't possibly buy with paid advertising and as an added benefit you receive that credibility....instantly! Two excellent forms of publicity are writing press releases and writing articles. Both generate exposure, both are free and best of all both add credibility! Let the web masters, ezine editors and viewers know you are out there. The way you do that is to repeatedly send out press releases and articles you have written. Sending just one press release or one article doesn't do any good, plus the more you practice writing, the better you get. Writing press releases and articles is like developing any other skill, the only way you can develop it is to practice! Don't be concerned whether it is a literary masterpiece or not, just get it out! Then get out another and another and another. Keep practicing. In no time you'll be a pro and can just crank out those little masterpieces. You have to send out a steady stream of press releases and articles, reminding them of what you know and who you are. By using repetition you reinforce your presence in their minds. You might be asking, "Well what if I don't have
an idea for a new article or press release every few weeks or so, what do I do? " Then send your existing press release or article to some new sites or start over and send again. Even if you send your information to the same sites, people and circumstances change. A person many not have needed your information a week or two ago, but it may be the exact piece of information they are looking for today. You may have an entirely different group of people viewing or needing your information when you submit this time. Again, people and circumstances change. Don't give up. It's better to send out the same information over and over than to send nothing at all. The key is sending your information often and reaching new contacts. As you become more accustom to sending your press releases and articles, begin working on variations of your story. Look for new ways to present your information. New and different slants, a different focus or a new idea using the same information, just presenting it in a different light. One word of caution here. Don't try to *sell* in your press releases or articles. Your press releases and articles have one purpose and one purpose only... to get what you know and who you are in front of the viewer so in turn, the viewer will contact you for more information! This is a system that will work, provided you work it! Is this magic? No. Will it work 100% of the time? No. But it will dramatically boost the exposure you receive and cement your credibility as an authority in your field! So maintain your quest for publicity. After all, it's exclusive, it's powerful and.....it's free!
About the Author
Livvie Matthews offers resources and services for people interested in creating information products, niche marketing and building their biz! Market Your Goldmine! http://www.simplebizpublications.com/powerhouse.html Subscribe mailto:simplebiz-ezine-subscribe@yahoogroups.com
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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