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Stop Losing Money On Your Ads

I've been hearing a lot of horror stories lately about people spending a lot of money on advertising that
gets them no sales. If you're going through this I have a few tips that may help you out.

First of all, do free advertising and make money from that before you start spending a lot on advertising. This should be a no-brainer, but I guess it's not for a lot of folks. Yes, it takes money to make money, but be smart about it for crying out loud. Have a budget and only spend what you can afford. There are better things
like "how to" information to invest your cash in before you blindly buy ad space. Get educated, then spend.

Don't use FFA's (free ad sites). They'll only bring you spam, not sales. I hear that some people have luck with
them, I never have. Even if you get a little response from them, I still don't think it's worth all the spam
you get.

The best way to do free advertising is to start an ezine and swap ads with other ezines. Some good places to visit for swaps are:
http://www.Ezine-Swap.com
mailto:EzineADSwap@topica.com

The best way to publish an ezine is to set up an autoresponder to build and contain your list. This is the easiest way to broadcast to thousands of subscribers. You can get an autoresponder at aweber http://www.aweber.com/?27526 for as little as $10.95 a month. Start out publishing at least twice a month
to make it worthwhile.

You should do this even before you get a website. Bob Gatchell, the "internet cheapskate," built his business
this way in the beginning and got a site after he was making thousands a month on the internet. You can
see what he does now at:
http://www.smartmarketingsecrets.com/cgi-bin/qpp.cgi?adminid=52&id=19676

You can find a lot of free resources on how to put together an ezine. You can also sign up for one's that look interesting to you and model yours after them. So a search for "ezine directories" and pick out some
you want to subscribe to. Here's a list of some great resources:
http://www.Lifestylespub.com/mcp/
http://www.Ezinedirectory.com/
http://www.Webscoutlists.com/signup.epl
http://www.Ezineadsource.com/
http://www.Ezine-Universe.com
http://www.EzineLocater.com/
http://www.EzinesPlus.com/
http://www.ezinehub.com

The other bonus to this is that it's also the best way for you to build your own opt-in list and as you know,
having your own opt-in list is the name of the game in direct marketing and internet marketing. The people
who make the most money have the biggest


opt-in lists period. If you're not building a list then you're
wasting your time and you'll only make small-time money.

There are also sites to help you place ads for free in exchange for subscribing to an ezine. www.ads4subs.com
is the premiere place for this type of free advertising. Use search engines to find others, but beware as you
search.

As far as paid advertising goes, I've found two great sources. One is the Admistress' circle of ezines ad
promotions. She was the first to group together quality ezines and offer REALLY low rates on ads that will run in multiple ezines. For more info go to:
http://www.mysiteinc.com/admistress. The other great source for cheap ads that go a long way is
http://www.ezineking.com/cgi-bin/aff_scripts/affiliate.pl?id=62
Both of these sources get your ad in front of hundreds of thousands of eyeballs.

But hear's the thing, most ads I read suck. Not to be rude, but lets be honest. Most of the ads people pay
to place aren't very good and they wouldn't pull even if they ran 'em on TV during the superbowl. So spend money
on learning how to write a decent ad before you spend money on placing ads.

I run the "Ask the Admistress" column once a week in my "Net Profits" newsletter so I can learn more and so that my readers will learn more about writing copy that sells. You can learn more from her at http://www.flashyads.com .

Why don't most people get it? Copywriting is what will make or break your business. If you don't want to learn how to write tremendous ads then you should hire someone who knows what they're doing or get out of the internet marketing business. For more information on using the copywriting techniques of the masters go to:
http://www.nmmastery.com/copywriting.shtml

You can also get a FREE copy of the most successful copywriting formula used in advertising to day. It's
one of the FREE reports available at:
http://www.nmmastery.com/freereports.shtml

I hate to see people losing money when they don't have to. A little common sense goes a long way. At the very least, study ads that would make you want to buy. Then do free advertising to test your ads. Make sure they'll
pull in customers before you spend your hard earned cash on paid advertising that may not work.

About the Author

Get Your 2 FREE eBooks & a FREE report: "Million Dollar Emails", "How To Start Your Own Traffic Virus" & "The
13 Deadly Internet Marketing Mistakes Almost Every Business Is Making..."
mail to: webmaster87-5956@autocontactor.com

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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