|
|
|
10 Time Saving Tips for Ezine Publishers
I recently spend several frustrating hours laying out and mailing an email newsletter. If you publish a free ezine, you will know its very time consuming to get all the information formatted correctly before sending. My long lesson should help...
3 Simple Questions To Power Your Coaching Brand For Profit
REPRINT GUIDELINES =-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-= You are free to publish the following article in it's entirety in your eZine or on your website. Our only condition is that you MUST keep the information about the...
5 Unusual Ways to Increase Your Profits
(Feel free to use this article in your ezine or on your website as long as you keep the entire article including all website links intact.) Here are 5 tips to help you increase your profits. All 5 work for any business and they won't cost you...
Articles - Infinite Business Promotion!
Copyright © Bill Vannot - All Rights Reserved http://www.successful-marketing.com ==================== Do you realize that articles can do a lot for your business? 1. They can drive qualified leads to your website -- people who are interested...
Guaranteed Ways to Build Up Your Ezine List
Want your ezine list to catch fire and really start to fill up? Jenna Glatzer took her own list from the hundreds all the way to 75,000 in 7 years by simple, steady marketing, and using many of these techniques. (Jenna bought only 4000 opt-in names...
|
|
| |
|
|
|
|
|
|
Testing and Tracking to improve your conversions
Creating an effective sales letter page is an essential part
of your online success. However, unless you're testing and
tracking each critical element in your sales content and
your sales process, you may be losing a great deal of time
and money.
You can dramatically increase your sales conversions simply
by taking the time to test and track your results. Not only
will testing and tracking enable you to determine what's
working and what's not, but it will also help you to focus
your energy on the techniques that produce results.
When testing, keep in mind that, a technique that produces
results for one person or one web site may not produce
results for you or for your web site. There is no one size
fits all technique that works for everyone. You must develop
your own style and technique and test your results to
determine what works for you.
So, what are we measuring? Well, you may think that I am
over simplifying matters here but I believe that there is
only one real measure and that is simply the outcome of your
visitors’ decision when faced with a choice. Whatever your
most wanted response is your visitor will either say yes
or no.
Every decision, or call to action, that you want a prospect
to take must be tracked. The result of that tracking will be
a yes or a no. When you know that a specific number of
visitors took the desired action, and the remainder did not,
you can analyse your results. If you take the total number
of unique yes calls to action, and you divide them by the
total number of unique visitors to the web page you will
know your conversion rate. For example, if 1,000 people
visit a web page where you have an ezine opt-in form, and 30
people opt-in, your conversion ratio for that opt-in form is
3% (30/1000).
So what parts of your web page should you try to improve?
Here is a list of web page
elements that you should focus
your attention on:
1. Headline
2. First few paragraphs
3. Follow up
4. Deadline
5. Scarcity
6. Delayed payment option
7. Price
8. Upgrade
9. Downgrade
10. Good until cancelled
11. Guarantee
12. Immediate back end sale
13. Bonus items
14. Reposition your offer
15. Alternative colours and graphics
16. Readability
17. Complementary product endorsements
18. Header graphic
19. Order page
20. Payment process
21. Navigation links
22. Everything else!
When you are testing and tracking make sure that you only
work on one element at a time. If you change two variables
and you see an improvement in conversion ratios you will not
be able to identify which one factor made the contribution.
You should also bear in mind that some changes may result in
poorer performance; you may get less sign ups to your ezine
or less people buying your product. This is not a failure it
simply means that you have discovered a tactic that doesn’t
work for your audience or your product.
One final point, be patient. The expert statisticians will
tell you that you need at least 25 actions for a test to be
statistically valid. That means 25 new ezine subscribers or
25 sales. Anything less than that and your test results will
not really be accurate enough. In fact the more results the
better, you should consider 25 to be the absolute minimum
and aim to get 30 to 40 if you can.
About the Author
John Taylor is the author of "Learn over Twenty ways To
Improve Your Conversion Rate and Multiply Your Profits" - A
Special Report that contains a wealth of information on
professional testing and tracking techniques that can boost
your conversion rate and generate increased profits. To
learn how testing and tracking can boost your profits click
this link now: http://www.test-and-track.com
|
|
|
|
|
| Ezine Article Submission - Submit Your Best Articles For Massive ... |
| EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
| ezinearticles.com |
|
| The Ezine Directory |
| The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
| www.ezine-dir.com |
|
| e-zine-list: John Labovitz's e-zine-list |
| I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
| www.meer.net |
|
| BME: Body Modification Ezine - The biggest and best online bod-mod ... |
| Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
| www.bmezine.com |
|
| Ezine Publishers & Email Marketers Promote Their New Email ... |
| Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
| new-list.com |
|
| Ezine - Wikipedia, the free encyclopedia |
| Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
| en.wikipedia.org |
|
| News & Ezine Strategies For Email Newsletter Publishers ... |
| EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
| emailuniverse.com |
|
| Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
| Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
| www.bestezines.com |
|
| Ezine Directory |
| Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
| www.ezinelisting.com |
|
| Browser based email list management, ezine hosting, and campaign ... |
| Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
| www.ezinedirector.com |
|
| Splendid E-zine |
| Splendid: Daily music reviews, articles, interviews and more. |
| www.splendidezine.com |
|
| OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
| Monthly magazine with reviews, articles, and discussion forums. |
| www.os2ezine.com |
|
| E-ZineZ - The Handbook of Ezine Publishing |
| An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
| www.e-zinez.com |
|
| EzineUniversity - Free Online Training for Ezine Publishers |
| EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
| www.ezineuniversity.com |
|
| Ezines |
| E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
| www.web-source.net |
|
| My Favorite Ezines - The Family Friendly Ezine and Email ... |
| The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
| www.myfavoriteezines.com |
|
| Tattoos.Com Ezine Front Page |
| Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
| tattoos.com |
|
| Welcome To Ezine.Com! |
| Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
| www.ezine.com |
|
| Ezine Information |
| What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
| www.dtguide.com |
|
| Asian American Movement Ezine |
| Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
| www.aamovement.net |
|
|