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10 Steps to Better Sales Copy
10 Steps To Better Sales Copy You've worked so hard getting that much elusive traffic to your site. You've taken out a few ezine ads that have returned a good number of clickthroughs, you're getting some traffic from the major search engines, and...
Bag Of Tricks
Have you ever noticed that in every shopping mall, there is what is referred to as an anchor store? This is normally a large store that attracts a lot of customers, and the other stores in the mall benefit from the "spill over" customers that go...
Doublers The New Era for Making Thousands!
Doubler Mania! Is it the Real Deal? Once again we find ourself in the mix of a new erra, Doubler programs are launching everywhere and people are flocking to them to get the chance to get the glory that they have been looking for in the...
Ezine & Newsletter Publishers Want You!
Ezine & Newsletter Publishers Want You! by Art Luff © 2001 I was putting my Newsletter together this Morning and while doing so, I received an email that really opened my eyes to a Source of Promotion that if You're Not Utilizing, Your Missing...
The First Words Out Of Your Mouth
The First Words Out of Your Mouth. By Jenean Matthews Copyright 2001 Advertising is such an important part of a business. If you don't get the word out about what you're offering you won't make money. There's plenty of opportunity to advertise...
 
The Be All and End All

Do you find yourself looking at ads or surfing and finding "the perfect
Internet business" (according to them), rushing to sign up, rushing to
advertise, so enthused. Then tomorrow you find something else and the
"viscious" cycle starts all over. This is called overload. There are so many
products and offers on the Internet. We are not used to having this many
choices. Before the Internet, which is really still a very new concept, we
didn't have many choices about jobs and ways to make money. Your choices were
limited to how far you could drive and what was offered in your area.

Now your choices are becoming limitless. Now you are overloaded with options
and they all are made to look like the "be all and end all" solution to your
future. Many of them can be just that. Some of them are just "hype". But in
reality, there are many, many good options out there that really could be
your "be all and end all".

The reason many of these choices end up not being your "be all and end all"
is not because they were bad choices. It's because you lost your zeal you had
upon finding them and gave up. Or if you didn't give up, you lost your
forward motion on them, setting them aside to go on to something else.

Try to remember that you are only one person. You can only do so much AND DO
IT WELL. You might be able to handle a lot, but you don't want to just
"handle" it - you need to do it WELL!

You keep hearing about keeping focused. What they are telling you is not only
to keep focused toward what goals you have set for yourself, but also on what
businesses you are going to run.

As you may or may not know, I run LotsaPerks, an online advertising agency
focusing in targeted visitors. As you also may or may not know, I am involved
in other side businesses. This is also known as having multiple streams of
income. BUT, and this is the important part, MY MAIN FOCUS


is LotsaPerks
and running my LotsaPerks Newsletter. A good 75% or more of my time on the
computer is spent working at business for LotsaPerks.

In order to be successful in any venture, whether online or off, you must
decide which one particular thing is going to be your MAIN focus. Then you
must delegate at least 75% of your working hours to this one thing.

And make that clear to yourself and others by advertising that ONE thing when
you send out email advertising or when doing ezine advertising. Don't fill
you emails with 10 different offers. People don't take you seriously when you
do that. Think about it - you send out an ad entitling it "The Best Offer
Around", or something to that effect. Then you go into how this business is
your answer - what you have been looking for, etc. The person reading it is
beginning to believe maybe this is worth looking at. Then all of a sudden
they see 10 other things you are involved in. What's their next thought?
"Well, if that was so good, why do they need to be in 10 other things?" You
have just lost an interested, potential customer!

As an example, when you see an ad on TV from a local business, you will
notice that they don't try to tell you EVERYTHING they sell in that ad. They
give you what they believe to be their best product or the product that's on
sale. They hope when you get in the store you will see other things you are
looking for or that interest you, which would be another good reason for you
to have your own site where you can show them your other offers when they get
there.

Now, STAY FOCUSED ON YOUR MAIN BUSINESS and you will find yourself being more
successful in a short period of time.


About the Author

Pamela Geiss owns the successful LotsaPerks Advertising Agency. She also
publishes a free and a paid newsletter. You can visit her at
http://www.lotsaperks.com/visitors.htm

 

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EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
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Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
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Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
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Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
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E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
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My Favorite Ezines - The Family Friendly Ezine and Email ...
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Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
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  • how to promote your business a 10 step guide for beginners

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

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  • how to use your google api key as your secret weapon part two

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  • hunting for niches

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  • importance of marketing offline

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  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

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  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing is confusing isnt it

  • internet marketing i dont know everything neither do you

  • internet marketing or whats that you say

  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

  • internet marketing success the easy way

  • internet promotion ezines

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  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

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  • interviews with successful ezine publishers paul becker

  • interviews with successful ezine publishers renee kennedy

  • interviews with successful ezine publishers thomas olin

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  • interview with an ezine marketing pro alexandria k brown

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  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

  • joint venture 101 the quickest way to build your ebusiness

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  • mini persuaders six steps to successful classified ads

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  • most commonly asked questions about ezine publishing

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  • my cybernet life story the life and trials of an internet junkie

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  • networked markets are democratic structured markets are republican

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  • newbies guide to writing and submitting ezine articles

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  • nine power words to punch up your ads

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  • offline marketing part 1 drawings

  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

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  • on your honor 3 steps to building the e trust factor

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  • opt in email and ezine advertising still more effective than rss blogs and ppc

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  • part 1 easy steps to creating your very own ezine

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

  • personalizing your emails an amazing technique that doubles your click throughs and profits

  • personal profile of the week bob osgoodby

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  • politicians are like car sales people

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

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