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The Great Sale(s) After the Sale

Some salespersons and network marketers make the terrible mistake of thinking that the sale ends with the sale.

They tend to think that, once the client bought something —that they already “closed” the prospect— their work is over. To the new client, however, his/her signature on the dotted line and her/his credit card order mean only the beginning of the sell/buy relationship.

In this article we explore twelve practical ideas that you will want to apply right away to guarantee your customer’s satisfaction after the sale.

The service you give to your clients and customers does not begin some time after they already bought. On the contrary, it should begin right at the moment you shake their (virtual) hand, in signal of their acceptance of your proposed deal.

Depending on how you act from that precise moment on, you’ll be assuring, or neglecting, the future of that sale and of many more future ones. With those same clients and with their referrals.

Let’s see and review some points that you may want to put into practice to be even more professional in your sales:


Point 1.
Don’t make the mistake of keep on talking once you already made the sale — If you do, you risk letting the (already decided) prospect to involve you in some argument about the sale. And this may remind her of some points or objections of minor importance. Normally, then, these will make her want to “think the whole deal a little more over.”

Point 2.
Prepare your exit — Thank the new client for his time and congratulate him for his decision and for buying from you.


Point 3.
Schedule at once the next interview — Establish with the client the date and time of your next appointment, where you’ll bring him his documents or the product he already bought. Inform him when and how he’s going to receive his products (if you don’t do the actual delivery) and tell him that in that next interview you’ll answer any new questions he should have.

Point 4.
Keep the client informed at all times — If you are going to be late (you personally, or the delivery of your products, service, documents or bill), for any reason, make sure your customer is fully notified. And that she’s agreed to the new date or time.

Point 5.
Make sure the client understood perfectly and clearly any special requisite or condition.


And that she is willing and able to comply with these.

Point 6.
Manage the non-productive interviews — If you truly feel that some sales interview are not going to end positively, finish it diplomatically, but let the door open for an interview later on. Of course, do NOT leave without asking for at least one referral.

Point 7.
Avoid the prospects that never buy — Don’t fall into the trap of keep on calling on those prospects that never quite say no, but neither buy. You’ll be much better off trying some other prospect or servicing a customer. And you’ll have the energy and disposition to do it at your best.

Point 8.
Make sure to ask for referrals — Ask for referrals. Ask for referrals. Ask for referrals. If you made the sale, ask for referrals. If you didn’t made the sale, ask for a number of qualified names and additional prospects. The referrals obtained in unsuccessful sales interviews could turn into successful ones, if the other person buys from you. Did I already say you have to ask for referrals?

Point 9.
Control your facial expression — Whatever may be the end result of your sales interview, control your expresions, especially the non-verbal ones. After a good sale, don’t start to smile like the proverbial cat who earnt the commision.

Point 10.
Maintain the dignity at all times — Leave the impresion that the sales interview is part of the service you offer. And don’t look too disappointed if the candidate didn’t buy.

Point 11.
Assure the client that you will keep in touch through your service — And be true to your word.


Point 12.
Be in contact continuously — So the clients could not tell you that they only see you when you have something to collect or to sell them.

========================
Jorge Pinkus is CEO and Editor
of the ezine: *Global-MaxMarketing*
and Founder and CEO of
http://www.123-sites.com

Subscribe FREE to the ezine at
http://www.psinternet-plus.com/GMM/GMM-last.html
=======================

This article may be reproduced only if the byline and the whole author-box is kept intact!

About the Author

Jorge Pinkus is CEO and Editor
of the ezine: *Global-MaxMarketing*
and Founder and CEO of
http://www.123-sites.com

Subscribe FREE to the ezine at
http://www.psinternet-plus.com/GMM/GMM-last.html

 

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  • how to create your ezine ad campaign part 1 evaluating ezines

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  • how to profit when your product isnt selling

  • how to promote your business a 10 step guide for beginners

  • how to promote your small business without spending a fortune

  • how to promote your web site by writing articles

  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

  • how to publish your own highly demand ezine

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  • how to test your ads in ezines before you spend a dime

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  • how to turn a hamburger into a profitable business

  • how to use articles to boost your online presence

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  • how to use ezines to make sales

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  • how to use your google api key as your secret weapon part two

  • how to write and craft your online classified ads

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  • how well do you know your prospects take this 10 point quiz to find out

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  • hunting for niches

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  • if your sales need a shot of adrenaline maybe your easy street needs a bump

  • if you want to submit your urls to ffa pages

  • importance of marketing offline

  • improve email deliverability 15 tips for successful email marketing

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  • im not sexy

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  • increase your book sales when a book for sale is no longer a book for sale

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  • index

  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

  • insights to advertising

  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

  • internet advertising options

  • internet business doomed by grand theft

  • internet marketing avoid blind sheep mentality

  • internet marketing idea publish an ezine

  • internet marketing in the future

  • internet marketing is confusing isnt it

  • internet marketing i dont know everything neither do you

  • internet marketing or whats that you say

  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

  • internet marketing success the easy way

  • internet promotion ezines

  • internet promotion off line site promotion

  • internet success is it only a dream

  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

  • interviews with successful ezine publishers jan wallen

  • interviews with successful ezine publishers pamela geiss

  • interviews with successful ezine publishers paul becker

  • interviews with successful ezine publishers renee kennedy

  • interviews with successful ezine publishers thomas olin

  • interviews with well known ezine writers 3 shelley lowery

  • interview with an ezine marketing pro alexandria k brown

  • interview with ezine publisher terry telford

  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

  • is ezine advertising still worth

  • is internet classified advertising dead

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  • is running a membership site right for you

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  • is there a spy in your computer

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  • its time for show and sell

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  • its up to you

  • it pays to ask listen and then act

  • ive got an article to submit now what do i do with it 6 tips

  • i dont want to publish my own ezine thats my final answer

  • i want my ad in now not later

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  • i want to be an online marketer

  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

  • joint venture 101 the quickest way to build your ebusiness

  • joint venture 101 the quickest way to build your ebusiness part 1

  • join me im a failure too

  • jump starting a new ezine

  • just give them what they want

  • just one small slice of media publicity

  • kaizen in online marketing

  • keeping your sub affiliates from quitting

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  • keep winning those customers that youve already won

  • key your internet ads

  • knock knock aka internet marketing application for non internet businesses

  • know these five audiences to write a top selling book

  • know thyself and thy business

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  • list host nightmares

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  • little guys and big guys

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  • little red riding hood went walking in the ezine woods alone

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  • loose as in goose

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  • low budget advertising top 10 list

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  • mail orders success guide

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  • making money with niche products

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  • mama i aint spending another dime

  • marketing

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  • marketing a professional practice free by writing

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  • marketing basics gather it all up

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  • merchandising on the web and off

  • mind set that helps you get new clients

  • mini persuaders six steps to successful classified ads

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  • misspelled words make you money

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  • mlm success the true cost of not taking action in your home business

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  • most commonly asked questions about ezine publishing

  • most effective and most inexpensive ad

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  • mr geez is back in business wanna know how

  • my cybernet life story the life and trials of an internet junkie

  • my dumbest marketing blunder and how you can avoid it

  • my experiences of internet marketing with no knowledge and a very limited budget

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  • networked markets are democratic structured markets are republican

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  • net marketing a passion or an obsession

  • newbies guide to writing and submitting ezine articles

  • newsletters a great way to build business relationships

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  • new ideas for using autoresponders to supercharge your marketing efforts and create powerful customer relations

  • new the nets 1st and 100 automatic ezinebroadcasting service

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  • niche marketing finding jv partners

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  • niche markets and mini sites profits the war has begun

  • nine power words to punch up your ads

  • not all vinyl banners are created equal

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  • not sure if your online advertisement is working

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  • novice increases web traffic building a substanial business

  • no marketing budget no problem

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  • no web site required an easy profitable e mail marketing tactic for offline businesses

  • offer a free download or report to your visitors

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  • offline advertising tips

  • offline marketing part 1 drawings

  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

  • oh the tangled webs we weave when we forget what to practice

  • ok people lets get real

  • old and new contents for your ezines newsletter

  • one american city defies the rule

  • one hour marketing solution

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  • online marketing five fun ideas that increase traffic

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  • online promotion beats traditional seven one part 2

  • on your honor 3 steps to building the e trust factor

  • open the door to more business with your ideas

  • opt in email and ezine advertising still more effective than rss blogs and ppc

  • organize for creativity

  • part 1 easy steps to creating your very own ezine

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

  • personalizing your emails an amazing technique that doubles your click throughs and profits

  • personal profile of the week bob osgoodby

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  • pitching tips to land major media placements

  • planning and creating your e zines content

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  • politicians are like car sales people

  • popping up for profitable results

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

  • postcard marketing your small business

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  • push vs pull advertising

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