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25 Easy Ways to Double Subscribers to Your Email Newsletter
25 Easy Ways to Double Subscribers to Your Email Newsletter Copyright 2003, The Write Exposure We've collected 25 ways to increase your subscribers in no time flat. Give 'em a try and report back to us with the results. Be consistent. Last month,...
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The Great Sale(s) After the Sale

Some salespersons and network marketers make the terrible mistake of thinking that the sale ends with the sale.

They tend to think that, once the client bought something —that they already “closed” the prospect— their work is over. To the new client, however, his/her signature on the dotted line and her/his credit card order mean only the beginning of the sell/buy relationship.

In this article we explore twelve practical ideas that you will want to apply right away to guarantee your customer’s satisfaction after the sale.

The service you give to your clients and customers does not begin some time after they already bought. On the contrary, it should begin right at the moment you shake their (virtual) hand, in signal of their acceptance of your proposed deal.

Depending on how you act from that precise moment on, you’ll be assuring, or neglecting, the future of that sale and of many more future ones. With those same clients and with their referrals.

Let’s see and review some points that you may want to put into practice to be even more professional in your sales:


Point 1.
Don’t make the mistake of keep on talking once you already made the sale — If you do, you risk letting the (already decided) prospect to involve you in some argument about the sale. And this may remind her of some points or objections of minor importance. Normally, then, these will make her want to “think the whole deal a little more over.”

Point 2.
Prepare your exit — Thank the new client for his time and congratulate him for his decision and for buying from you.


Point 3.
Schedule at once the next interview — Establish with the client the date and time of your next appointment, where you’ll bring him his documents or the product he already bought. Inform him when and how he’s going to receive his products (if you don’t do the actual delivery) and tell him that in that next interview you’ll answer any new questions he should have.

Point 4.
Keep the client informed at all times — If you are going to be late (you personally, or the delivery of your products, service, documents or bill), for any reason, make sure your customer is fully notified. And that she’s agreed to the new date or time.

Point 5.
Make sure the client understood perfectly and clearly any special requisite or condition.


And that she is willing and able to comply with these.

Point 6.
Manage the non-productive interviews — If you truly feel that some sales interview are not going to end positively, finish it diplomatically, but let the door open for an interview later on. Of course, do NOT leave without asking for at least one referral.

Point 7.
Avoid the prospects that never buy — Don’t fall into the trap of keep on calling on those prospects that never quite say no, but neither buy. You’ll be much better off trying some other prospect or servicing a customer. And you’ll have the energy and disposition to do it at your best.

Point 8.
Make sure to ask for referrals — Ask for referrals. Ask for referrals. Ask for referrals. If you made the sale, ask for referrals. If you didn’t made the sale, ask for a number of qualified names and additional prospects. The referrals obtained in unsuccessful sales interviews could turn into successful ones, if the other person buys from you. Did I already say you have to ask for referrals?

Point 9.
Control your facial expression — Whatever may be the end result of your sales interview, control your expresions, especially the non-verbal ones. After a good sale, don’t start to smile like the proverbial cat who earnt the commision.

Point 10.
Maintain the dignity at all times — Leave the impresion that the sales interview is part of the service you offer. And don’t look too disappointed if the candidate didn’t buy.

Point 11.
Assure the client that you will keep in touch through your service — And be true to your word.


Point 12.
Be in contact continuously — So the clients could not tell you that they only see you when you have something to collect or to sell them.

========================
Jorge Pinkus is CEO and Editor
of the ezine: *Global-MaxMarketing*
and Founder and CEO of
http://www.123-sites.com

Subscribe FREE to the ezine at
http://www.psinternet-plus.com/GMM/GMM-last.html
=======================

This article may be reproduced only if the byline and the whole author-box is kept intact!

About the Author

Jorge Pinkus is CEO and Editor
of the ezine: *Global-MaxMarketing*
and Founder and CEO of
http://www.123-sites.com

Subscribe FREE to the ezine at
http://www.psinternet-plus.com/GMM/GMM-last.html

 

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  • how to promote your business a 10 step guide for beginners

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

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  • how to use your google api key as your secret weapon part two

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  • hunting for niches

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  • importance of marketing offline

  • improve email deliverability 15 tips for successful email marketing

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  • index

  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

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  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing is confusing isnt it

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  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

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  • internet promotion ezines

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  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

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  • interviews with successful ezine publishers paul becker

  • interviews with successful ezine publishers renee kennedy

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  • interview with an ezine marketing pro alexandria k brown

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  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

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  • marketing basics gather it all up

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  • mini persuaders six steps to successful classified ads

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  • most commonly asked questions about ezine publishing

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  • my cybernet life story the life and trials of an internet junkie

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  • newbies guide to writing and submitting ezine articles

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  • nine power words to punch up your ads

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  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

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  • on your honor 3 steps to building the e trust factor

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  • opt in email and ezine advertising still more effective than rss blogs and ppc

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  • part 1 easy steps to creating your very own ezine

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

  • personalizing your emails an amazing technique that doubles your click throughs and profits

  • personal profile of the week bob osgoodby

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  • politicians are like car sales people

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

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