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40 Easy Ways to Promote Your Website Online and Off
1) Make sure if you have an on-hold messaging system or an answering machine that it includes your URL and email address. 2) If your company has voice mail have your employees' list your URL in their individual messages. 3) UPS advertises on their...
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1. Find 2. Ask 3. Listen 4. Sort You've heard it before. Attitude is everything. Well, guess what? That's true. To be successful in Network Marketing, you have to take the correct attitude or posture and it starts with prospecting. The dictionary...
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Everyone knows the value of free publicity. And given the opportunity, most businesses would jump at the chance to have a news article written about them, or to be covered by TV and radio stations. But the chances of those stories coming to you on...
Importance of Marketing Offline
Importance of Marketing Offline by Kara Kelso http://www.momsmarketonline.com The internet is a wonderful source of information and millions of people that could be your customer. Although we need to keep in mind that there are millions of others...
Some Facts About On-line Riches
A recent discussion on an on-line discussion forum reminded me of when I was involved in mail-order in the early 1970s. My introduction to "income opp-ortunities" was when I answered an ad offering a plan for making $100 a day stuffing envelopes....
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Why You Need a Newsletter
Even in direct sales, it's crutial you have a newsletter. No matter what type of a business you are in, or how often you send it, having a list of contacts is important.
Theresa, from Budget Dial ( www.budgetdial.com ) says "I recently started a Living on a Budget newsletter because so many people who are coming to me to save on their telecommunications costs. So a frugal living newsletter with tips, ideas was a natural offshot. I am able to use my experience being frugal and share it with my customer and readers.
The top reasons why it's so important to have a newsletter:
- Keep in contact with current customers.
Even if a customer has purchased from you in the past, if you don't keep in contact with them you may loose them to someone else in your industry. They may not always know about your latest specials or new products, so it's important to let them know. As your business grows, it becomes impossible to email each and every person that's ever purchased from you, and a newsletter can take care of this problem while still keeping it on a personal level.
- Announce parties, specials and new products
As mentioned before, you want your customers know about these specials and new products. It's also wise to give your subscribers some extra benefits that you don't give anyone else. Make sure they feel special and stay on your list!
Jodi Plum from Usborne Books (
www.ubah.com/T0639 ) says " I send out a monthly newsletter/email, plus will send an occasional special as well. Plus I send a monthly reminder for my website drawing to my customers & everyone who had previously entered the drawing. "
- Build a connection with future & current customers
Of course you do this by offering them unique specials, and being the first to know about new products. You are building that connection when you invite them to your parties.
Aurelia, who is involved in 2 direct sales companies which can be found at Real Life Solutions ( http://www.reallifesolutions.net ), says:
"[My] newsletter brings many more visitors to the site and offers me the chance to share new products and specials with my customers and potential customers. It also lets the visitors get to know me."
Keep in mind this article is just to explain the WHY part of a newsletter. There's other factors that determin your success with a newsletter such as the format you use, how large your list is, and how responsive your subscribers are to your offers. If you haven't started your newsletter yet, do so now!
About the Author
About the author: Kara Kelso is a work at home mom of two, and the co-owner of MHMM Ezine, which is an informational newsletter just for moms in business. Recieve business tips, parenting tips, and more when you subscribe at: http://www.momsezine.com/mhmm.html
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Asian American Movement Ezine |
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