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5 Killer Ways To Explode Your OPT-In List
Your Opt-in list is the life-blood of your business. What better way can there be than having thousands of people to market to every month for 'Zero Cost'. A valuable customer list is the most important aspect of any business, online or off. Here...
8 Ways To Get People To Visit Your Web Site Again and Again
Getting visitors to your web site is not one of the easiest things to do especially if you've only just set up your web site. The trick here is to find as many ways as possible to get the visitors, that do visit your site, to come back again and...
"Achieve Promotional Success Online Via Many Avenues!"
In a study released earlier this month by Forrester Research, http://www.forrester.com/, the conclusion was reached that those of us wanting to engage in online marketing should focus particularly and more aggressively on viral marketing. ...
Broke, Desperate and at the End of Your Tether?
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Directories and their Importance for Search Engine Rankings
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Be an active provider!
There are so many business opportunities and affiliate programs out there that it has become hard for potential clients to decide which one is the best. If you are a part of one of these programs, then you know that the only way to distinguish oneself is to "take that next step" when it comes to customer service and support.
However, there are different levels of customer service and support, especially when it comes to affiliate programs.
I have found that many affiliate programs are "Passive" in their support. What I mean is that they will give out their support materials (redirect web pages, banner links, marketing materials etc.) ONCE, and then just sit back and let the affiliates do the work from that point on.
For a new affiliate member, this approach is about as appealing as being thrown into the deep end of the pool without knowing how to swim. I suggest that the only way to provide PROPER member support is to take an "Active" role in new members' development.
What do I mean by "Active"? Simply this -- when you have new members join your program, you need to be giving them support and advice CONSTANTLY, rather then on just a one-time basis.
Here are a few examples of some "Active" features that a good affiliate program should have:
* Forums
and discussion boards -- with these a new member can get up-to-date information from other members and experts in the field. It's also a great way to let members share experiences and "war stories" with each other.
* Weekly Conference Calls or "Power Brief" meetings -- When members know they can get updates about the company, or ask questions of the company, they will feel much more secure. They will also feel more like they are an important part of the company (which, of course, they are!).
* Updated information, marketing materials, and web content -- it's important that members don't feel like they are getting help just once. Rather, they should know that help is always available. By sending out new materials on a constant basis, member will know that they are being cared for by the program.
A lot has been written about customer service and support. Even if you think you have good customer service now, you should take a step back and see if your service is as ongoing as it should be.
Make sure that you are ACTIVELY helping new members and prospects!
About the Author
Eduardo Queiroz specializes in finding programs that actively support their members.
To find out about his latest discovery, mailto:free_course@makenetmoney.com
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