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Links! Links! Links!
Website owners: do you know how many links are out there on the Internet, pointing back to your site? If you’re interested in getting free search engine placement for your site, you ought to know. An easy way to find out is to download the Alexa...
Make Your Own Internet Money Machine
Studiotraffic.com has a good reputations and testimonials. Many have been paid instantly upon payment. All you have to do is run surf4spots on your PC for less than one hour each day. When you use surf4spots, the websites will appear...
....Real World MLM Marketing Tips....
Here's another real world example of how some folks market their MLM business AND products/services: Our area has an event called a "Homearama" annually every fall. For this event select builders in the area construct a number of houses at a...
Saving Money On Your E-commerce Site
After building and transferring many e-commerce sites it still amazes me that owners of e-commerce businesses are still wasting money in three basic ways. For fear of stating the obvious, saving money is the same as making money $100 saved is $100...
You can make Great $$$ in a week from free advertising for only one affiliate...
“Promote one Affiliate Program is the Key to your Success!” There are a lot of affiliate marketing programs out there that claim to make you more money than you could possible spend; when in true reality, you’ve just sign up to be another person...
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Tips from Chicago Search Engine Strategies
The first meeting I went to for the day was Organic Listing Forum at Search Engine Strategies. Bruce Clay, President of Bruce Clay, LLC and Mike Grehan, CEO of Smart Interactive (and Author of Search Engine Marketing: The Essential Best Practice Guide) were the speakers. Detlev Johnson, President of Technology, SuccessWorks Search Marketing Solutions, moderated the Forum.
Each speaker gave a presentation for a few minutes and then they went to questions. Here are some of the questions and answers that were given (they are not word for word).
Question: Is it okay to use cloaking technology?
Answer: Yes as long as it is using the same information from your website. But don’t use it to spam keywords.
Question: Which is better to use when naming files or folders, hyphen or underscore?
Answer: All panel members recommended using hyphens not underscores. They said search engines have confirmed that they recognize hyphens as spaces. Underscores are not seen as spaces, the words will be joined to form one word.
Question: How many hyphens are to many hyphens?
Answer: You shouldn’t use more than 2-3. Preferable you shouldn’t use more than 2. Bruce Clay mentioned that he rarely uses them except for words that need to be separated, his example was mensexchange, which he used a hyphen like this mens-exchange. (so nobody would see it as men sex change).
Question: What type of redirect should I use?
Answer: 301 is the only good redirect.
Question:
Can older domains be in the sandbox? (Sandbox: newer sites may face the sandbox, which means they are delayed on showing up in the search engine results).
Answer: Domains well-established or older domains do not usually have sandbox.
Tanya’s Tips:
1.For those who have many older domains that you started, but never finished, these would be good domains to use now. If you had some content and it was indexed, it is better than buying a new domain.
2.Preplan your sites. Put as much basic information on a new domain as soon as you can. Let it get indexed, build a few links and then move on to something else. Go back to it in 3-6 months and finish it off and link build some more.
Question: What is the longest filename you should use?
Answer: 12 characters for filenames.
Question: Should I use keyword Meta tags?
Answer: Yahoo still uses keyword Meta tags.
Notes: The following sites were mentioned during this session:
1.IP-Delivery.com, which was mentioned during discussions about domain hijackings.
2.cmsmatrix.com, which was mentioned during discussions on CMS systems, were able to be spidered. This site will let you know if your CMS can be spidered.
About the Author
Tanya Martin, Director of Internet Marketing at Over The Mark, LLC - http://www.overthemark.com has been involved in Internet Marketing for 7 years and who publishes a daily seo blog at http://www.overthemark.com/seoblog/ and has a Online Forum at http://www.dmof.com
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