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Are You Boring Your Customers?
Copyright 2005 strength-training-woman.com
The business world is changing and your company must catch up.
Consumers are driving the quest for information and personality.
Customers are demanding to trade their hard earned cash for
prompt,...
e-commerce The BOP approach
E-commerce The BOP Approach by: Arvind Kumar This research work for this report is done by Mr. Arvind Kumar, founder, www.Nuttymarketer.com You may reach him at arvind@nuttymarketer.com . For centuries and most of the decades in the 20th century...
Pre-empt Radiation or Die
Professor Lawrie Challis reminded President George W. Bush’s doctrine of pre-emption with his invention. Now, it is time for mobile industry to put their act together unless they are ready to become the next customer battleground. --- At West...
Printing Techniques for printmaking
We may not be aware how these books, newspaper, magazines and other printing materials have come to reality. We just know how to use it and get benefited from it. While, knowing the process…ah for many of us knowing the process is just a waste of...
Strategic Knowledge Management - The Key to Sustainable Performancel
Leading organizations in the global economy understand that in order for them to stay competitive, they must efficiently and effectively create, capture, and share their organization's knowledge and expertise within their organization. The practice...
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The 10 Natural Marketing Advantages of Small Business - Small Is the New Big
Copyright 2005 John Jantsch
Large organizations are beginning to wrestle with the reality
that their markets want something more personal, more honest and
real, from the companies they buy products and services from.
It's obvious that small businesses possess natural advantages in
this arena, so the rush is on to think small.
Acting like a small business, it seams, is the latest killer
innovation.
Presenting the "10 Natural Marketing Advantages of Small
Business. "
So, the question is, are you leveraging your natural advantages?
Here's a look at the list.
1. Focus - In order to survive, most small businesses must adopt
a narrow market focus. In doing so, they can develop a premium
reputation for serving that narrow market.
2. Reach - Small business owners are so close to their markets
they can experience what their market experiences. They can
deliver CEO level experience to any size client who can connect
with a client better a 25 year veteran and author of two books
on the industry or two twenty something whiz kids from McKenzie?
3. Nurture - Small businesses can grow with customer needs.
Often, they can create products and services that address highly
personalized requests at a moments notice.
4. Surprise - The best small businesses understand the value of
surprising their clients from time to time. A simple interrupt
in the system can become a system for a small business.
5. Transform - Small businesses
can obtain new data from a
market, or even a client or two, and dramatically change their
business model to align with a new opportunity.
6. Partner - Smart small businesses create networks of strategic
partners and address the needs of their clients with the best
and brightest every time.
7. Automate - The proper use of technology allows small
businesses to put up big shop follow-up, service and prospecting
without the overhead. Plus, they can outsource the boring work.
8. Educate - Lacking big ad budget, small businesses must
educate their prospects before they can make any ground selling
them. This trust building process makes selling unnecessary and
delivers the ideal client relationships.
9. Meaning - Small business is personal. Markets are hungry for
businesses that allow them to connect to something beyond the
products and services. Small businesses can deliver a story that
has meaning.
10. Play - Why does someone start a business anyway - To get
more life, to develop a passion, to get free? It doesn't really
matter that freedom comes with an 80 hour work week. Passion and
purpose are sexy and contagious.
Think Big, Act Small!
About the author:
John Jantsch is a marketing coach and creator of the Duct Tape
Marketing System. You can get more information about the Duct
Tape System and download your free copy of "How To Create the
Ultimate Small Business Marketing System in 7 Simple Steps" at
http://www.ducttapemarketing.com
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DTI - Welcome to the DTI's Innovation Home Page |
The DTI is working to stimulate a significant increase in innovation throughout ... It covers Living Innovation, web streaming of a series of high profile ... |
www.dti.gov.uk |
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Innovation - Wikipedia, the free encyclopedia |
An innovation in this light occurs whether or not the act of innovating ... A convenient definition of innovation from an organizational perspective is ... |
en.wikipedia.org |
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National Innovation Website |
The Department of Industry, Tourism and Resources has developed this website to raise awareness of the importance and benefits of innovation and ... |
www.innovation.gov.au |
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Innovation, creativity and brainstorming resources from ... |
A comprehensive site designed to provide busy entrepreneurs with a focused collection of the best resources on innovation, creativity, and brainstorming. |
www.innovationtools.com |
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Innovation Weblog - Trends, resources, viewpoints from Chuck Frey ... |
The Innovation Weblog - Valuable trends, resources and viewpoints in innovation, creativity and brainstorming from Chuck Frey at InnovationTools. |
www.innovationtools.com |
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CORDIS: Innovation Portal: Home |
This Innovation Portal is supported by DG ENTR of the European Commission, ... European Commission adopts new Communication on Innovation: on 13 September ... |
cordis.europa.eu |
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CORDIS: Promotion of Innovation: Home |
This programme stands at the cross-roads of the Community's policies on Research, Innovation and SMEs. |
cordis.europa.eu |
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Innovation Network... leveraging innovation, creativity and ... |
The Innovation Network is an association of companies and employees committed to innovation. The site features some interesting articles as well as some fun ... |
www.thinksmart.com |
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Business Innovation : Car Reviews, Online Gaming, and Product Branding |
If your in need of great Online Gaming material, we carry up to the minute news and reviews for all of your favorite games and gaming systems. |
www.businessweek.com |
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Innovation - Life, Inspired | PBS |
Learn about fascinating innovations, explore interactive features, submit questions to our experts, investigate resources and lesson plans, and more. |
www.pbs.org |
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Innovation.org - Welcome |
Impact of Innovation Saving & Improving Lives Controlling Healthcare Costs Strengthening ... Future of Innovation New Medicines in Development Next Wave of ... |
www.innovation.org |
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Innovation: See what people are saying right now on Technorati |
See all blog posts tagged with innovation on Technorati. |
www.technorati.com |
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Innovation Relay Centres - The World Largest Network for ... |
Innovation Relay Centres giving advice on Innovation, Technology Transfer and Exploitation. Major European source for innovative technologies or new ... |
irc.cordis.lu |
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The Tech Museum of Innovation | Welcome |
The Tech Museum of Innovation - Welcome! The Tech Museum inspires and educates the innovators of the future. |
www.thetech.org |
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Pages tagged with "innovation" on del.icio.us |
CoDev 2007 - Co-Development for Business Growth: Open Innovation and Alternatives ... PDMA & IIR's 5th Annual Front End of Innovation ... |
del.icio.us |
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innovation |
Publication highlighting the research activities of NUS. The site provides snippets of selected articles online, and provides a subscription form online. |
www.innovationmagazine.com |
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Canadian Innovation Centre |
Services includes invention evaluation, technology due diligence, market research, and education programs. |
www.innovationcentre.ca |
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London INNOVATION :: Home |
Maximise your business potential through innovation. Learn the secrets of successful business innovation in London. |
www.london-innovation.org.uk |
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Eric Von Hippel's Homepage |
Downloadable Books. Democratizing Innovation (2005) ... The Sources of Innovation (1988). Free download of the complete book. Permission granted by Oxford ... |
web.mit.edu |
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Intel Innovation in Education |
www.intel.com/education/ - 3k - Cached - Similar pages |
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