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Small Business Marketing Secret #2: Marketing Is Like Fishing - You Need A Hook.
When's the last time you went fishing? Think back to that day. What did you use to fish? A pole, fishing line, bait, maybe a sinker and a bobber. Oh yeah...and a hook. You wouldn't go fishing without the hook, would you? The hook is probably the...
SMS for the estate agent - Targeted marketing tool, or Legal Minefield?
Imagine having at your disposal a means to immediately inform house buyers that you have just the property they are looking for. Potential buyers have given their details and their preferences - imagine that you can send them this information no...
The Simple and Surprising Marketing System That Builds Sales
Is your business doing as well as you'd like? Why not? Pause for a few seconds to think about the answer to this question. Got it? If you'd like your business to sell more, keep reading. Here are 3 simple and effective steps that exceptional ...
There’s More to Marketing ROI (return on investment) Than Meets the Eye
All too often people look at marketing ROI in terms of response rate: in other words, “I sent out 10,000 pieces of direct mail and only got 39 responses which is terrible.” This is wrong think. When it comes to marketing ROI, you have to realize...
What Is Your Marketing Really Costing You
Small business owners are justifiably concerned about the expense of marketing their business. Many look at marketing as a line item in their budgets, and minimize marketing expenses in order to maximize profits. But to grow your business and be...
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10 Viral Marketing Ideas
Viral Marketing is allowing people to giveaway and
use your free product or service in order to multiply
your marketing quickly over the internet. The idea
behind viral marketing is that you include your ad
with the freebie people giveaway or use. Below are
ten high impact viral marketing strategies:
1. Allow people to reprint your articles on their web
site, in their e-zine, newsletter, magazine or ebooks.
Include your resource box and the option for article
reprints at the bottom of each article.
Example: We give away all articles at http://www.20six.de/secura
and http://www.20six.de/secura1
2. Allow people to use any of your freebies as free
bonuses for products or services they sell. Include
your ad on all your freebies.
Example:You can download Domainchecker at
http://www.domainregistry.de/domainchecker.txt
3. Allow people to use your online discussion board
for their own web site. Some people don't have one.
Just include your banner ad at the top of the board.
4. Allow people to sign up for a free web site on
your server. Since you are giving away the space,
require them to include your banner ad at the top
of the site.
5. Allow people to add their link to your free web
site directory.
Just require that they return a link
back to your web site, advertising your directory.
6. Allow people to provide your free online service
to their web site, visitors, or e-zine subscribers.
They could be free e-mail, e-mail consulting, search
engine submissions, etc.
Example:You can download http://www.domainregistry.de/submission.html
7. Allow people to give away your free software.
Just include your business advertisement inside the
software program.
8. Allow people to give away your free web design
graphics, fonts, templates, etc. Just include your ad
on them or require people to link directly to your
web site.
9. Allow people to place an advertisement in your
free ebook if, in exchange, they give away the
ebook to their web visitors or e-zine subscribers.
10. Allow people to give away your free ebook to
their visitors. Then, their visitors will also give it
away. This will just continue to spread your ad all
over the internet.
Example: You can download the ebooks at http://www.domainregistry.de/ebooks.html
----
Hans-Peter Oswald
http://www.com-domains.com
About the Author
CEO
ICANN accredited Registrar
You can publish for free this article
as long the author and the URL is mentioned.
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| Business marketing - Read everything your need to know about small business marketing. |
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| ClickZ Internet Marketing Solutions for Marketers |
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| Direct Marketing Association: Telephone, Mail & Internet Marketing |
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