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Autoresponder Courses: The Automated Marketing Tool
Autoresponders, also known as mailbots, automatic email and email on demand were derived from the very popular fax on demand and designed to automatically respond to any email message it receives with an automatic response. Autoresponder...
Basics Of Affiliate Marketing
Whether you realize it or not, if you've been on the Internet today, you have encountered affiliate marketing. If you have ever “clicked thru” one site to order something from another, the first site probably received a portion of the sale. For...
Discover Your Niche Marketing In Your Sleep
Imagine waking up in the middle of the night. The most brilliant marketing idea for your business pops in your head. You write down every little detail. You put it into action. You're more successful then ever - with very little effort. That...
If there is a Magic Key to Marketing, THIS is it
We're all looking for a magic key to marketing, something that will finally take the frustration out of failed attempts, unreturned phone calls and prospective clients that don't seem to "get it". I believe we are also looking for more depth,...
Maximum Marketing - Minimum Budget
Two years ago I started my small Virtual Assistant business with a non-existent marketing budget. I borrowed marketing books from the library, read countless articles on the Internet and joined a professional trade association of my peers. I learned...
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2 Secrets to Maximize Your Viral Marketing Efforts
The goal of viral marketing is to spur activity and
communication among prospects and your customer base. Your
consumers propagate traffic to your site by the Internet's
version of word of mouth. Let's not also forget that the
traditional "word of mouth" viral marketing works just as well
to promote your online business. Effective viral marketing
involves time-tested marketing that requires your marketing
tools have a strong emotional attraction.
This strong emotional attraction is best accomplished by
employing two basic methods of sales. The first is providing
solution oriented materials to use as your marketing tools.
Basically, the potential consumer, no matter what your product
or service has the question, "What will it do for me? All viral
marketing materials should concentrate on providing positive
solutions or answers to this question.
The other sales method that is crucial in any viral marketing
campaign is the long-accepted fact that all purchases are made
first based on emotions. Next, the consumer rationalizes this
purchase with logic. Thus, the best viral marketing tools will
first concentrate on the emotional aspect of the sales
procedure.
To accomplish this you must paint the picture of the results or
solutions your products or services provides. You must be able
to have the potential customer engage in actually feeling the
benefits.
Visualization plays a very important part of the sales
process. Even if only words are used, such as a viral marketing
e-book, or e-zine, those words must paint the picture of the
desired results.
To best accomplish this you must research your target market
well. You must be able to identify which emotions are the major
parts of closing the sale. Some common emotions that frequently
evoke a purchase are: Fear, greed, vanity, lust, pride, envy,
and laziness. These are very important feelings and desires
often contributing to closing the sale. Your goal with the viral
marketing is to create a verbal picture that teases and evokes
the desires fueled by these emotions.
It is important to keep these two important aspects of closing a
sale spread throughout every piece of your viral marketing
materials. Don't quickly just slap something together and offer
it free through search engines, directories, e-mails,
newsletters or your site. Evaluate carefully to make sure your
material is solution oriented and taps two or more of the most
frequent emotions that evoke a sale. Without these two steps at
best your viral marketing efforts will get minimal results.
About the author:
Ryan Smith is the owner of http://www.mustviewads.com/ and
founder of Promotion Academy, which offers written lessons,
videos, and other resources. Find out more at
http://www.PromotionAcademy.com
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
www.knowthis.com |
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Marketing - Wikipedia, the free encyclopedia |
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
en.wikipedia.org |
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Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
marketing.about.com |
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Marketing.org - Home of the Business Marketing Association |
Serves the professional, educational and career development needs of business-to-business marketers. |
www.marketing.org |
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Welcome - American Marketing Association - www.marketingpower.com |
Dedicated to serving the educational and professional needs of marketing executives. |
www.marketingpower.com |
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Advertising, Marketing, Media and PR News - Brand Republic |
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
www.brandrepublic.com |
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Marketing Magazine - Marketing News - Brand Republic |
Marketing Magazine - Marketing News - Brand Republic. |
www.brandrepublic.com |
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Marketing (Canada) |
Offers a Canadian source of news and articles on marketing, advertising and media. |
www.marketingmag.ca |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
www.bidvertiser.com |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
www.marketingjobs.com |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
www.cim.co.uk |
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Marketing: See what people are saying right now on Technorati |
See all blog posts tagged with marketing on Technorati. |
www.technorati.com |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
www.marketingprofs.com |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
www.gmarketing.com |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
www.managementhelp.org |
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Pages tagged with "marketing" on del.icio.us |
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
del.icio.us |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
www.clickz.com |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
www.the-dma.org |
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