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50 Benefits Of Joint Venture Marketing
What Is A Joint Venture? A joint venture is an agreement in which two or more businesses work on a project for a set period of time. Joint ventures can be long-term, like promoting a product together, or some can be short-term, like bartering...
Email Marketing Systems to Help Boost Exposure and Profits...System #5 - The Missing Link Between Article Writing and Email Marketing
It's no surprise that today we are going to talk about writing articles and how to tie them into email marketing. So, settle in and let's get at it! Article writing is NOT a new tactic. With 300,000+ newsletters in cyberland covering a wide range...
Finally, A Little Sexual Marketing Humor
Want to know how to use direct-response in your personal
life, for your next romantic "Hook-Up"?
I saw this posted somewhere on a marketing board a long time
ago and I thought it'd give you a good laugh going into
your weekend.
You see a...
Network Marketing
When a person knows and knows not that he knows. Teach him.
When a person knows and knows that he knows. Follow him.
I have read a lot about Network Marketing and MLM and I have learnt a few things which you might like to know. And the one...
Postcards: Effective marketing tool
When you're having a hard time choosing which print media to use for your products and services, then think of postcards. Postcards are one of the marketing tools that can effectively deliver your message to your target clients. So why postcards?...
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Is Electronic Marketing Effective?
As we've heard from countless people trying to sell us Advertising, Internet advertising is cheaper and faster. But is it really better? Is it the right kind of advertising for your company? There are some things that we should all do when it comes to Internet marketing, but before you go spend allot of money on big expensive ad spots you need to consider your alternatives.
First of all lets look at what we all should do. Every business that has a web site should register their site with all the major search engines, especially Yahoo. You should also look for listings that deal with sites of your type and try to get in those listings as well. If you run a carpet store for example, you will want to get a listing at floorbiz sites. Once you have done that you should collect e-mail or snail mail addresses from your customers, and prospects so you can keep in touch with them. You can try FFA sites, and banner exchanges if you like, but don't expect any direct traffic from it. You might get a higher search engine placement but that won't really matter if you're on page 20 of the results anyway.
What are your alternatives? The avenues of Internet marketing continue to grow faster than most of us can keep up with them. Some of the most common ways are analyzed below.
--Banner advertisements are sometimes very expensive on high traffic sites and produce a limited amount of traffic. These are like billboards on the side of the road that you hope people will look at as they drive by. If they are driving through for the first time, they might read them but at the moment they are on there way
somewhere else and don't have time to stop at your business. Besides if this is the first time through the area, they don't want to get off course because they might get lost. And if they travel that same route very often, they won't even notice when the billboard changes advertisements.
--Another possibility is E-Magazine ads. This type of advertising can be very effective as long as you place ads in magazines that have the same readership as your target audience. I have found this method of E-Marketing to be quite effective in directing potential customers to my site and even generating additional leads for follow-up. You do want to make sure that the Magazine has a genuine and substantially large opt-in mailing list however.
--Another possibility is of course the ever-dreaded topic of e-mail marketing. It is really not that bad. Just make sure you opt-in the participants yourself. And I wouldn't trust anyone who wants to sell you an "opt-in list of addresses of people interested in your products or services." If it was really was as described, you probably couldn't pay what it was worth. You will have better success having a company send the e-mails for you to their list of address that they are not willing to sell (which is a good indication that they are really opt-in). And if they are not opt-in, then at least you won't loose your ISP. If you do it right, this can be one of the most effective, and inexpensive forms of E-Marketing available to you.
About the Author
Bob Stamper. Your small business solution for web site design and Primary DNS hosting http://www.stamproductions.com/
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
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Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
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Marketing Magazine - Marketing News - Brand Republic |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
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Marketing: See what people are saying right now on Technorati |
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Marketing knowhow from professionals. Newsletter, articles and how-to's. |
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Business marketing - Read everything your need to know about small business marketing. |
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Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
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USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
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