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Creative Marketing Tips … “Simple Things You Can Use In Your Business To Attract More Clients”
The single most important activity you can do in your small business is create a unique marketing strategy and plan. When was the last time you saw a company marketing themselves in an outrageous way? In this day and age it looks like everyone...
Ethics In Marketing
I received the following question last week... With all scams and unethical behaviour found online, what are some of the most effective ways to generate trust as a marketer? Annette Andkjaer Vacations For Fun And Profit I'll Teach You How To...
How to Get Profits Through Website Marketing
If you have a business to promote, you know that website marketing is
the best way to get your business noticed. Website marketing can lead
you to huge profits. The problem many people face, however, is how to
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Internet Marketing - A Maze In A Haze?
Internet marketing, website marketing, call it what you will, can be a bit like a maze. You charge off down one route......dead end. Someone sends you off down another route with a big smile on their face.......another dead end. Another route looks...
Massage Marketing Made Easy : Marketing Plan for Therapists and Bodyworkers
Marketing is actually very simple. It involves telling people what you do….over and over and over. The key to successfully marketing your massage therapy business is consistency. So, first, let’s take a look at the difference between marketing a...
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THE SECRET and SINGLE MOST EFFECTIVE STEP IN INTERNET MARKETING
What is it (I can't wait for the suspense a moment longer)?
WRITE ARTICLES - for ezines (or online newsletters) and article announcement lists.
WHY DO THAT? WHAT ARE THE BENEFITS TO ME ("WIIFM")?
If it is well-written and most importantly, helpful and informative, your article could become widely published =
* Extra exposure (sounds rude that!)
* You'll "brand" yourself and your business. You then "make a name" for yourself online; so that you become known as an expert in your field.
* You'll gain people's trust, as you establish extra credibility online, regarding your product or knowledge in your field.
* It's free advertising at its very best (ie. most effective). Writers don't get paid. But on the other hand, they get free advertising, which may be just as valuable...especially as most writers live off tins of baked beans and carrots (no wonder they are "arty-farty types!). What's the difference between a writer and a large pizza?
The pizza can feed a family of four!
After that little joke at the expence of my occupation (get a "proper job", Craig!), back to my point...
You are advertising your web site (in the form of your resource box with your web site listed at the end of the article); so that your www... could multiply all over the internet, like a "marketing virus", a "bubonic plague" (that's a metaphor, by the way!).
Now a little "info" on E-BOOKS...
When you have a number of useful articles written and published, you could perhaps put them all in the form of an electronic book and offer them for download on your web site. We've done this with my various articles (internet marketing, writing, self help and money) at: http://www.bridgeniche.com/ebooks/Ebooks.htm
At the end of each article is a resource box with a link back to your main product site... and hopefully you'll make some sales (especially if your site visitor likes the style and content of your articles)! (Incidentally, one of my main writing aims is to inform in a "light breezy style", ie. inform + entertain at the same time!).
Finally, if you're really adventurous and innovative, you can even create an e-book and give it away for free. Really good for promotion of your product or service. Just place a link to your web site on each page of your e-book. I've got the first three chapters of my various books available as e-books
at http://www.bridgeniche.com/CLOCK/zaniestbooks.htm.
You are giving away free information (or entertainment) of value (hopefully!).
No harm in all this, is there? Now do you see the benefits of article writing? Enough questions, Craig (like the Spanish Inquisition!).
Lastly (and most importantly), writing ezine articles HELPS others out there in cyberspace. Though it takes quite a bit of time and effort (even for us writers). Though you don't have to be a writer to write good articles. I believe, virtually ANYONE can do it.
The results for your efforts don't usually come overnight. My advice is...Do a little writing and research on your topic(s) every day...even if its only an hour.
Just do it regularly and re-write your article (many times). Re-read it aloud, so that it flows nicely. With practice, you'll get better in your article writing and your confidence will increase in "leaps and bounds". Funny expression that, like a "runny babbit" (that's a simile, by the way)!
Tourist to street vendor... "How do I get to Carnegie Hall?"
"Practice, Sir, practice!" Back to my point after that little interjection (my "grasshopper mind" at work - creative minds are rarely tidy, as my dear exasperated mother, Hazel, often said to me) .
Then just be very patient and the results DO come.
As the saying goes...
When you come to the end of your rope, tie a knot and hang on. Success comes to those who ride out the "ups and downs, the highs and lows" of life - the ones who stick with their dreams, never giving up.
To your internet marketing dreams in 2002
Craig Lock
P.S:
Hope this helps and best wishes in your newsletter article writing and internet marketing strategy. Why not start writing articles for the www?
The second half of the year could be a new beginning.
YOU CAN DO IT.
Craig Lock http://www.craiglock.com
"Do not go where the path may lead, go instead where there is no path and leave a trail." - Ralph Waldo Emerson
About the Author
Craig Lock has been marketing products online for five years. Craig is a writer, who believes in encouraging and helping others to strive for and accomplish their dreams. He truly believes people can overcome obstacles, rise to any occasion, and accomplish their entire dream with enough faith. Creative Writing Course http://www.nzenterprise.com/writer/creative.html
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
www.knowthis.com |
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Marketing - Wikipedia, the free encyclopedia |
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
en.wikipedia.org |
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Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
marketing.about.com |
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Marketing.org - Home of the Business Marketing Association |
Serves the professional, educational and career development needs of business-to-business marketers. |
www.marketing.org |
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Welcome - American Marketing Association - www.marketingpower.com |
Dedicated to serving the educational and professional needs of marketing executives. |
www.marketingpower.com |
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Advertising, Marketing, Media and PR News - Brand Republic |
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
www.brandrepublic.com |
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Marketing Magazine - Marketing News - Brand Republic |
Marketing Magazine - Marketing News - Brand Republic. |
www.brandrepublic.com |
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Marketing (Canada) |
Offers a Canadian source of news and articles on marketing, advertising and media. |
www.marketingmag.ca |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
www.bidvertiser.com |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
www.marketingjobs.com |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
www.cim.co.uk |
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Marketing: See what people are saying right now on Technorati |
See all blog posts tagged with marketing on Technorati. |
www.technorati.com |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
www.marketingprofs.com |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
www.gmarketing.com |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
www.managementhelp.org |
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Pages tagged with "marketing" on del.icio.us |
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
del.icio.us |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
www.clickz.com |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
www.the-dma.org |
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