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Why Internet Marketing Resembles Frogs
If there is one thing I love about Internet marketing, it's the challenge. No, I don't mean the challenge of making money, although that's fun, too. I'm talking about little challenges we all throw up to each other. I mean, let's face it. Any...
 
Why Internet Marketing Resembles Frogs

If there is one thing I love about Internet marketing, it's the challenge.
No, I don't mean the challenge of making money, although that's fun,
too.

I'm talking about little challenges we all throw up to each other. I
mean, let's face it. Any Internet marketer that's worth his or her salt
and pepper will always, eventually, find a way to invite everyone they
meet up with to look into their particular opportunity. That's a good
thing, usually, because that's our business, spreading the word.

However, what happens when one Internet marketer meets up with
another?

Ha, ha! The challenge!

CHALLENGES

Round One : Who can spit it out faster!

Being respectful of others and yet still finding the opportunity to ask
others to look at your business is always challenging. I mean, you
can't just scan quickly through what others say to you and then come
back with, "Yeah, that's nice. Now, look at this amazing
opportunity!"

That's just plain rude and not going to get you anywhere.

No, a good networker looks for opportunities to inform others of
what they are doing and what they believe in about their business
based on what the other person says. Still, it's a challenge to turn
conversations to where you are talking more about your opportunity
than the other persons, and let's face it, that's what we are all trying to
do.

Round Two: Mine is better!

At times, the conversation turns more heated. That's not necessarily
bad, it just happens. In those conversations, however, it inevitably
comes down to a "See, mine is better!" type of contest. We all start
throwing benefits and potential incomes at each other like poison
darts, trying to score a concession.

I'm not sure this gains anyone any ground, but nevertheless at times it
takes place.

Round Three: How mine will benefit yours!

A smart networker, however, will not compare straight across and
start and argument. Instead, it's better to describe how your
particular opportunity or service will be beneficial to what the person
you are talking to is already involved with. In that way, you CAN talk
about the other person's business, just keep relating how yours is
complimentary to it and can help improve their results.

RESOLUTIONS

Now, there are a few different resolutions to these little clashes
between networkers.

Resolution One: Auto responder war.

At times people end up with each other's auto responders doing all
the battling for them. One auto responder sends to another which
gets an auto response back which creates another auto response, and
so on. Normally, this accomplishes nothing. However, there may be
the odd chance that as each person's message registers on the


other
person's auto responder, there might at some point be human eyes
that actually see one of the sent messages. This, of course, depends
on how the auto responders in question work.

It's not likely, however, and just so you know, subscribing to an ezine
with your auto responder address most definitely does NOT work!
Sneaky little tricks like that create so much anger in the recipient, you
could be giving away money and no one would care.

Resolution Two: Trading Links

If politeness reigns over the exchange, but neither are interested in
what the other has to offer, eventually someone may offer the idea of
trading links or swapping ads if both happen to be ezine publishers.
This resolution may potentially do both parties some good and is an
example of how being polite even if you are completely uninterested in
the other person can turn out to your benefit.

Resolution Three: I'll join yours if you join mine!

Hey, if both of you have something worthwhile, this is a possible
solution. If you seem to be on the same level as far as commitment,
knowledge, and experience, this often is the result. However, if one
more experienced marketer who has become involved in a legitimate
business meets up with a newbie still pushing 'get rich quick' this is not
likely to happen. In those cases, however, resolution four usually
takes place.

Resolution Four: And we have a winner!

It's true, sometimes experience, skill, and knowledge pay off. The
marketer who's been around awhile often will take a stand on what
they are already doing and exhibit their belief in their business. Many
times, that shines through so powerfully, especially to those who have
not yet found such strong belief in their business, that the other person
wants to feel that conviction as well. The more convincing marketer
then gains a new recruit.

Ah yes, Internet marketing is such a joy. Everyone is looking for
more people to sign up with them, but yet a large percentage of others
you run into are doing the exact same thing. Consequently, it
becomes a bit of a battle.

Actually, it kind of reminds me of a picture I saw in high school
biology once. It showed how all the male frogs, who hadn't gotten
enough yet, got together in one big clump after no more of the female
frogs cared for further mating.

But never mind, I don't want to go there.

About the Author

Joe Bingham, Editor of the NetPlay Newsletters
Want MORE articles like this delivered REGULARLY?
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KnowThis: For Marketing, Market Research, Internet Marketing ...
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www.knowthis.com
 
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en.wikipedia.org
 
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marketing.about.com
 
Marketing.org - Home of the Business Marketing Association
Serves the professional, educational and career development needs of business-to-business marketers.
www.marketing.org
 
Welcome - American Marketing Association - www.marketingpower.com
Dedicated to serving the educational and professional needs of marketing executives.
www.marketingpower.com
 
Advertising, Marketing, Media and PR News - Brand Republic
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ...
www.brandrepublic.com
 
Marketing Magazine - Marketing News - Brand Republic
Marketing Magazine - Marketing News - Brand Republic.
www.brandrepublic.com
 
Marketing (Canada)
Offers a Canadian source of news and articles on marketing, advertising and media.
www.marketingmag.ca
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
www.bidvertiser.com
 
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Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
www.marketingjobs.com
 
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
Marketing: See what people are saying right now on Technorati
See all blog posts tagged with marketing on Technorati.
www.technorati.com
 
Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
www.marketingprofs.com
 
Guerrilla Marketing Online - The Official Site
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
www.gmarketing.com
 
Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
www.entrepreneur.com
 
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Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing.
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