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What is the future of On-Line business? Should you still get excited?
Let’s get out the crystal ball and see what is becoming apparent.
In North America the statistics are such that soon more then half of all homes will have access to the internet. The thought of this must just tickle Bill Gates to bits. The computer Guru not only will be in the forefront of this development but he (through Microsoft) often creates the very scenarios that ultimately make him even richer.
I like this guy (most of the time); he is so powerful that on any given morning he can come to his office and decide how to change the world that day. Watch closely as Microsoft will move into the direction of controlling and building the new information highway. New… because the old one is too slow. Fiber-Optics is the new accepted minimum standard. Next stage will be wireless, direct satellite, high speed connections. (Just like satellite cell phones)
This where my crystal ball tells me to watch out because the new Highspeed info highway will allow almost everyone to experience the internet in an interactive way that will compete with the real world. Only Super Highspeed can do this and not just available in metropolitan areas only. Once we reach that pinnacle of highspeed access available anywhere (even in the third world) a few things will change significantly.
When the rural farmers can go shopping in a virtual mall and have fun doing so, we will see explosive growth in the online industry. Even the recent threats of terrorism make it a more viable choice to shop while at home. The internet connections will be such that going to the mall will be totally interactive………try on clothes…test drive a car on line on a virtual road…….experience the sounds, sights and excitement of an on-line community that can offer everything on demand.
When you are an entrepreneur that looks at investing, you would pay particular attention to future trends. You would want to get there early and have everything in place to ride the wave. Some said e-commerce had peeked and the recent .com market crash was proof that the wave had crested. While many companies experienced serious losses it should be seen as a much needed re-alignment and reduction of terminal hype.
The reality is that the Internet and its vast network of opportunities are just getting started. We are seeing a new acceptance of conducting commerce on the internet. Security issues are being addressed constantly and the general public is becoming more comfortable with on-line financial transactions. Bill payments are made on-line at such a rate that Banks are redesigning their branches with a focus away from the over the counter service.
All in all it looks like we still are only at the start of explosive growth with global changes to consumer buying habits.
Now we are back to predicting the future of on-line business and in particular the Home Based On-Line Business. Skeptics have said for quite a while that it had been milked dry. These same folks usually were burned or given a litany of false
promises. Unfortunately there have a lot of people that fall in that category. When I look at the industry as a whole I see a transformation taking place that is driven by sophistication and high technology. Hype no longer does it alone. The MLM (Multi Level Marketing) promoters have run out of unsuspecting prospects. The ‘Amway’ age is over. The new successes are much more based on EMM (Exact Method Marketing)
These EMM organizations use sophisticated, duplicatable, high tech methods to recruit and to market their wares. They no longer depend on individual skills to create a ‘down-line’ nor do they depend on people being strong ‘closers’ of the pitch. Instead members are educated in duplicatable methods that anyone can learn. The system is set up in ways that take advantage of existing marketing programs with strong tech support for even the most novice entrepreneurs.
Marketing is strongest when it follows proven methods with predictable outcomes. Marketing as large group on behalf of individuals has many benefits. Look at McDonalds. Although the branches are individually owned they follow Exact Methods for the preparation of their products as well as a global marketing program which continues to drive customers through its doors. Global Marketing on behalf of individuals.
If you are part of the Home Based On-Line business community, make sure your organization follows these EMM principals. If you are experiencing insurmountable challenges of trying to develop the MLM ‘Downline’, consider joining a EMM organization and watch how different the results are.
I did join an EMM organization and it has proven the principal of ‘Exact Method Marketing’ over and over again. No need for me to recruit my friends (and turn them into enemies sometimes); no need for me to create my own ways to Market; no need for me to personally interact with people I don’t know; I just follow the predetermined actions as my organization prompts me. It does require Trust and that is the hardest part of it. Trust is earned, not bought. The EMM solution for that is to try before you buy.
If you are interested to learn more about the program I enrolled in; you can check it out for free. No up front fees….. a free test drive and free course on how it all works and how to get started. Follow this link and check it out yourself : http://1275972845.freestoreclub.com
As they say, The Proof is in the Pudding. Go ahead and have some ‘pudding’. I would love to hear from you; drop me a line and tell me what you think.
BIZOPZ BOB
About the Author
BIZOPZ BOB is a home business entrepreneur with a number of successful ventures on the go. He has an extensive business background and has ventured into the on-line community with a passion. While maintaining healthy skepticism, he explores many different opportunities and reports on his endeavors, good or bad. You can contact Bob at: http://bizopz-online.com He shoots straight; aims high and loads for bear.
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