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Direct Response Advertising
"A Powerful Direct Response Marketing Guide that Can Literally Double or Triple the Number of New Clients Your Bring Into Your Business Online or Offline" Contact Information Timothy Little--For details on how to launch a direct response Web site...
Dumb Money And Smart Money
One of my goals online is to give you the total picture and tell you everything you need to succeed in your own Internet Marketing Business.
This internet marketing "stuff" has been a God send for me and it can be for Anyone of you who will...
“Google Friendly” Solutions to Graphic-Intense Sites
We all know that the search engines can’t “see” or “read” the graphics on our pages. We also know that we need to provide text on a page, so the spiders will have something to crawl and index.
After all, we have to prove to the search...
Is There a Spy in Your Computer?
You may have inadvertently invited a spy into your computer. There you are, shopping on line and little did you know it you caught a spy or two. The spy is known by a few names "spyware, adware, trojans". Whatever it’s called, what it does, once...
Your Online Brand Is YOU
*Article Use Guidelines* This copyrighted article is free for you to use as content in opt-in publications, or on your Web site. When you use it in opt- in publications, or on a Web site, please include the resource box. However, please do not...
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Developing a Marketing Plan
We hear it said that in order to be in business, you must have a Business Plan, and this is true. Without one, you are like a person in a dark room trying to find something. Eventually, you may stumble across it, but how much time did you waste in the process? If you had turned on the lights, the odds are you would have found it a lot faster.
The Internet provides a great number of opportunities that allow someone to get into business quickly, but many folks who try, are like that person stumbling about a dark room. A good business plan requires that research is done on whether it will work prior to getting started. Once a product or service is settled on, the next major step is to develop a marketing plan.
At the risk of oversimplification, a good marketing plan must get information about your product or services to those who are able and willing to buy them. You will be competing with "droves" of others however, who are trying to accomplish the same goal, so the steps you take here will either make or break your business. Let's see if we can turn on a light or two.
The first part of your marketing plan should be to identify your potential market. Again, this sounds like a simple process. But it is amazing how many people don't. A campaign aimed directly at your target market, will produce results.
Don't believe the ads you read about how mass email is the road to success. Nothing could be further from the truth. If someone receives a lot of junk email (spam) about a particular product or opportunity, it leaves a bad taste in their mouth.
If you are into Network Marketing or represent an Affiliate, what better place to advertise yours, than where they are trying to market theirs? They have already made a decision about this being a viable field, and many are looking to diversify. So here we have identified a potential target market.
Are there ezines or newsletters that go out to these people, or others who might be considering this? If so, this is a must. How about web sites that accept ads which are similarly targeted? You should definitely have representation there.
What about cost? There are thousands of places (FFA) where you can place a free web ad. In fact, there is software that will post
your ad automatically to them. The majority of these however, only keep a limited number of ads up there. When new ads come in, the older ones get rolled off. Your ad there has a life, which is usually measured in seconds. Hardly worth your time, not to mention the expense of the software. The real agenda here is that the FFA sites don't care if anyone sees your ad. Their business is collecting targeted email addresses that they then market. If you don't believe this, place an ad in one, and watch the spam that arrives daily in your mail multiply faster than you thought possible.
While we're on this, how about the ezines that allow free ads. This is could be a further waste of time and effort. Yes, there is even software to place your free ad automatically to these, again by the thousands. Many of the people placing ads this way never even see the publication they submit to. Some require you to subscribe before accepting your free ad, and this helps build their subscriber base. There is however, little if any loyalty to the publication, and many times, the only reason they subscribe is to be able to place their ad. If they bother to read it, they might make a cursory scan to ensure their ad is there, and then delete it.
So what should you do? First, find a few ezines and web sites that accept paid ads, and most are relatively inexpensive. You can get your message out to thousands of potential customers this way. Don't think a "one time" ad however will work. It can take 5 - 7 or so exposures to your ad before you can expect results.
One other mistake you should avoid is to assume that the larger the subscriber base of the publication, the better the results will be. An ezine with only a few thousand targeted subscribers, many times will produce better results than some that have several hundred thousand that are not.
So, when planning a marketing campaign for your business, do a little research. Don't stumble around in the dark, hoping to find something that works.
About the Author
Bob publishes the free weekly "Your Business" Newsletter Visit his Web Site at http://adv-marketing.com/business to subscribe. As a bonus, get 40,000 FREE E-Books from Larry Dotson, when you visit http://www.ldpublishing.com
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When You Know How | Network Marketing Works! |
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Marketing, business - Is Network Marketing Just a Scam? - Entrepreneur.com. |
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MLM Woman Newsletter - The Complete MLM/Network Marketing Resource ... |
MLM Woman Newsletter - The complete resource on the Internet for the MLM Woman and Man. |
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Site Build It! - Network Marketing |
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Amazon.com: Your First Year in Network Marketing: Overcome Your ... |
Amazon.com: Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!: Books: Mark Yarnell,Rene Reid Yarnell ... |
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Home based buisness ideas, MLM and Network Marketing Business ... |
Home based business ideas. Best home business and home based business ideas.Spiritual marketing your home based business ideas. Namaste. |
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Special Offer. >> Home. News / Events. 15.08.06: APPOINTMENT OF GREG GUTHRIE. © Copyright Network Marketing 2002, |, Terms of Use, |, Privacy Policy ... |
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One of the UK's leading marketing recruitment consultancies. Specialists in marketing and creative recruitment both for agencies and clients on a temporary ... |
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Network Marketing Success Now |
Tips and resources to help you build a successful network marketing business online... |
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MLM Network Marketing Resources by Online MLM .com |
Directory of network marketing and direct sales companies. |
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Network Marketing as the basis of a home based business. |
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Network Marketing Support Services |
Offers resources for the MLM professional. |
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