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Four Steps to Gold Prospecting
1. Find 2. Ask 3. Listen 4. Sort You've heard it before. Attitude is everything. Well, guess what? That's true. To be successful in Network Marketing, you have to take the correct attitude or posture and it starts with prospecting. The dictionary...
Marketing Tourism Online, Part Two: Attracting Visitors to your Website
This is part two of an article series which will introduce some basic strategies, considerations, elements, and techniques for marketing tourism products online. We plan to update and refine these articles as situations change and when we have...
MLM Training- The 9 Million Dollar Questions for Network Marketing Success
by Doug Firebaugh
Can people REALLY Succeed in Network Marketing and MLM?
Great Question!
Answer: They can, and DO, all the time.
I got in a conversation recently with someone who asked that question, and they were...
Network Marketing Success- MLM Secrets To A Scorching Success In 2006!
Happy New year.
You will hear that many times over the next few weeks, and it is a sign that new beginnings are at hand, and many people are looking at doing better in 2006, and enlarging their MLM business and paycheck in network Marketing.
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Vacation Marketing
Does your marketing come to a screeching halt during your annual vacation pilgrimage? Do you cease to promote your company and your products or services? Does your company dwindle into a period of non-existence while you are away? Success...
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Is That My Butt?
Is That My Butt?
By Jeff Neil
Is that my butt? Now that's an interesting question. But to be perfectly honest I'm not concerned with my butt. Not your butt. Not any one's butt.
But...
It sure got your attention. Just like it got mine. And that is the purpose of a killer headline.
Let's start this story from the beginning:
Here I am sitting at the doctors office. I'm waiting for my wife to get done with her check up. And "no", we are not expecting a baby, thank you.
Anyway... Here I sit. Notebook in hand. I brought it to write some content for a new website. So I'm looking around just waiting (hoping?) for the creative juices to start flowing.
You know how it is waiting at the doctors office. I started staring at all those magazines. You know... All those women magazines. No Hot Rod or anything interesting like that.
And then I saw it. "Is That My Butt?". Right on the front cover of Seventeen, April, 2002 Edition.
Normally that's not the type of reading I'm into. But I couldn't resist. I just had to find out what the heck that question was all about.
So yup, I walked clear across the waiting room just to see that magazine. The story was about jeans. No, I did not read it. But the headline worked. And it worked well!
And that's what you need to do with your headlines. Grab their attention. And to be really effective you should be a little creative. You've got a lot of competition out there so sometimes being completely of the wall is required. As long as you can make it fit.
Some of the best headlines I've ever seen are at the supermarket check out. The tabloids. Headlines like Three Headed Martian Calls 97 Year old Grandmother from Outer Space.
Yeah, it's silly. But people look. And then they see other headlines like 33 Year old Kansas School Teacher Reveals Life after 17 Divorces.
That's a little more believable. And people want to know. So they buy.
Here's four things you can put in your headlines to make them pull.
Benefit How to make money. Most of want to know how to make more. Don't you? If someone knows more about a subject than we do, we want to know. Nosey
creatures, aren't we?
Occupation What's the job of the person with all this knowledge? Is it an expert of some kind sharing their valuable secrets? Or some average Joe that stumbles on a unique idea.
Geography Where do they live or where did this happen?
Odd numbers Odd numbers make your headline more specific and believable.
This type of headline works because people want to know about people. And they (we) want to know what other people know that can improve our lives.
Shall we try one?
Benefit: How to be debt free.
Occupation: Financial Consultant
Geography: Florida
Odd Numbers: 27, 5
27 year Financial Consultant from Florida Reveals How to Become Debt Free in 5 years or Less...
That's something that people want to know. And that's a headline that gets attention, gets read, and makes sales.
Have you heard of the pizza delivery guy and the truck driver selling their secrets to their success?
Take a look at their headlines again. You'll see this formula. It's not the only way. But it's a good way.
After all, *Is That My Butt? 37 Year Old Maine Cop Tells How the Answer Can Increase Your Profit By 277%*
© 2002, Jeff Neil, All Rights Reserved.
You may publish this article in your ezine and/or web site as long as this resource box is left intact.
Jeff Neil is editor of Always Marketing and Editor`s Column. Ezine and mlm newsletters for people that are serious about a home based business. Jeff specializes in the combination of the Internet, network marketing, personal success and home business tax tips for those who will never create their own product. Visit at: http://www.alwaysmarketing.com Subscribe: mailto:always_marketing@infogeneratorpro.com
About the Author
Jeff Neil is editor of Always Marketing and Editor`s Column. Ezine and mlm newsletters for people that are serious about a home based business. Jeff specializes in the combination of the Internet, network marketing, personal success and home business tax tips for those who will never create their own product. Visit at: http://www.alwaysmarketing.com Subscribe: mailto:always_marketing@infogeneratorpro.com
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Directory of network marketing and direct sales companies. |
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Offers resources for the MLM professional. |
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