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All About Printing Services
Want to know more about printing services? Then, learn more about it from this article. If you don’t know yet, printing services include printing of flyers, brochures, pamphlets, envelopes, postcards, stationeries, name cards, business cards,...
EQUITY CAPITAL FOR SERIOUS ENTREPRENEURS
THE HOWS AND WHATS How good is your project? How much do you believe in it? How much of yourself and your own monies have you committed to it? How much of it do you control? How long have you been searching for funds? How many presentations have...
Virginia Estates: Hounds, Horses, Farmettes and Luxury
Southeastern Virginia, and specifically the Williamsburg area, is steeped in the history of some of the great land barons of the colonial, revolutionary, and civil war eras. Though the great men and women who once lived in these historic...
What’s Wrong With You, Why Don’t You Understand Me?
Recently while waiting for our lunch to be served in a nearby restaurant, my husband Michael and I were discussing our son’s upcoming science fair project. Michael was describing the steps that my son should follow to complete the assignment. ...
Yesterday's Hero
Wonder Woman makes it looks so easy. She gets up every morning, fights the good fight, calls it a day, and starts the whole process all over again. This is the way most of us begin our workday. We work hard, accomplish lots, and get up in the...
 
Checklist For Writing Effective Articles

Before writing an article, have you ever felt overwhelmed by a blank sensation, not knowing where to start?

...I'll bet you have!

This checklist should help you eliminate some common problems in writing articles:

1. Have a specific purpose in mind.

Always have a specific purpose in mind before you begin writing: you should be crystal clear about what are you hoping to accomplish by writing your article. Is it an article clarifying an issue for your customers, to attract prospects, to improve the link popularity for your website?

2. Know your target population.

Before writing an article, conduct research on the target population. What are their experience, their interest, and their wants in the chosen topic? What pain or problem do they try to avoid?

3. Develop a detailed outline first, stressing on the benefits.

Now that you have a purpose and a target, organize your article so that scanning it quickly will show immediately to your reader how he will benefit from it and what are the most important points.

4. Stop your reader in his tracks with your title.

Your title should grab the reader's attention and 'force' him to read your first paragraph. Using your most important benefit usually does it.

5. Start your article with the most important information

Again, do not keep your most important information for the conclusion! Give it


immediately and develop on it in the following paragraphs.

6. Keep jargon to a minimum.

If possible, avoid jargon as well as prejudices and insinuations. Write your article so that even a child can understand it.

7. Make your article warm and personal.

Speak direct to the reader. Use a lot of 'you'. Reading your article, the reader should feel warmth and empathy, knowing that you have the same problems and goals than him.

8. Keep sentences short and simple.

Using short and simple sentences will allow a fluid and easy reading, preventing your reader to get bored.

9. Have someone from the target population critique your article.

Who can give you a better feedback than someone from your target population? It will help you

10. Spend more time rewriting than writing.

Besides formatting your article for easy reading and nice presentation, be sure to use tools or an external editor to carefully proofread your writing for grammatical and spelling errors.

Remember that the more writing you do, the better you will get. After sometimes, when you are in the habit of writing, article writing will not seem as difficult as now!

About the author:

Dr. John E. Neyman, Jr.is a Pastor, Author Internet Marketing Coach and Relationship Coach. You may visit Dr. John's website at http://LeadersExcel.com Or e-mail him at drjohnneyman@gmail.com

 

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