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Developing Your Work-at-Home 'Scam Radar'
The work at home market is huge, and growing everyday. You can hardly be online for one minute before you're confronted with business opportunities and offers of home based work. For the 'newbies' to the work-at-home market, here are a few tips to...
Overcoming Small Business Networks Sales Objections
Do you need help overcoming sales objections?
Do you sell computer networks, or other IT-related products and services to small businesses?
This article provides tips and hints so you can be overcoming the most common sales objections heard...
So, Why Don't You Tell Me About Yourself
"So, why don't you tell me about yourself?" is the most frequently asked interview question. It's a question that most interviewees expect and the one they have the most difficulty answering. Though one could answer this open-ended question in a...
Stop Sickies and Make People Happy At Work
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Yesterday's Hero
Wonder Woman makes it looks so easy. She gets up every morning, fights the good fight, calls it a day, and starts the whole process all over again. This is the way most of us begin our workday. We work hard, accomplish lots, and get up in the...
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Five Things NOT to do When Starting a Home Business
I know what your thinking but this is not another “marketing errors people make” article. I’m not going to tell you how ugly and annoying your website is or that even your own mother wouldn’t buy from you with that horrible sales letter.
What I’m going to help you with may be common sense to some but it may be eye-opening for others. I have learned from my mistakes (hopefully) and I’m going to pass on my new found knowledge.
1. Don’t put an ad on an FFA site with your business e-mail address (or your personal address or your e-zine subscription address or any other address that you read regularly).
You will wade through a gazillion e-mails. Now that I have that basement full of Viagra, I have my 12 credit cards, 3rd and 4th mortgages, and all the businesses going that I can (and sometimes can’t) handle, I don’t need to read all of the “conformation of posting to my FFA site” messages. Now don’t get me wrong, they do have a great use. I do scan them to catch the headlines that grab me, and if I’m looking for a certain thing, I may scan for that too. But do yourself a favor, get a free junkmail address so you won’t be looking for customers e-mails, or urgent mail.
2. Don’t sign up for every free program out there.
In order to be successful in an online business, you must know your business, inside and out. How can you possibly spend enough time learning about 10 different programs so that you can promote, answer questions and be loyal enough to stand behind them? Spread yourself too thin and you will start to forget things, skip important training, not reply to messages in a timely manner. I don’t know how many times I have said that I have too many irons in the fire. I have narrowed down the programs I am involved in. I stuck with the cream of the crop. I stay much nicer that way.
3. Don’t believe everything you read.
I love the line from the
Billy Crystal movie I just saw called 61*. Micky Mantel says “Well, they said so on TV so it must be true.” There are some unscrupulous marketers out there, promising all kinds of impossible dreams, schemes, and riches. Use your common sense. No one can make a million dollars doing nothing, you can’t eat, shop and advertise and get paid enough to do it to make a living. You must sell something, either your knowledge, services, or products. And you might be able to eventually start receiving residuals for doing nothing, but my guess is that you started doing SOMETHING first.
4. Never talk bad about your competitors.
Instead, talk up your business. You can point out what you have, do or guarantee that your competitors don’t without naming names. Pointing fingers will only make you look unprofessional and trivial. Benefits sell, not negative comments and bashing others.
5. Don’t give up.
Now this doesn’t mean that you should forgo paying for your mortgage so that you can buy advertising. If you think that because you have placed your 10 ads, you have put up a website and you have made your banner and still didn’t become rich, you should quit, your mistaken. Anything worth doing is worth doing well. You might need to continue working at your J.O.B. until you start bringing in enough with your own business to reach your inner income goals. That’s ok, you’re working towards your goals and that’s positive. Regardless of what the hype says, you can’t become wealthy overnight and by doing nothing.
I hope my opinions have at the very least, given you something to think about.
About the Author
I have been online since February, 2001, learning marketing and sales techniques and love to pass on any info that might help others. Currently, I'm having great marketing success with 10 Minutes A Day Marketing plan http://www.10minutesaday.net/members/thdesigns/index.shtml
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