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10. Lightening Fast Ways To Escalate Your Sales
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6 Steps to Avoid Losing Summer Sales
It's a fact - the online world dies down in the summer time. Kids are out of school, families are on vacation, there's fairs to attend to, and many are just spending too much time outside to be online. For those that market mostly online, the...
Is your forecast too sunny? How to improve the accuracy of sales forecasts.
As spring moves to summer, the forecast should be for warmer and sunnier weather. What is the forecast for your business? Is the outlook sunny or cloudy? Do you know what sales you can expect, whether for a team of sales people or within your own...
Sales Therapy 101: Breaking Your Fear of Cold Calling
Almost every day, visitors to my Unlock The Game™ website click on my live instant-messenger chat button, which invites them to "Ask Ari a selling question." And do you know what their most common question is? Yes, you guessed it: "Is there any...
Three Aspects Should Work Together To Generate Sales
Three main aspects are promotions, website content, and follow-up. Why only three, not five or ten? OK let we explain; Before we continue, there are 1 human psychology that always based their deed is "ware". Peoples are very ware when they make a...
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A lesson in email:'The money is in the list......with the Back-End Sales'
'The money is in the list......with the Back-End Sales'
by Anthony L. Davenport ----------------------------------------------------------------
Firstly, back-end sales is eMail Marketing at its best, so for this to work you need to already have a list of customers that have bought from you before.
The reason for this is because Back-end sales, are the ultimate way to realize the true 'life-time value' of your customers/list. Once someone buys from you, and if their experience with your product is good, then you will have no problems selling to them again and again.
Back end sales will equate to about 75-85% of your overall income. This is how important and powerful this marketing method really is.
But first, to accommodate you if you are totally new to this whole internet marketing thing.
A back-end sale is simply a sale you make from a customer who has purchased from you in the past. Meaning, lets say a first time buyer orders your new ebook. You find a way to collect their email address (through your newsletter, or have them fill out a form during the order process) so you can eMail them promos in the future. Now every time that same customer buys something from your eMail promotions-- --that is a back-end sale, and more profits in your pocket.
As Netrepreneurs, we all know that to acquire our FIRST TIME customers is where the majority of our marketing budget goes. We have to some how direct them to our website, persuade them to sign-up for our mailings and entice them with our sales copy to purchase one of our products.
With all this time, money and energy being spent drawing these first time customers to our website and sales copy it's no wonder why you cannot over look the power of following up and back-end sales--if you want to make substantial profits.
You see when a prospect finally makes the conscious decision to buy from you, then you have succeeded in:
1) Establishing your Credibility to that person
2) Building a mutually beneficial relationship with him/her.
3) (obviously) Closing the FIRST sale.
Now after the first sale, IF your product or service:
1--Comes with SUPERB customer service (from you)
2--Lives up to your promises and their expectations
3--Is of exceptional quality
4--Offers them great value
Then...
This is the time to take ADVANTAGE of this relationship and offer this person more value.
Now since they have bought from you in the past and enjoyed the product--selling to them again and again will be so much easier than acquiring a totally new FIRST TIME customers.
The reason for this, is because your customer base will already trust you and feel bonded with you on some level.
So if you want to
really succeed online you MUST focus on your current customer base. Like I said earlier, they will make up the bulk of your profits (75-85%).
How do you do this?
Well for starters you can simply offer them another product, related to their first purchase, at a "Valued Customer” discount.
Try doing this for your attempted second sale from them..anythng for them to purchase from you again. And if that products lives up to The first one:
1--Comes with SUPERB customer service (from you)
2--Lives up to your promises and their expectations
3--Is of exceptional quality
4--Offers them great value
This will make the subsequent sales much, much easier to close..because you have:
1) Overcome the obstacles of the first sale.
2) Reinforced your Value to the customer with another excellent product.
Now...on to offers. Another important segment of back-end sales is.. well, What are you going to sell them? (after you run out of your own products?)
Well after you sold them your featured product, your discounted product, your new product and so forth.
Where do you get more products to continue to capitalize on your customer's "life time value"?
If you don't want to go into the whole expenditure of developing another product: Time, Money, Research, Headaches, etc.
Just join an affiliate program. This is what I like to refer to as being the 'ultimate back-end.'
YOU WILL NEVER RUN OUT OF PRODUCTS. Only thing is, make sure the affiliate products are of the same great quality as yours. Also, make sure they are somehow related. If you need help finding affiliate programs to join and promote as back-end product, contact me and I will give you some valuable recommendations for hot new products and services out there.
I truly hope you found this writing enjoyable and informative.
Remember:
You spend all your time and money on getting that first sale. Once you have overcome this, you have that person's trust--so they will be much more open to your recommendations.
Realize this. And then Profit from your customer's "Life Time Value" through your powerful back-end products.
Thanks again for reading. I hope you see now that Back-End Sales are the way to go for financial independence from your eBiz.
To your Success,
Anthony L. Davenport --------------- Powerful, In-Demand Resell ebooks/software for You to make 100% Pure Profit from each sale!! Plus Cutting Edge Web Applications to keep You ahead of all the ailments of eMarketing today Get PAID MONTHLY to build YOUR opt-in email list Fr~e 12 Volume eMarketing Success Library And MORE.... http://www.iczn.com -----------------
About the Author
http://www.iczn.com/ezine.html
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Sales - Wikipedia, the free encyclopedia |
Dubious selling practices may occasionally result in a sale if the ... These can be slightly influenced by the salesperson, however, the sales person knows ... |
en.wikipedia.org |
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Sales Jobs .com Worlds Largest Sales Employment Site |
Sales Jobs features thousands of sales jobs for sales professionals. |
www.salesjobs.com |
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Manage Smarter - Performance Gateway |
Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine. |
www.salesandmarketing.com |
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Oracle Customer Relationship Management Solutions |
Oracle's products cover the breadth of CRM functionality—from sales, ... With Siebel CRM On Demand, you can accelerate sales, improve marketing and deliver ... |
www.oracle.com |
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Sales and related occupations |
Sales and related occupations. Advertising sales agents · Cashiers · Counter and rental clerks · Demonstrators, product promoters, and models ... |
www.bls.gov |
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Sales Jobs - Search Sales & Marketing Jobs at Monster.com |
Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ... |
sales.monster.com |
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Government Sales and Auctions: FirstGov.gov |
Official site for information on all sales and auctions of government surplus property and assets. |
www.firstgov.gov |
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Sales and Marketing Executives International |
Worldwide association of sales and marketing management. |
www.smei.org |
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GPO U.S. Government Bookstore: Main Page |
Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections. |
bookstore.gpo.gov |
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Sales |
Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ... |
www.managementhelp.org |
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Sales Resource Center - Business Sales Web Site - Small Business ... |
Sales resource center at Inc.com, small business sales and marketing information. |
www.inc.com |
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Sales - Wex |
Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ... |
www.law.cornell.edu |
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Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com |
Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today. |
sales-marketing.careerbuilder.com |
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Compare prices for retail store sales at SalesCircular |
SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads. |
www.salescircular.com |
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Sales Jobs in Canada - workopolis.com |
Sales Jobs - Find sales Jobs online with workopolis.com. ... CSR (84), Office Equipment Sales (5). Call Centre Opportunities (109), Real Estate Sales (12) ... |
www.workopolis.com |
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free online sales training articles, sales & selling processes ... |
Sales and selling terms explained. (Scroll down a little bit to find this set of terms.) |
www.businessballs.com |
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Music Sales Group |
Music Sales Group - Eight Offices and three distribution centres worldwide bring you the world's best music. The Music Sales Group is Europe's largest ... |
www.musicsales.com |
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Sales Autopsy |
A collection of the best of the worst of negative selling experiences. Sales horror stories to use for learning, training and managing salespeople. |
www.salesautopsy.com |
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REALTOR.com: Real estate listings & homes for sale |
REALTOR.com is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS. |
www.realtor.com |
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Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ... |
Marketing Jobs / Sales Jobs - detailed job listings and company profiles - Updated daily. |
www.nationjob.com |
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