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7 Proactive Strategies For You To Use When Sales Are Down
Have you been unable to focus on marketing your business, since the terrorist attacks? Have sales been down for the past few weeks. What can you do? Well, you can't just sit on your behind and just hope that things will magically change and...
How To Use A Powerful Leadership Tool To Step Up Sales Results
PERMISSION TO REPUBLISH: This article may be republished in newsletters and on web sites provided attribution is provided to the author, and it appears with the included copyright, resource box and live web site link. Email notice of intent to...
More Sales with Less Selling
Have you ever passed by a bakery display case without feeling the urge to buy at least one cookie, dessert or cinnamon bun? Have you ever taken a child into a candy store and not had them ask to buy at least one of their favorite sweets? The smell...
Sales Training – A Short Course, Part II
“I learn by going where I have to go.” – Roethke Sales managers and experienced producers often have training responsibilities that require them to manage this process, helping people do their best by: • Assessing individual training needs. •...
Top Ten Ways of Why and How to Write your Book's Sales Letter - Part 2
Top Ten Ways of Why and How to Write your Book's Sales Letter - Part 2 Judy Cullins ©2005 All Rights Reserved. Authors/publishers are great at getting their books written. But after the initial one-year honeymoon, sales slow down. To counter this...
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Create Your Own Sell Them Hard Sales Letter
Don't fool yourself. You can write a sales letter that demands people hand over their money simply by learning the secrets of the pros.
Following is a simple plan that if you follow, can make your sales letters hook visitors and lead them down the road to whichever destination you want.
To start, write a headline that hooks the visitor. If you're creating a website sales letter, this should be in bold print and the first thing your visitor sees.
If you're creating a sales letter for an e-mail ad, then your subject line will be the hook that grabs them and makes them open the e-mail to read more.
Point blank, your headline needs to make a promise. Write your headline with the guarantee that if the reader invests the time then they'll be rewarded with finding out how the promise will work for them.
Second, you want to lead the reader further into your sales letter by expanding on the subject of your headline. Your first paragraph in your sales letter's body needs to further entrance the reader by giving details of your promise, and outlining exactly how it's going to benefit them. So, I might write something like this:
"In the next few minutes you'll discover how to gain instant access to my member's only area. Inside, you'll have instant access to fresh, up to date content, e-books, forums, and one on one consultation with marketing experts that can literally shoot your business into profit making overdrive!"
After leading them in, the body of your copy should continue on with benefit after benefit directed towards the reader and how it's going to help them solve a problem.
Give different benefits
that will appeal to different readers. For instance, if you're selling a book starting a home business, the first benefit could be more money.
A second benefit could be addressing the comfort of working from home. If the money doesn't make them want to buy, then perhaps being able to saunter down the hallway in their pajamas will grab them and make them find your offer irresistible.
Keep going this way. Outline every benefit, and go into detail about how it will solve their problem and improve their life.
After the body, you'll want to give them a call to action. You need to tell people what you want them to do.
If the goal of your sales letter is to have them visit your website, then say, "Click here now for an Amazing Discount!" Tell them specifically what you want them to do and they'll do it.
Finally, close your sales letter with a strong P.S. that outlines in short the benefits they're going to receive and restate your guarantee, telling them there's no risk for them to order now. Everybody will read your P.S. that's grabbed by your headline, so you really have to make it sell hard. And make sure to give the customer a link to click in the P.S. in case the mood strikes them.
And there you have it. My simple plan to writing a sales letter that makes you money. Use it as a guideline for everything you write. And create a sales letter for yourself that works hard to make you money.
About the Author
Eduardo Queiroz is giving away his FREE report that many consider the most dangerous report online because of the massive profit building secrets it reveals. Get it now by e-mail! mailto:free_course@makenetmoney.com
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Sales - Wikipedia, the free encyclopedia |
Dubious selling practices may occasionally result in a sale if the ... These can be slightly influenced by the salesperson, however, the sales person knows ... |
en.wikipedia.org |
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Sales Jobs .com Worlds Largest Sales Employment Site |
Sales Jobs features thousands of sales jobs for sales professionals. |
www.salesjobs.com |
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Manage Smarter - Performance Gateway |
Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine. |
www.salesandmarketing.com |
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Oracle Customer Relationship Management Solutions |
Oracle's products cover the breadth of CRM functionality—from sales, ... With Siebel CRM On Demand, you can accelerate sales, improve marketing and deliver ... |
www.oracle.com |
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Sales and related occupations |
Sales and related occupations. Advertising sales agents · Cashiers · Counter and rental clerks · Demonstrators, product promoters, and models ... |
www.bls.gov |
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Sales Jobs - Search Sales & Marketing Jobs at Monster.com |
Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ... |
sales.monster.com |
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Government Sales and Auctions: FirstGov.gov |
Official site for information on all sales and auctions of government surplus property and assets. |
www.firstgov.gov |
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Sales and Marketing Executives International |
Worldwide association of sales and marketing management. |
www.smei.org |
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GPO U.S. Government Bookstore: Main Page |
Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections. |
bookstore.gpo.gov |
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Sales |
Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ... |
www.managementhelp.org |
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Sales Resource Center - Business Sales Web Site - Small Business ... |
Sales resource center at Inc.com, small business sales and marketing information. |
www.inc.com |
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Sales - Wex |
Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ... |
www.law.cornell.edu |
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Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com |
Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today. |
sales-marketing.careerbuilder.com |
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Compare prices for retail store sales at SalesCircular |
SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads. |
www.salescircular.com |
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Sales Jobs in Canada - workopolis.com |
Sales Jobs - Find sales Jobs online with workopolis.com. ... CSR (84), Office Equipment Sales (5). Call Centre Opportunities (109), Real Estate Sales (12) ... |
www.workopolis.com |
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free online sales training articles, sales & selling processes ... |
Sales and selling terms explained. (Scroll down a little bit to find this set of terms.) |
www.businessballs.com |
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Music Sales Group |
Music Sales Group - Eight Offices and three distribution centres worldwide bring you the world's best music. The Music Sales Group is Europe's largest ... |
www.musicsales.com |
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Sales Autopsy |
A collection of the best of the worst of negative selling experiences. Sales horror stories to use for learning, training and managing salespeople. |
www.salesautopsy.com |
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REALTOR.com: Real estate listings & homes for sale |
REALTOR.com is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS. |
www.realtor.com |
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Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ... |
Marketing Jobs / Sales Jobs - detailed job listings and company profiles - Updated daily. |
www.nationjob.com |
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