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5 Powerful Ways To Get Zero Sales From Your Website
I want you to imagine a lemon. In your mind's eye, see its yellow skin. Imagine cutting it in half with a knife. Now pick up the one lemon half and bring it up to your mouth and suck on the juices. Do you notice how sharp the tangy lemon juice...
Dramatically Improve Sales with The KISS Test
We've all heard the term KISS at one time or another - "Keep It Simple, Stupid." However, the majority of salespeople violate this basic principle more often than not. Let me start with some examples of what I'm talking about. At one position I...
How To Increase Your Online Sales Anytime
Hold a discount sale on your web site. Use the sale to get rid of excess inventory, gain new or repeat customers, and increase your sales. Most businesses pick a theme for their sale, like a Halloween Sale. Below are six unique sales themes you...
Looong and boooring Sales letters.
Looong and boooring Sales letters.
You have all seen them,the sales letters that never ends.
They go on and on about how this product can do this and that.
The product can often be very good and have all the features
you are looking...
Portrait of a Sales Genius
Ralph Roberts wasn’t born being the best at what he does. In fact you’ll read that he was pretty hopeless at other businesses. The key was that he found something he had a passion for, turned it into a dream and didn’t mind working harder than...
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Ten Tips for Getting More Sales From Your Website
Ten Tips for Getting More Sales From Your Website
by Michael Southon
(1) Create a Direct Response Website, with the
minimum number of pages possible (e.g. an Index Page,
a Contact Page, and an Order Page).
(2) Make sure your sales copy is positive and
inspiring - people buy things because they want to
improve their lives.
(3) Identify a problem and show people how and why
your product or service solves the problem.
(4) Keep your paragraphs short - no more than 2
sentences per paragraph.
(5) Use bold headings to break up your sales copy
into short chunks of text.
(6) Use a bulleted list to itemize the benefits of
your product or service. Start each benefit with an
action word: "turn", "make", "triple", "grab",
"create", "build", "convert", "start", "change",
"drive", "organize", "promote", "develop", "learn",
"compel", "fill", "attract", "get", "earn", "take",
"discover", "produce", "find", "generate", "acquire".
"inspire", "send", "blast".
(7) Give your visitors at least 3 order links (e.g.
1/3rd of the way down your page, 2/3rds the way down,
and
at the bottom). But don't stop there - turn some
of your key phrases into hyperlinks that go to your
order page. Here are some examples of phrases that you
could link to your order page: "increase your sales",
"take advantage of this offer", "try it risk-free for
30 days", "get the following 5 bonuses", "the
competitive edge you need", "this risk-free offer".
(8) Use purple (#990099, R=153 G=0 B=153) text - the
color purple (used sparingly) has been shown to
increase sales.
(9) Give a time limit - most people are
procrastinators.
(10) At the end of your sales copy make a call to
action: "Act now - don't let this opportunity pass by"
(c) 2002 by Michael Southon
About the Author
------------------------------------------------------------
Michael Southon has been writing for the Internet for over
3 years. He has shown hundreds of webmasters how to use
this simple technique to get massive free publicity and
dramatically increase traffic and sales. Click here to find
out more: http://www.ezine-writer.com
------------------------------------------------------------
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